brainstorm essay online

Home / Guides / Writing Guides / Writing Tips / How to Brainstorm for an Essay

How to Brainstorm for an Essay

Once you get going on a paper, you can often get into a groove and churn out the bulk of it fairly quickly. But choosing or brainstorming a topic for a paper—especially one with an open-ended prompt—can often be a challenge.

You’ve probably been told to brainstorm ideas for papers since you were in elementary school. Even though you might feel like “brainstorming” is an ineffective method for actually figuring out what to write about, it really works. Everyone thinks through ideas differently, but here are some tips to help you brainstorm more effectively regardless of what learning style works best for you:

Tip #1: Set an end goal for yourself

Develop a goal for your brainstorm. Don’t worry—you can go into brainstorming without knowing exactly what you want to write about, but you should  have an idea of what you hope to gain from your brainstorming session. Do you want to develop a list of potential topics? Do you want to come up with ideas to support an argument? Have some idea about what you want to get out of brainstorming so that you can make more effective use of your time.

Tip #2: Write down all ideas

Sure, some of your ideas will be better than others, but you should write all of them down for you to look back on later. Starting with bad or infeasible ideas might seem counterintuitive, but one idea usually leads to another one. Make a list that includes all of your initial thoughts, and then you can go back through and pick out the best one later. Passing judgment on ideas in this first stage will just slow you down.

Tip #3: Think about what interests you most

Students usually write better essays when they’re exploring subjects that they have some personal interest in. If a professor gives you an open-ended prompt, take it as an opportunity to delve further into a topic you find more interesting. When trying to find a focus for your papers, think back on coursework that you found engaging or that raised further questions for you.

Tip #4: Consider what you want the reader to get from your paper

Do you want to write an engaging piece? A thought-provoking one? An informative one? Think about the end goal of your writing while you go through the initial brainstorming process. Although this might seem counterproductive, considering what you want readers to get out of your writing can help you come up with a focus that both satisfies your readers and satisfies you as a writer.

 Tip #5: Try freewriting

Write for five minutes on a topic of your choice that you think could  be worth pursuing—your idea doesn’t have to be fully fleshed out. This can help you figure out whether it’s worth putting more time into an idea or if it doesn’t really have any weight to it. If you find that you don’t have much to say about a particular topic, you can switch subjects halfway through writing, but this can be a good way to get your creative juices flowing.

Tip #6: Draw a map of your ideas

While some students might prefer the more traditional list methods, for more visual learners, sketching out a word map of ideas may be a useful method for brainstorming. Write the main idea in a circle in the center of your page. Then, write smaller, related ideas in bubbles further from the center of the page and connect them to your initial idea using lines. This is a good way to break down big ideas and to figure out whether they are worth writing about.

 Tip #7: Enlist the help of others

Sometimes it can be difficult coming up with paper topics on your own, and family and friends can prove to be valuable resources when developing ideas. Feel free to brainstorm with another person (or in a group). Many hands make light work—and some students work best when thinking through ideas out loud—so don’t be afraid to ask others for advice when trying to come up with a paper topic.

Tip #8: Find the perfect brainstorming spot

Believe it or not, location can make a BIG difference when you’re trying to come up with a paper topic. Working while watching TV is never a good idea, but you might want to listen to music while doing work, or you might prefer to sit in a quiet study location. Think about where you work best, and pick a spot where you feel that you can be productive.

Tip #9: Play word games to help generate ideas

Whether you hate playing word games or think they’re a ton of fun, you might want to try your hand at a quick round of Words With Friends or a game of Scrabble. These games can help get your brain working, and sometimes ideas can be triggered by words you see. Get a friend to play an old-fashioned board game with you, or try your hand at a mobile app if you’re in a time crunch.

Tip #10: Take a break to let ideas sink in

Brainstorming is a great way to get all of your initial thoughts out there, but sometimes you need a bit more time to process all of those ideas. Stand up and stretch—or even take a walk around the block—and then look back on your list of ideas to see if you have any new thoughts on them.

For many students, the most difficult process of paper writing is simply coming up with an idea about what to write on. Don’t be afraid to get all of your ideas out there through brainstorming, and remember that all ideas are valid. Take the time necessary to sort through all of your ideas, using whatever method works best for you, and then get to writing—but don’t be afraid to go back to the drawing board if a new inspiration strikes.

EasyBib Writing Resources

Writing a paper.

• Academic Essay
• Argumentative Essay
• College Admissions Essay
• Expository Essay
• Persuasive Essay
• Research Paper
• Thesis Statement
• Writing a Conclusion
• Writing an Introduction
• Writing an Outline
• Writing a Summary

EasyBib Plus Features

• Citation Generator
• Essay Checker
• Expert Check Proofreader
• Grammar Checker
• Paraphrasing Tools

Plagiarism Checker

• Spell Checker

How useful was this post?

Click on a star to rate it!

We are sorry that this post was not useful for you!

Let us improve this post!

Tell us how we can improve this post?

Grammar and Plagiarism Checkers

Grammar Basics

Plagiarism Basics

Writing Basics

Upload a paper to check for plagiarism against billions of sources and get advanced writing suggestions for clarity and style.

Get Started

Free Online Mind Mapping

Create, share and publish mind maps, hassle-free!

Create and share amazing mind maps

Capture ideas at the speed of thought – using a mind map maker designed to help you focus on your ideas and remove all the distractions while mindmapping.

Create unlimited mind maps for free, and store them in the cloud. Your mind maps are available everywhere, instantly, from any device.

Brainstorm, create presentations and document outlines with mind maps, and publish your ideas online and to social networks.

Why use MindMup?

MindMup is great for individual note-taking, collaborative planning, teamwork and classrooms.

• 1 Powerful keyboard shortcuts speed up your work
• 2 Frictionless interface helps you focus
• 3 Convert maps easily to PDF, PowerPoint, outlines...
• 4 Publish and share maps online
• 5 Easily save to Google Drive and manage using Google Apps

MindMup is super-simple, lightweight, and generally a joy to use

Erez Zukerman

Pcworld.com.

If you like to plan and brainstorm by creating mind maps to link together ideas, MindMup is a great browser-based program that helps you get organized with lots of features.

Shep McAllister

Lifehacker.com.

MindMup is the sort of app everyone dreams of finding online.

Angela Alcorn

Makeuseof.com.

Do more with mind maps, faster

Here are just some of the great things you can do with MindMup:

Structure writing

Use notes and attachments to quickly create a structure for an article or a writing assignment, then create a document outline and continue editing in your favourite writing tool

Create storyboards

Use a frictionless planning canvas to capture and organise your thoughts, and then put them into a powerful storyboard to turn a hierarchy of ideas into a sequence of slides.

Post to social media

MindMup Atlas automatically adds images and contextual information to ensure that your maps show up nicely on Twitter, Facebook, Google+, LinkedIn and Pinterest.

Plan and manage projects

Add measurements to map nodes to automatically calculate cost, completion and other important factors. Manage project progress easily with icons and priorities .

Collaborate easily

Maps saved to MindMup Cloud support concurrent editing for teams and classrooms, enabling you to instantly see updates made to your map by other users.

Attach documents

Add longer text, videos and spreadsheets to your maps. MindMup for Google Drive also allows you to link to other project documents on Google Drive easily.

Quickly add images and icons to your maps to provide context and illustrations.

Administer easily

Administrators can easily control sharing settings for the entire organisation. MindMup also integrates with Office365 and Google authentication for easy account management.

• Unlimited number of maps
• No account/login required
• Save maps up to 100 KB to MindMup storage, for up to six months .
• Save larger maps to Google Drive.
• Export maps up to 100 KB .
• Publish maps for up to six months .
• Community chat help and support.

Personal Gold

• Unlimited number of maps.
• Edit concurrently and collaborate with other Gold users.
• Save large maps to MindMup storage.
• Export and publish large maps.
• Dedicated e-mail help and support.

Organisational Gold

• Unlimited number of users

Storage options

MindMup Cloud

Free users can create public maps up to 100 KB and save them up to six months . No account or registration needed.

Gold users can create private maps, share and edit concurrently .

Google Drive

Anyone can create maps for free . Share and collaborate as with any other Google Apps document. No additional registration needed, just use your Google accounts, including Google Apps for Work and Google Apps for Education.

• Add MindMup 2 to your Google Drive for easier access
• Can't find a map you created using an older version? Check out the Migration guide .
• Google Apps/GAFE administrators: check out the Key information for domain administrators .

Brainstorming

What this handout is about.

This handout discusses techniques that will help you start writing a paper and continue writing through the challenges of the revising process. Brainstorming can help you choose a topic, develop an approach to a topic, or deepen your understanding of the topic’s potential.

Introduction

If you consciously take advantage of your natural thinking processes by gathering your brain’s energies into a “storm,” you can transform these energies into written words or diagrams that will lead to lively, vibrant writing. Below you will find a brief discussion of what brainstorming is, why you might brainstorm, and suggestions for how you might brainstorm.

Whether you are starting with too much information or not enough, brainstorming can help you to put a new writing task in motion or revive a project that hasn’t reached completion. Let’s take a look at each case:

When you’ve got nothing: You might need a storm to approach when you feel “blank” about the topic, devoid of inspiration, full of anxiety about the topic, or just too tired to craft an orderly outline. In this case, brainstorming stirs up the dust, whips some air into our stilled pools of thought, and gets the breeze of inspiration moving again.

When you’ve got too much: There are times when you have too much chaos in your brain and need to bring in some conscious order. In this case, brainstorming forces the mental chaos and random thoughts to rain out onto the page, giving you some concrete words or schemas that you can then arrange according to their logical relations.

Brainstorming techniques

What follows are great ideas on how to brainstorm—ideas from professional writers, novice writers, people who would rather avoid writing, and people who spend a lot of time brainstorming about…well, how to brainstorm.

Try out several of these options and challenge yourself to vary the techniques you rely on; some techniques might suit a particular writer, academic discipline, or assignment better than others. If the technique you try first doesn’t seem to help you, move right along and try some others.

Freewriting

When you freewrite, you let your thoughts flow as they will, putting pen to paper and writing down whatever comes into your mind. You don’t judge the quality of what you write and you don’t worry about style or any surface-level issues, like spelling, grammar, or punctuation. If you can’t think of what to say, you write that down—really. The advantage of this technique is that you free up your internal critic and allow yourself to write things you might not write if you were being too self-conscious.

When you freewrite you can set a time limit (“I’ll write for 15 minutes!”) and even use a kitchen timer or alarm clock or you can set a space limit (“I’ll write until I fill four full notebook pages, no matter what tries to interrupt me!”) and just write until you reach that goal. You might do this on the computer or on paper, and you can even try it with your eyes shut or the monitor off, which encourages speed and freedom of thought.

The crucial point is that you keep on writing even if you believe you are saying nothing. Word must follow word, no matter the relevance. Your freewriting might even look like this:

“This paper is supposed to be on the politics of tobacco production but even though I went to all the lectures and read the book I can’t think of what to say and I’ve felt this way for four minutes now and I have 11 minutes left and I wonder if I’ll keep thinking nothing during every minute but I’m not sure if it matters that I am babbling and I don’t know what else to say about this topic and it is rainy today and I never noticed the number of cracks in that wall before and those cracks remind me of the walls in my grandfather’s study and he smoked and he farmed and I wonder why he didn’t farm tobacco…”

When you’re done with your set number of minutes or have reached your page goal, read back over the text. Yes, there will be a lot of filler and unusable thoughts but there also will be little gems, discoveries, and insights. When you find these gems, highlight them or cut and paste them into your draft or onto an “ideas” sheet so you can use them in your paper. Even if you don’t find any diamonds in there, you will have either quieted some of the noisy chaos or greased the writing gears so that you can now face the assigned paper topic.

Break down the topic into levels

Once you have a course assignment in front of you, you might brainstorm:

• the general topic, like “The relationship between tropical fruits and colonial powers”
• a specific subtopic or required question, like “How did the availability of multiple tropical fruits influence competition amongst colonial powers trading from the larger Caribbean islands during the 19th century?”
• a single term or phrase that you sense you’re overusing in the paper. For example: If you see that you’ve written “increased the competition” about a dozen times in your “tropical fruits” paper, you could brainstorm variations on the phrase itself or on each of the main terms: “increased” and “competition.”

Listing/bulleting

In this technique you jot down lists of words or phrases under a particular topic. You can base your list on:

• the general topic
• one or more words from your particular thesis claim
• a word or idea that is the complete opposite of your original word or idea.

For example, if your general assignment is to write about the changes in inventions over time, and your specific thesis claims that “the 20th century presented a large number of inventions to advance US society by improving upon the status of 19th-century society,” you could brainstorm two different lists to ensure you are covering the topic thoroughly and that your thesis will be easy to prove.

The first list might be based on your thesis; you would jot down as many 20th-century inventions as you could, as long as you know of their positive effects on society. The second list might be based on the opposite claim, and you would instead jot down inventions that you associate with a decline in that society’s quality. You could do the same two lists for 19th-century inventions and then compare the evidence from all four lists.

Using multiple lists will help you to gather more perspective on the topic and ensure that, sure enough, your thesis is solid as a rock, or, …uh oh, your thesis is full of holes and you’d better alter your claim to one you can prove.

3 perspectives

Looking at something from different perspectives helps you see it more completely—or at least in a completely different way, sort of like laying on the floor makes your desk look very different to you. To use this strategy, answer the questions for each of the three perspectives, then look for interesting relationships or mismatches you can explore:

• Describe it: Describe your subject in detail. What is your topic? What are its components? What are its interesting and distinguishing features? What are its puzzles? Distinguish your subject from those that are similar to it. How is your subject unlike others?
• Trace it: What is the history of your subject? How has it changed over time? Why? What are the significant events that have influenced your subject?
• Map it: What is your subject related to? What is it influenced by? How? What does it influence? How? Who has a stake in your topic? Why? What fields do you draw on for the study of your subject? Why? How has your subject been approached by others? How is their work related to yours?

Cubing enables you to consider your topic from six different directions; just as a cube is six-sided, your cubing brainstorming will result in six “sides” or approaches to the topic. Take a sheet of paper, consider your topic, and respond to these six commands:

• Describe it.
• Compare it.
• Associate it.
• Analyze it.
• Argue for and against it.

Look over what you’ve written. Do any of the responses suggest anything new about your topic? What interactions do you notice among the “sides”? That is, do you see patterns repeating, or a theme emerging that you could use to approach the topic or draft a thesis? Does one side seem particularly fruitful in getting your brain moving? Could that one side help you draft your thesis statement? Use this technique in a way that serves your topic. It should, at least, give you a broader awareness of the topic’s complexities, if not a sharper focus on what you will do with it.

In this technique, complete the following sentence:

____________________ is/was/are/were like _____________________.

In the first blank put one of the terms or concepts your paper centers on. Then try to brainstorm as many answers as possible for the second blank, writing them down as you come up with them.

After you have produced a list of options, look over your ideas. What kinds of ideas come forward? What patterns or associations do you find?

Clustering/mapping/webbing:

The general idea:

This technique has three (or more) different names, according to how you describe the activity itself or what the end product looks like. In short, you will write a lot of different terms and phrases onto a sheet of paper in a random fashion and later go back to link the words together into a sort of “map” or “web” that forms groups from the separate parts. Allow yourself to start with chaos. After the chaos subsides, you will be able to create some order out of it.

To really let yourself go in this brainstorming technique, use a large piece of paper or tape two pieces together. You could also use a blackboard if you are working with a group of people. This big vertical space allows all members room to “storm” at the same time, but you might have to copy down the results onto paper later. If you don’t have big paper at the moment, don’t worry. You can do this on an 8 ½ by 11 as well. Watch our short videos on webbing , drawing relationships , and color coding for demonstrations.

How to do it:

• Take your sheet(s) of paper and write your main topic in the center, using a word or two or three.
• Moving out from the center and filling in the open space any way you are driven to fill it, start to write down, fast, as many related concepts or terms as you can associate with the central topic. Jot them quickly, move into another space, jot some more down, move to another blank, and just keep moving around and jotting. If you run out of similar concepts, jot down opposites, jot down things that are only slightly related, or jot down your grandpa’s name, but try to keep moving and associating. Don’t worry about the (lack of) sense of what you write, for you can chose to keep or toss out these ideas when the activity is over.
• Once the storm has subsided and you are faced with a hail of terms and phrases, you can start to cluster. Circle terms that seem related and then draw a line connecting the circles. Find some more and circle them and draw more lines to connect them with what you think is closely related. When you run out of terms that associate, start with another term. Look for concepts and terms that might relate to that term. Circle them and then link them with a connecting line. Continue this process until you have found all the associated terms. Some of the terms might end up uncircled, but these “loners” can also be useful to you. (Note: You can use different colored pens/pencils/chalk for this part, if you like. If that’s not possible, try to vary the kind of line you use to encircle the topics; use a wavy line, a straight line, a dashed line, a dotted line, a zigzaggy line, etc. in order to see what goes with what.)
• There! When you stand back and survey your work, you should see a set of clusters, or a big web, or a sort of map: hence the names for this activity. At this point you can start to form conclusions about how to approach your topic. There are about as many possible results to this activity as there are stars in the night sky, so what you do from here will depend on your particular results. Let’s take an example or two in order to illustrate how you might form some logical relationships between the clusters and loners you’ve decided to keep. At the end of the day, what you do with the particular “map” or “cluster set” or “web” that you produce depends on what you need. What does this map or web tell you to do? Explore an option or two and get your draft going!

Relationship between the parts

In this technique, begin by writing the following pairs of terms on opposite margins of one sheet of paper:

Looking over these four groups of pairs, start to fill in your ideas below each heading. Keep going down through as many levels as you can. Now, look at the various parts that comprise the parts of your whole concept. What sorts of conclusions can you draw according to the patterns, or lack of patterns, that you see? For a related strategy, watch our short video on drawing relationships .

Journalistic questions

In this technique you would use the “big six” questions that journalists rely on to thoroughly research a story. The six are: Who?, What?, When?, Where?, Why?, and How?. Write each question word on a sheet of paper, leaving space between them. Then, write out some sentences or phrases in answer, as they fit your particular topic. You might also record yourself or use speech-to-text if you’d rather talk out your ideas.

Now look over your batch of responses. Do you see that you have more to say about one or two of the questions? Or, are your answers for each question pretty well balanced in depth and content? Was there one question that you had absolutely no answer for? How might this awareness help you to decide how to frame your thesis claim or to organize your paper? Or, how might it reveal what you must work on further, doing library research or interviews or further note-taking?

For example, if your answers reveal that you know a lot more about “where” and “why” something happened than you know about “what” and “when,” how could you use this lack of balance to direct your research or to shape your paper? How might you organize your paper so that it emphasizes the known versus the unknown aspects of evidence in the field of study? What else might you do with your results?

Thinking outside the box

Even when you are writing within a particular academic discipline, you can take advantage of your semesters of experience in other courses from other departments. Let’s say you are writing a paper for an English course. You could ask yourself, “Hmmm, if I were writing about this very same topic in a biology course or using this term in a history course, how might I see or understand it differently? Are there varying definitions for this concept within, say, philosophy or physics, that might encourage me to think about this term from a new, richer point of view?”

For example, when discussing “culture” in your English, communications, or cultural studies course, you could incorporate the definition of “culture” that is frequently used in the biological sciences. Remember those little Petri dishes from your lab experiments in high school? Those dishes are used to “culture” substances for bacterial growth and analysis, right? How might it help you write your paper if you thought of “culture” as a medium upon which certain things will grow, will develop in new ways or will even flourish beyond expectations, but upon which the growth of other things might be retarded, significantly altered, or stopped altogether?

Using charts or shapes

If you are more visually inclined, you might create charts, graphs, or tables in lieu of word lists or phrases as you try to shape or explore an idea. You could use the same phrases or words that are central to your topic and try different ways to arrange them spatially, say in a graph, on a grid, or in a table or chart. You might even try the trusty old flow chart. The important thing here is to get out of the realm of words alone and see how different spatial representations might help you see the relationships among your ideas. If you can’t imagine the shape of a chart at first, just put down the words on the page and then draw lines between or around them. Or think of a shape. Do your ideas most easily form a triangle? square? umbrella? Can you put some ideas in parallel formation? In a line?

Consider purpose and audience

Think about the parts of communication involved in any writing or speaking act: purpose and audience.

What is your purpose?

What are you trying to do? What verb captures your intent? Are you trying to inform? Convince? Describe? Each purpose will lead you to a different set of information and help you shape material to include and exclude in a draft. Write about why you are writing this draft in this form. For more tips on figuring out the purpose of your assignment, see our handout on understanding assignments .

Who is your audience?

Who are you communicating with beyond the grader? What does that audience need to know? What do they already know? What information does that audience need first, second, third? Write about who you are writing to and what they need. For more on audience, see our  handout on audience .

Dictionaries, thesauruses, encyclopedias

When all else fails…this is a tried and true method, loved for centuries by writers of all stripe. Visit the library reference areas or stop by the Writing Center to browse various dictionaries, thesauruses (or other guide books and reference texts), encyclopedias or surf their online counterparts. Sometimes these basic steps are the best ones. It is almost guaranteed that you’ll learn several things you did not know.

If you’re looking at a hard copy reference, turn to your most important terms and see what sort of variety you find in the definitions. The obscure or archaic definition might help you to appreciate the term’s breadth or realize how much its meaning has changed as the language changed. Could that realization be built into your paper somehow?

If you go to online sources, use their own search functions to find your key terms and see what suggestions they offer. For example, if you plug “good” into a thesaurus search, you will be given 14 different entries. Whew! If you were analyzing the film Good Will Hunting, imagine how you could enrich your paper by addressed the six or seven ways that “good” could be interpreted according to how the scenes, lighting, editing, music, etc., emphasized various aspects of “good.”

An encyclopedia is sometimes a valuable resource if you need to clarify facts, get quick background, or get a broader context for an event or item. If you are stuck because you have a vague sense of a seemingly important issue, do a quick check with this reference and you may be able to move forward with your ideas.

Armed with a full quiver of brainstorming techniques and facing sheets of jotted ideas, bulleted subtopics, or spidery webs relating to your paper, what do you do now?

Take the next step and start to write your first draft, or fill in those gaps you’ve been brainstorming about to complete your “almost ready” paper. If you’re a fan of outlining, prepare one that incorporates as much of your brainstorming data as seems logical to you. If you’re not a fan, don’t make one. Instead, start to write out some larger chunks (large groups of sentences or full paragraphs) to expand upon your smaller clusters and phrases. Keep building from there into larger sections of your paper. You don’t have to start at the beginning of the draft. Start writing the section that comes together most easily. You can always go back to write the introduction later.

We also have helpful handouts on some of the next steps in your writing process, such as reorganizing drafts and argument .

Remember, once you’ve begun the paper, you can stop and try another brainstorming technique whenever you feel stuck. Keep the energy moving and try several techniques to find what suits you or the particular project you are working on.

How can technology help?

Need some help brainstorming? Different digital tools can help with a variety of brainstorming strategies:

Look for a text editor that has a focus mode or that is designed to promote free writing (for examples, check out FocusWriter, OmmWriter, WriteRoom, Writer the Internet Typewriter, or Cold Turkey). Eliminating visual distractions on your screen can help you free write for designated periods of time. By eliminating visual distractions on your screen, these tools help you focus on free writing for designated periods of time. If you use Microsoft Word, you might even try “Focus Mode” under the “View” tab.

Clustering/mapping. Websites and applications like Mindomo , TheBrain , and Miro allow you to create concept maps and graphic organizers. These applications often include the following features:

• Connect links, embed documents and media, and integrate notes in your concept maps
• Access your maps across devices
• Search across maps for keywords
• Convert maps into checklists and outlines
• Export maps to other file formats

Testimonials

Check out what other students and writers have tried!

Papers as Puzzles : A UNC student demonstrates a brainstorming strategy for getting started on a paper.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Allen, Roberta, and Marcia Mascolini. 1997. The Process of Writing: Composing Through Critical Thinking . Upper Saddle River, NJ: Prentice Hall.

Cameron, Julia. 2002. The Artist’s Way: A Spiritual Path to Higher Creativity . New York: Putnam.

Goldberg, Natalie. 2005. Writing Down the Bones: Freeing the Writer Within , rev. ed. Boston: Shambhala.

Rosen, Leonard J. and Laurence Behrens. 2003. The Allyn & Bacon Handbook , 5th ed. New York: Longman.

University of Richmond. n.d. “Main Page.” Writer’s Web. Accessed June 14, 2019. http://writing2.richmond.edu/writing/wweb.html .

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

The Writing Process

Making expository writing less stressful, more efficient, and more enlightening, search form, you are here.

• Step 1: Generate Ideas

Brainstorming

"It is better to have enough ideas for some of them to be wrong, than to always be right by having no ideas at all." —Edward de Bono

Most people have been taught how to brainstorm, but review these instructions to make sure you understand all aspects of it.

• Don't write in complete sentences, just words and phrases, and don't worry about grammar or even spelling;
• Again, do NOT judge or skip any idea, no matter how silly or crazy it may initially seem; you can decide later which ones are useful and which are not, but if you judge now, you may miss a great idea or connection;
• Do this for 15, 20, or (if you're on a roll) even 30 minutes--basically until you think you have enough material to start organizing or, if needed, doing research.

Below is a sample brainstorm for an argument/research paper on the need for a defense shield around the earth:

Photo: "Brainstorm" ©2007 Jonathan Aguila

Are you seeking one-on-one college counseling and/or essay support? Limited spots are now available. Click here to learn more.

How to Brainstorm a College Essay

June 10, 2024

Brainstorming often gets a bad rap. Many people either find it completely useless or outright hate it. Quick, try it—what do you think of when you hear “brainstorm”? A group of students sitting awkwardly around a whiteboard, waiting for someone else to share their idea first? Staring at a blank page with ever-increasing bewilderment slash terror? Producing a list of ideas, only to think every single one of them is a dumpster fire? Now, it’s time to write your college essay, and word on the street is that you should brainstorm first—but what does that even mean, and do you have to do it? If you’ve ever wondered how college essay brainstorming works or how to brainstorm college essay ideas, we’ll be getting into all that and more in today’s blog.

What is brainstorming?

In general, brainstorming is the process of producing ideas, whether individually or in a group. Although it can be employed in a number of different contexts, from board rooms to PTA meetings, we’re going to focus on its relevance to the college essay writing process in particular.

Why should I brainstorm college essay ideas?

The goal of brainstorming is not to simply transcribe the ideas you already have but to unlock ideas that you didn’t even know you had.

For example, it’s very likely that your brainstorm will reveal forgotten memories or events. It almost always generates surprising connections. And at the very least, it will help you understand why you want to write about a particular topic, which is an essential piece of information to keep in mind as you move forward.

Brainstorming college essay ideas is also a way to overcome a fear of the blank page, which is a legitimate form of writer’s block. Usually, writers either feel like they have no ideas or so many ideas that committing to just one is causing anxiety. Either way, it’s debilitating. Don’t worry, though—a good brainstorming process will either produce at least a few viable ideas or help you pare down your list.

Finally, brainstorming and writing are creative processes, which means we can better understand what goes on in our brains—and develop new ways to spark creativity during both acts—by delving into literature on the subject. For starters, according to many researchers , creativity is often characterized by an interplay between divergent and convergent thinking, or the process of producing as many ideas as possible in a spontaneous, unfiltered way and then narrowing those ideas down in a logical, evaluative way. Fortunately, both types of thinking can be harnessed during the brainstorming process to help you choose your best possible topic.

Do you always have to brainstorm?

Nope! Some students do enter the college essay process with a very clear sense of what they want to write about. This tends to happen when 1) you have an all-consuming passion or 2) you have undergone a significant challenge or life event. In either case, you just can’t imagine writing about anything else but your topic.

For example, when I wrote my college personal statement, I knew right away that I wanted to write about writing. I spent most of my free time seriously crafting and revising fiction, and it was a part of my life that felt indistinguishable from me as a person. To know me, I felt that admissions readers had to know that I loved to write, what my writing meant to me, and how I wanted it to influence my future. Although I spent many hours refining how the essay would begin and unfold, the topic itself felt non-negotiable.

So if you already know your Common App topic, that’s incredible. Check that item off your to-do list!

That said, students who enter the essay process knowing what they want to write about are few and far between. For this reason, we ask all our students to at least humor us with the brainstorming process, even if only to gather potential ideas for future supplemental essays. Moreover, many students are stuck between 2 to 3 potential topics, and engaging in brainstorming exercises tends to clarify the way forward.

How do I brainstorm college essay ideas?

Have a piece of paper or word processing document ready, and let’s begin!

College Essay Brainstorming Step #1: Set the mood.

Before you try to brainstorm college essay ideas, set yourself up for success by evaluating where and how you work best. Do you like being in a quiet space, listening to instrumental music, or being outside? Do you enjoy physically writing your ideas down on a piece of paper, using a digital mind mapping tool, or speaking your ideas into a voice recorder? Maybe you need to be at your desk in your room with some instrumental pop in your headphones and a snack at the ready, or sitting outside at your favorite café with a coffee. Whatever your ideal set-up is, get it ready!

If you need to center yourself before you sit down, try going for a quick walk, doing a meditation, or listening to some music that makes you feel positive or motivated. Feel free to pause and do this again at any point during your brainstorming process if you begin to feel too unfocused.

College Essay Brainstorming Step #2: Iterate.

To kickstart the creative process, you’ll want to activate your DMN, or default mode network, via divergent thinking. Divergent thinking is the process of amassing as many ideas as possible in a spontaneous, non-judgmental way. There is a great deal of freedom at this stage so it’s important not to censor yourself, even if some of your ideas seem far-fetched or unlikely. Why? That far-fetched or unlikely idea will spark even more ideas, some of which may be surprisingly perfect. Bottom line: write down anything (yes, anything!) that comes to mind.

So how do you do this? In our opinion, brainstorming works best when it’s semi-structured. Instead of sitting down in front of a blank Google Doc and waiting for inspiration (spoiler alert: you’ll be there for a while), use targeted brainstorming questions and lists to help, like Nancie Atwell’s Writing Territories or Georgia Heard’s heart maps . Set a timer for each exercise if you’d like–10-15 minutes is usually sufficient, but feel free to go beyond that.

College Essay Brainstorming (Continued)

Still not sure where to start? Try out the following list of questions, inspired by the Common App prompts . Bullet point as many ideas/experiences as possible underneath each, even if they feel silly or “out there.” We also hereby give you permission to doodle, draw, use different colors, go crazy with Post-It notes, or whatever you feel like you need to do to get this first step done.

• When you think of your background (racial, cultural, socioeconomic, family, etc), what comes to mind? What about your background is most important to you?
• When you think of your identity (religious, family, language, sexual, gender, etc.), what comes to mind? What about your identity is most important to you?
• If you had one hobby or interest that you could pursue forever, what would it be?
• Do you have any special talents (artistic, athletic, etc) that you’ve poured a great deal of time and energy into? What are they?
• Have you ever experienced a challenge, setback, or failure? What was it?
• Have you ever questioned or challenged a belief? An idea? Which ones?
• When have you felt deeply happy or thankful? Why?
• What have you accomplished that you are most proud of?
• Have you ever had a realization that made you see the world differently? What was it?
• What topics keep you up at night? What sends you down a Google or Wikipedia rabbit hole? What could you research, write, read, or talk about for hours? Make a list.

Although you might naturally gravitate towards certain types of brainstorming exercises, try to keep an open mind. Sometimes, the strangest brainstorming activities produce the best ideas. In addition, aim to complete more than one exercise—we typically have our students do 2 to 3 exercises in various modalities, such as sketching, drawing, and listing.

College Essay Brainstorming Step #3: Evaluate.

When we underwent Step #2, we eschewed evaluative thinking and tried to let our brains be as “unfiltered” as possible. Now, we want to turn that evaluative thinking back on and start to filter what ideas or topics would be the best possible options for this particular essay. This part of the process stimulates the CCN, or cognitive control network, and is also known as convergent thinking. Before you do this, remind yourself of the point of the Common App essay: t o add dimension to the rest of your application . This will help you evaluate your ideas according to your essay’s purpose.

For example, let’s say you completed Nancie Atwell’s Writing Territories. Under “Pets” you listed “Mr. Sparkles Jr.”, AKA the guppy that made the journey to Fish Heaven when you were seven. This might be a great topic for an essay about a childhood memory, but likely wouldn’t be a good Common App topic. (Unless Mr. Sparkles inspired your love of ichthyology and you now give presentations at your local elementary school about caring for pet fish, in which case, we stand corrected.)

Two ways to engage in evaluative thinking:

• Go back through your exercises and code each of your responses. Circle the responses that you’re most interested in or drawn to. Cross out the responses you don’t want to write about or feel uninterested in. Underline the responses that you’re not sure about.
• Read through your exercises. Highlight your top five ideas. Then, circle your top three.</li></li>

College Essay Brainstorming Step #4: Test your ideas.

When you’ve narrowed your brainstorm down to a few ideas, a great way to decide between them is to do a quick test run. You can do this quickly and easily by freewriting. When freewriting, you write down everything you can think of about this topic—anecdotes, sensory details, connections, people, etc.—for at least 10 minutes without stopping or censoring yourself. You can write in paragraph form or use bullet points. For example, a freewrite about Mr. Sparkles, Jr. might look like this:

Mr. Sparkles Jr was a gift from my godmother. I added him to my tank happily and he soon became my favorite fish because he was different from all the other fish. He was black-and-white striped and I used to sit for hours watching him swim around the tank. I remember coming home from school and my mother told me that he had died, and my dad had already flushed him down the toilet.  Devastated, I cried for hours and my godmother even brought me a backpack with fish printed on it, with one that looked like Mr. Sparkles so that I could remember him. I think I still have that backpack somewhere.

Anyway, it was also the first time that I had thought about death. I wondered if Mr. Sparkles had felt anything when he died, or if the other fish in the tank were sad, or whether there was anything I could have done to help him stay alive longer?

After you finish a freewrite for each topic, see which topic satisfies all three of the below conditions:

• The topic feels interesting and/or exciting to you and gives you room to explore.
• The topic shows the reader something positive about you: a trait, a value, a way of thinking, etc.
• The topic is recent, or you are able to draw recent connections (i.e., the essay does not start in first grade and end in third grade, with no connection to present day).

You can do this a few times—there are no rules!

Keep going until you narrow down to one topic or discover that you can combine more than one topic because they have a hidden connection (this is always exciting).

Okay, seriously…what topic should I pick, though?!

If you’re stuck between a few possible topics, you might be wondering “What does it matter what I want to write about? What topic is the strongest one for my college application?!”

Okay, hear us out—the topic that you are most excited to write about, that presents you in a positive light, and that is recent—IS the strongest one for your college application! Not only will the resultant essay be authentic to you and demonstrative of you (which is the whole point) but research suggests that revision is most effective when you are invested in your topic . So if Person in Your Life thinks it would be the best move for you to write about your extensive hand-sewn collection of mini animals and how it showcases your creativity, but you’re like “eh…” listen to that gut feeling! You like your mini animals, sure. But maybe what you really want to write about is how you overcame the fear of learning to scuba dive .

Neither topic is inherently better or worse than the other, and neither will necessarily strengthen your application more than the other. The topic that will strengthen your application is the one that you are excited to write about and feel committed to working on over an extended period of time.

Final step…write!

You can start by creating an outline or writing a 1-2 page (double-spaced) topic exploration draft. This can also be called a zero draft or a brain dump. Call it whatever you want to make it less intimidating.

Final Thoughts — College Essay Brainstorming

Brainstorming college essay ideas doesn’t have to be overly stressful or intimidating. If you do it right, it can actually be (dare we say) low-stress and enlightening.

Want to work with one of College Transitions’ highly skilled essay coaches? Click here to see available packages or schedule a free consultation.

Need more resources? You might consider checking out the following:

• Common App Essay Prompts
• 10 Instructive Common App Essay Examples
• College Application Essay Topics to Avoid
• UC Essay Examples
• 150 Journal Prompts
• How to Start a College Essay
• How to End a College Essay
• “Why This College?” Essay Examples
• Best College Essay Help
• College Essay

Kelsea Conlin

Kelsea holds a BA in English with a concentration in Creative Writing from Tufts University, a graduate certificate in College Counseling from UCLA, and an MA in Teaching Writing from Johns Hopkins University. Her short fiction is forthcoming in Chautauqua .

• 2-Year Colleges
• ADHD/LD/Autism/Executive Functioning
• Application Strategies
• Best Colleges by Major
• Best Colleges by State
• Big Picture
• Career & Personality Assessment
• College Search/Knowledge
• College Success
• Costs & Financial Aid
• Data Visualizations
• Dental School Admissions
• Extracurricular Activities
• Graduate School Admissions
• High School Success
• High Schools
• Homeschool Resources
• Law School Admissions
• Medical School Admissions
• Navigating the Admissions Process
• Online Learning
• Outdoor Adventure
• Private High School Spotlight
• Research Programs
• Summer Program Spotlight
• Summer Programs
• Teacher Tools
• Test Prep Provider Spotlight

“Innovative and invaluable…use this book as your college lifeline.”

— Lynn O'Shaughnessy

Nationally Recognized College Expert

College Planning in Your Inbox

Join our information-packed monthly newsletter.

• Alternatives 🔥

How to Brainstorming Essays with 100+ Ideas in 2024

Anh Vu • 03 April, 2024 • 8 min read

We have all been there. Teachers assign us an essay due next week. We tremble. What should we write about? What problems to tackle? Would the essay be original enough? So, how do we brainstorming essays ?

It's like you are venturing into an unexplored abyss. But fret not, because making a brainstorm for essay writing can actually help you plan, execute and nail that A+

Here's how to brainstorm for essays ...

Table of Contents

Engagement tips with ahaslides.

• What is brainstorming?
• Write ideas unconsciously
• Draw a mind map
• Get on Pinterest
• Try a Venn Diagram
• Use a T-Chart
• Online tools
• More AhaSlides Tools
• 14 brainstorming rules to Help You Craft Creative Ideas in 2024
• 10 brainstorm questions for School and Work in 2024

Easy Brainstorm Templates

Get free brainstorming templates today! Sign up for free and take what you want from the template library!

What is Brainstorming?

Every successful creation starts with a great idea, which is actually the hardest part in many cases.

Brainstorming is simply the free-flowing process of coming up with ideas. In this process, you come up with a whole bunch of ideas without guilt or shame . Ideas can be outside of the box and nothing is considered too silly, too complex, or impossible. The more creative and free-flowing, the better.

The benefits of brainstorming can surprise you:

• Increases your creativity : Brainstorming forces your mind to research and come up with possibilities, even unthinkable ones. Thus, it opens your mind to new ideas.
• A valuable skill: Not just in high school or college, brainstorming is a lifelong skill in your employment and pretty much anything that requires a bit of thought.
• Helps organise your essay : At any point in the essay you can stop to brainstorm ideas. This helps you structure the essay, making it coherent and logical.
• It can calm you: A lot of the stress in writing comes from not having enough ideas or not having a structure. You might feel overwhelmed by the hoards of information after the initial research. Brainstorming ideas can help organise your thoughts, which is a calming activity that can help you avoid stress.

Essay brainstorming in an academic setting works a bit differently than doing it in a team. You'll be the only one doing the brainstorming for your essay, meaning that you'll be coming up with and whittling down the ideas yourself.

Learn to use idea board to generate ideas effectively with AhaSlides

Here are five ways to do just that...

Brainstorming Essays - 5 Ideas

Idea #1 - write ideas unconsciously.

In " Blink: The Power of Thinking without Thinking ," Malcolm Gladwell points out how our unconscious is many times more effective than our conscious in decision-making.

In brainstorming, our unconscious can differentiate between relevant and irrelevant information in a split second. Our intuition is underrated. It can often produce better judgments than a deliberate and thoughtful analysis as it cuts through all the irrelevant information and focuses on just the key factors. 

Even if the ideas you come up with in essay brainstorming seem insignificant, they might lead you to something great later. Trust yourself and put whatever you think of on paper; if you don't focus on self-editing, you may come up with some ingenious ideas.

That's because writing freely can actually negate writer's block and help your unconscious run wild!

Idea #2 - Draw a Mind Map

Brains love visual communication and mind maps are exactly that.

Our thoughts rarely arrive in easily digestible chunks; they're more like webs of information and ideas that extend forward at any given time. Keeping track of these ideas is tough, but manifesting them all in a mind map can help you get more ideas and both understand and retain them better.

To draw an effective mind map, here are some tips:

• Create a central idea : In the middle of your paper draw a central topic/idea which represents the starting point of your essay and then branch out to different arguments. This central visual will act as visual stimulus to trigger your brain and remind you constantly about the core idea.
• Add keywords : When you add branches to your mind map, you will need to include a key idea. Keep these phrases as brief as possible to generate a greater number of associations and keep space for more detailed branches and thoughts.
• Highlight branches in different colours : Coloured pen is your best friend. Apply different colours to each key idea branch above. This way, you can differentiate arguments.
• Use visual signifiers : Since visuals and colours are the core of a mind map, use them as much as you can. Drawing small doodles works great because it mimics how our mind unconsciously arrives at ideas. Alternatively, if you're using an online brainstorming tool , you can real images and embed them in.

Idea #3 - Get on Pinterest

Believe it or not, Pinterest is actually a pretty decent online brainstorming tool. You can use it to collect images and ideas from other people and put them all together to get a clearer picture of what your essay should talk about.

For example, if you're writing an essay on the importance of college, you could write something like Does college matter? in the search bar. You might just find a bunch of interesting infographics and perspectives that you never even considered before.

Save that to your own idea board and repeat the process a few more times. Before you know it, you'll have a cluster of ideas that can really help you shape your essay!

Idea #4 - Try a Venn Diagram

Are you trying to find similarities between two topics? Then the famous Venn diagram technique could be the key, as it clearly visualises the characteristics of any concept and shows you which parts overlap.

Popularised by British Mathematician John Venn in the 1880s, the diagram traditionally illustrates simple set relationships in probability, logic, statistics, linguistics and computer science.

You start by drawing two (or more) intersecting circles and labelling each one with an idea you're thinking of. Write the qualities of each idea in their own circles, and the ideas they share in the middle where the circles intersect.

For example, in the student debate topic Marijuana should be legal because alcohol is , you can have a circle listing the positives and negatives of marijuana, the other circle doing the same for alcohol, and the middle ground listing the effects they share between them.

Idea #5 - Use a T-Chart

This brainstorming technique works well to compare and contrast, thanks to the fact that it's super simple.

All you have to do is write the title of the essay at the top of your paper then split the rest of it into two. On the left side, you'll write about the argument for and on the right side, you'll write about the argument against .

For example, in the topic Should plastic bags be banned? you can write the pros in the left column and the cons in the right. Similarly, if you're writing about a character from fiction, you can use the left column for their positive traits and the right side for their negative traits. Simple as that.

💡 Need more? Check out our article on How to Brainstorm Ideas Properly !

Online Tools to Brainstorm for Essays

Thanks to technology, we no longer have to rely on just a piece of paper and a pen. There are a plethora of tools, paid and free, to make your virtual brainstorming session easier...

• Freemind is a free, downloadable software for mind mapping. You can brainstorm an essay using different colours to show which parts of the article you're referring to. The color-coded features keep track of your essays as you write.
• MindGenius is another app where you can curate and customise your own mind map from an array of templates.
• AhaSlides is a free tool for brainstorming with others. If you're working on a team essay, you can ask everyone to write down their ideas for the topic and then vote on whichever is their favourite.
• Miro is a wonderful tool for visualising pretty much anything with a lot of moving parts. It gives you an infinite board and every arrow shape under the sun to construct and align the parts of your essay.

More AhaSlides Tools to Make your Brainstorming Sessions Better!

• Use Online Word Cloud Generator to gather more ideas from your crowds and classrooms!
• Host Free Live Q&A to gain more insights from the crowd!
• Gamify engagement with a spin the wheel ! It's a fun and interactive way to boost participation
• Instead of boring MCQ questions, learn how to use online quiz creator now!
• Random your team to gain more fun with AhaSlides random team generator !

Final Say on Brainstorming Essays

Honestly, the scariest moment of writing an essay is before you start but brainstorming for essays before can really make the process of writing an essay less scary. It's a process that helps you burst through one of the toughest parts of essay and writing and gets your creative juices flowing for the content ahead.

💡 Besides brainstorming essays, are you still looking for brainstorming activities? Try some of these !

Tips to Engage with Polls & Trivia

More from AhaSlides

• Learn English
• Learn French
• Learn German
• Learn Italian
• Learn Portuguese
• Learn Spanish
• Mission Statement
• Board of Directors
• Meet the Team
• Host a Student
• Volunteer with ILI

Home / News / Academic Writing Tip: 8 Brainstorming Techniques

Academic Writing Tip: 8 Brainstorming Techniques

So, you’ve read and re-read the academic writing assignment that you received from your professor, and now you’re staring at a blank page.

Does your mind feel as blank as the page? Are you Frozen by fear? Rubbing your eyes with exhaustion?

Whether you’re writing an essay for a community college in Boston, Massachusetts or a university in New England, USA, you need to start somewhere. Brainstorming means you use your imagination and prior knowledge to collect thoughts. After gathering a great quantity of ideas, you select the highest quality ideas.

Filling that empty white document can feel like leaping into unknown icy water. Brainstorming is the way to warm up for a deep dive into the EAP topic.

Brainstorming begins with simple questions. What do you know about the topic? What do you want to learn about the topic?

As you brainstorm, you journey farther down the academic writing quest. How do you narrow down a topic into a thesis? How do you gather the examples and evidence necessary for an academic essay?

Here are EAP brainstorming strategies to jumpstart the engine of your creativity.

Brainstorming tip #1: Freewriting

Do you have no ideas? Or the opposite problem—too many ideas?

Freewriting means what it sounds like—you’re free to write whatever comes to mind. The point is not to make it perfect—not even necessarily to make it good—but just to put thoughts on paper—no rules, no revising. You can even write about how you don’t know what to write about.

The only limit you should set for yourself is that you write for a specific period of time—let’s say 30 minutes—or for a specific number of pages—let’s say 2 pages. Non-stop activity gets the juices flowing, and a concrete goal gives you satisfaction. Here’s an example of freewriting:

This essay is supposed to be about the Boston Tea Party but I don’t know anything about US history except that the American Revolution happened a long time ago (when???) somewhere in Massachusetts or maybe I’m wrong. I can’t think of anything else to say and now the clock says two minutes, I’ll keep babbling anyway. Boston, MA, politics, tea. My grandmother used to make tea when I stopped by after my English courses. But that’s not useful for this essay. Or maybe there’s a connection. Hmmm… I remember the professor talked about the taxes in the New English states (colonies?) and my grandmother used to complain about paying high taxes at the market and…

Freewriting stimulates your brain the same way physical exercise wakes up your mind.

Brainstorming tip #2: Making a Cube

Draw a cube in your notebook. Each of the six sides has a task:

Side 1: Describe the topic.

Side 2: Compare the topic.

Side 3: Connect the topic.

Side 4: Classify the topic.

Side 5: Argue for or against the topic.

Side 6: Personalize the topic.

Instead of those 6 tasks, you could replace those verbs with other academic tasks: apply, analyze, question, connect, define, classify, associate, or explain cause and effect—whichever inspire ideas.

Imagine your topic is attending university in the U.S. Next to each point on the cube, you would write words and phrases inspired by the verb at hand:

Side 1: Describe: Exciting, difficult, expensive, growing opportunities, expensive, valuable.

Side 2: Compare: Different from my country. USA = more essay writing, dorms with roommates, critical thinking, fewer standardized exams and lectures, smaller classes.

Side 3: Connect: student visa policies, US immigration law, IELTS, TOEFL iBT, travel restrictions from covid-19, globalization means more English at work.

Side 4: Classify: community colleges (Holyoke, Greenfield), state universities (UMASS Boston), private ivy league (Harvard) graduate schools, MBA, BA, MFA programs.  

Side 5: Argue for : opens doors, better jobs, international workplace, investment in future, social networking, broadens horizons.

Side 6: Personalize: my cousin > engineering degree, MIT internship, campus resources help with culture shock (which worries me.) IELTS stresses me out!!!!  Way to avoid?

This brainy approach works if you like approaching topics from different angles.

Brainstorming tip #3: Clustering

When you cluster, you draw bubbles and connect words and concepts associated with the topic—anything that comes to mind.

This visual method works when you have a lot of random thoughts and you are trying to “see” connections.

Brainstorming tip #4: Bulleting

With this technique, you make bulleted lists with concepts, terms, and ideas. This can help you narrow down from the first list to a second list. The list on the left contains general bullet points, while the list on the right expands on a single bullet to delve deeper.

This method works great if you’re an orderly person who likes making lists.

Brainstorming tip #5: Venn Diagram

  The famous Venn diagram technique works well for brainstorming differences and similarities between two topics. You draw two intersecting circles and write the qualities they share in the middle where the circles intersect and the qualities that are unique in the left and right spaces. For example, let’s say you’re brainstorming differences and similarities between two cities in Massachusetts, Boston and Northampton.

This famous brainstorming method is used in the academic and business worlds because it so clearly shows differences and similarities.

To analyze relationships among three topics, you can make a Venn diagram with three circles. The 3-circle helps visualize and understand complex connections. You brainstorm three basic questions. Which qualities are unique to each? Which traits do any two topics have in common? Which similarities are shared by all three topics?

Brainstorming tip #6: Tree diagram

The tree diagram begins with a central idea that branches off into categories or supporting ideas.

Imagine you’re brainstorming different types of schools in US higher education.

Tree diagrams are perfect for brainstorming classification essays. You could also draw tree diagrams to brainstorm effects, starting with a cause at the top and branching off into increasingly specific downstream effects. Pretty cool, huh?

Brainstorming tip #7: Journalist Dice

Dice aren’t just toys for games and gambling–they can be a tool for writing. Rolling journalist dice is a stimulating way to flesh out narrative essays. Each side of the die corresponds to one of the 6 question words. To make the game fun, roll a die, and write down one answer the question every time you roll. Roll at least a dozen times to write down a variety of details and ideas.

In addition to building a narrative essay, this brainstorming technique can help you develop a compelling story for your college application essay. For the tired and uninspired writer, the game element of rolling dice makes the writing process more engaging and enjoyable. 

Brainstorming tip #8: T diagram

This method works well if you like thinking in terms of opposites.  Can you say “On the one hand” and “On the other hand”? 

What’s next in the writing process?

After your fast and furious brainstorm, the next step is to create an outline. When you outline, you pick your best and brightest ideas. Then you begin organizing them into a coherent, linear argument. You select and sort supporting points, evidence, examples, and elaboration. To learn more about outlining, click here for the next article in our academic writing series. 

The best way to improve your writing is to join an academic or business English course . With guidance from an expert instructor and feedback from a community of peers, you can master the art of academic writing.

Related Articles

• How to improve your academic and business English writing skills
• Why 2021 has skyrocketed the importance of improving your English communication skills for the workplace?
• What is the difference between social and academic English, Part 1
• What is the difference between social and academic English, Part 2
• Top movies to help you learn English and love the language more
• Academic Writing Tip: Making an Outline

Article tags:

Free Online Writing Tools

Best writing tools, creative writing tools, gpt essay generator, online ai humanizer, automatic notes generator, hook examples generator, research title generator, key points maker, online alphabetizer, poem analyzer, quote explanation generator, random word generator, rhetorical analysis generator, word counter, words to minutes calculator, words to pages converter, personal statement maker, discussion response maker, article critique maker, literary analysis maker, topic sentence generator, research paper maker, reflection paper maker, reaction paper maker, position paper maker, concept paper maker, research tools, abstract generator for research papers, analytical thesis statement generator, compare and contrast thesis statement generator, hypothesis maker, informative essay thesis generator, thesis statement generator, introduction to research generator, research paper keyword generator, research paper outline generator, research question generator, problem statement generator, statement of purpose generator, essay writing tools, gpt essay checker, grammar and punctuation checker, case converter, conclusion maker for essays, conclusion sentence maker, essay extender, essay reader, essay rewriter, question generator from text, summarizing tool, title page generator, paraphrasing tool, plagiarism checker, speech makers, entertainment speech maker, informative speech maker, persuasive speech generator, debate speech maker, extemporaneous speech maker, citation generator, grade and gpa calculators, final grade calculator, gpa calculator, weighted and unweighted gpa calculator, ielts band score calculator, semester grade calculator, test score calculator, business tools, business analysis tools, swot analysis generator, free pestle analysis template, soar template, vrio analysis template, marketing analysis, 4ps marketing mix analysis template, 7ps of marketing mix template, stp chart maker, vision statement generator, organization management, mckinsey 7s template for students, smart goals generator, most business analysis template, business mission statement generator, environmental analysis, 5 forces analysis template, destep analysis template, steep analysis template, why using writing tools is good for you.

The whole purpose of writing tools is to make monotonous, tedious, and routine tasks obsolete.

Why do the same thing over and over again when you can easily automate the whole process, giving you tons of free time, less stress, and notably better results? After all, it’s not like you’re learning anything new by doing the same time-consuming tasks!

Writing tools allow students to spend their time focusing on things that really matter.

Hours Upon Hours of Saved Time

Have you ever thought to yourself that you could’ve done so much more if it weren’t for a certain writing assignment and all the many subtasks required to complete it?

With the help of writing tools, these thoughts will be gone forever. You’ll be able to:

• Spend more time on your hobby or other things you love
• Learn something new and broaden your knowledge base
• Be more involved in your family’s life
• Stay longer with friends
• Find a part-time job

And that’s just to name a few things! The actual possibilities are endless.

Significantly Less Stress

Writing assignments tend to pile up, along with many other tasks. And unfortunately there’s no way to add more hours to the day to complete everything on time.

An approaching deadline brings nothing but stress, resulting in even lower productivity, which can make your mental state even worse. Not to mention the feeling of failure after receiving a bad grade.

With the help of writing tools, this nightmare is easy to avoid. You’ll be able to deal with all your routines more effectively and even meet multiple deadlines at once.

Improved Academic Performance

Needless to say, no matter how much time you’ve devoted to completing your writing assignment, if it contains mistakes — you won’t receive the grade you were hoping for.

With writing tools, mistakes are simply impossible. You’re completely covered: you can check your grammar, see if there’s any plagiarism in your text, create a summary, generate a topic and thesis statement, and so much more.

Long story short—these writing tools are here to make your academic life easier and your studying smarter. It’s worthwhile to try them at least once. After seeing the results, you’ll surely come back for more!

• Free Essays
• Writing Tools
• Lit. Guides
• Donate a Paper
• Q&A by Experts
• Referencing Guides
• Free Textbooks
• Tongue Twisters
• Editorial Policy
• Job Openings
• Video Contest
• Writing Scholarship
• Discount Codes
• Brand Guidelines
• IvyPanda Shop
• Online Courses
• Terms and Conditions
• Privacy Policy
• Cookies Policy
• Copyright Principles
• DMCA Request
• Service Notice

IvyPanda's online writing tools will make your writing process easier. Whether you need help brainstorming ideas, formulating a thesis statement, referencing, summarizing, checking grammar and punctuation, or researching a topic, our free tools will come in handy.

• SAT BootCamp
• SAT MasterClass
• SAT Private Tutoring
• SAT Proctored Practice Test
• ACT Private Tutoring
• Academic Subjects
• College Essay Workshop
• Academic Writing Workshop
• AP English FRQ BootCamp
• 1:1 College Essay Help
• Online Instruction
• Free Resources

College Essay Brainstorming: Where to Start

Bonus Material: College Essay Brainstorming Questions  

The college essay is an extremely important component of your college application. Yes, college admissions officers do care about standardized test scores, academic transcripts, extracurricular activities, and letters of recommendation.

All of these application components can help officers assess a student’s academic and professional potential (and much more).

The college application essay, however, gives students a chance to share their unique voice with an admissions officer. It’s like a brief interview, where students can give officers a powerful glimpse of who they are outside of their application in roughly 650 words.

So what do you say in those 650 words? How do you pick the right essay topic?

It’s all about the brainstorming process. In general, the more time you can devote to gathering potential essay topics  before  you start writing, the better. Gathering this material can also be helpful for writing supplemental essays down the road.

In this post, we provide actionable tips for guiding your college essay brainstorming process. After reading this article, students will be well poised to gather topics and eventually select the “right” essay topic .

We also give students access to 30 free college essay brainstorming questions to get started. Grab these below.

Download College Essay Brainstorming Questions

Here’s what we cover:

The Importance of College Essay Brainstorming

• 8 College Essay Brainstorming Tips
• Bonus : 30 College Essay Brainstorming Questions

We define the college essay as a “demonstration of character, values, and/or voice.” It is an introspective, personal essay that (ideally) adds significant value to a student’s overall application.

Many students are not well-versed in writing this kind of essay. Indeed, most students are familiar with the concept of the academic essay, with its neat five paragraphs. Very few have had a lot of time in high school classrooms to write deeply reflective pieces, and concise ones at that. (Remember: you only have 650 words or fewer to craft your response!)

That’s why brainstorming is so essential  to the college essay writing process. It’s your key to pinpointing the right topic, which we define as one with the potential to generate an essay that aligns with these 7 winning qualities .

It can also be valuable for gathering potential topics for supplemental essay responses, which many competitive colleges require.

For these very reasons, we spend a significant amount of time brainstorming in our college essay mentoring programs and summer workshops. Students who are able to gather a lot of material in this time tend to have an easier job down the road choosing the right topic, creating an outline, and eventually writing that first draft.

What’s more, they might surprise themselves in what they are able to pull from their many life experiences! It’s not uncommon for an essay student to choose a certain topic they never would have considered prior to brainstorming.

The tips outlined in the next section reflect this great value of brainstorming, and are the same we offer our college essay students at the start of their process.

8 College Essay Brainstorming Tips

Don’t let that blank page intimidate you! Follow these tips to guide your brainstorming process and remember that this stage should and will take time.

1. Know the standards

Students should feel very comfortable with colleges’ general expectations for the essay  before  they start brainstorming. If you haven’t done so already, please check out the following PrepMaven posts:

• What is the College Essay?

7 Qualities of a Successful College Essay

• 11 College Essays That Worked
• What College Admissions Officers Look For

It can also be helpful to review the Common Application’s essay prompts . While students don’t necessarily have to respond to a  specific  prompt, these provide insight into the type of essay colleges are seeking.

2. No topic is “too small” (but some are “too big”)

Students only have 650 words (or fewer) to write their essays. That’s not a lot of space! For this reason, don’t shy away from seemingly “small” topics as you brainstorm.

One student who earned Ivy League acceptance, for example, wrote about her passion for hot sauce in her college essay!

On the same note, if you come up with “big” topics, such as cultural identity, a long-term extracurricular activity, or a religious belief, do your best to highlight specific components of these topics, or one representative experience. The best college essays don’t say everything there is to say about such large topics. Rather, they focus skillfully on one smaller component of a potentially bigger picture.

3. Write down all the details for every topic

When you land upon a topic, mine it for details. Write down everything you can think of about that experience, idea, or memory. Many of our students like to use bulleted lists in a Google Doc for doing this.

It’s important to squeeze out every possible detail so that you can fully assess a topic’s potential! In many cases, such details will become college essay topics themselves.

4. Work by category

If you’re feeling overwhelmed by all of the possible topics out there–and don’t worry, this is common–gather ideas by category. Here are some sample category examples:

• Travel experiences
• Extracurricular activities
• Family life
• Culture and heritage
• Interests and hobbies
• Challenges (non-academic)

Categories can help you build a general portrait of who you are, at least to start. Once you have a few ideas per category, start diving deeper into those ideas and generating further details about each one.

5. Ask the right questions

It is often easier for students to generate a rich pool of potential topics by answering questions designed to encourage deep reflection and introspection. Of course, this begs the question: what should I be asking myself?

Take a look at these 30 questions  we ask our students in our college essay workshops and mentorship programs at the beginning of their process.

Once you’ve answered these questions fully and to the best of your ability, you’ll be poised for essay topic selection.

6. Keep it to yourself, mostly

Many college essay students risk writing about what their parents, friends, or teachers want them to write about. Others risk writing “what colleges want to hear.” Yet authenticity is one of the most important qualities of a successful college essay!

That’s why we encourage students to brainstorm independently. You are the only one in the world most familiar with your life experiences, after all! Consult family members, friends, or mentors only once you are further along in the essay writing process, or if you need clarification on the details of a specific experience. This will ensure you gather topics that are true to you first and foremost.

7. Maintain orderly notes

Brainstorming can be messy. Establish a system early on for maintaining orderly notes! Some tools that can come in handy:

• Bulleted or numbered lists
• Index cards
• Color-coding (digital or manual)
• Google Docs

8. Consider takeaways for each topic

As you compile topics, save time and start thinking in terms of “takeaways” for each. This will allow you to assess a topic’s potential for demonstrating your character, values, and/or voice.

Ask yourself for each topic : What values does this showcase? What does this say about me specifically? What meaningful reflections does it invite? What aspect of my voice is apparent here?

Download 30 College Essay Brainstorming Questions

You can jumpstart your college essay brainstorming process right now by downloading our college essay brainstorming questions.

With this free download, you’ll get:

• 30 of the best brainstorming questions we ask our students
• Guidance for next steps

Kate is a graduate of Princeton University. Over the last decade, Kate has successfully mentored hundreds of students in all aspects of the college admissions process, including the SAT, ACT, and college application essay. 

CHECK OUT THESE RELATED POSTS

May 1, 2021

What makes a college application essay successful? We've analyzed many essays of applicants admitted to Ivy League institutions and here are the results!

9 Ways to (Quickly) Improve Your College Essay

October 29, 2020

What can you do to improve your college essay quickly and effectively? We have 9 great tips for polishing your application essay.

6 Tips for Choosing That Winning College Essay Topic

May 18, 2020

You've done the brainstorming. Now how do you choose the college essay topic that will result in a successful piece? Our 6 tips will help.

Privacy Preference Center

Privacy preferences.

How should I start brainstorming topics for my college essay?

Most colleges provide open-ended prompts. Using the topic as inspiration, think about critical milestones or essential lessons you learned during your academic career. Tell stories about real-life experiences that have shaped the person you are. Write them down to brainstorm ideas. Choose stories that highlight your best traits.

Also Found On

What are your chances of acceptance?

Calculate for all schools, your chance of acceptance.

Your chancing factors

Extracurriculars.

Where to Begin? 6 Personal Essay Brainstorming Exercises

←8 Do’s and Don’ts for Crafting Your College Essay

Creating the First Draft of Your College Application Essay →

The Common App publishes a list of 7 prompts each year. They ultimately ask for similar types of responses, regardless of slight alterations year-to-year. The Common App prompts provide you with a forum to write about yourself, using whatever anecdote or vehicle you wish in order to communicate something profound and genuine about yourself to adcoms.

If this feat seems daunting or spellbindingly vague to you, you are not alone. For virtually every student applying to college, the moment when you sit down to draft your personal statement is likely the first—and may end up being the only—time in your life when you are pushed to describe your entire identity succinctly and eloquently. So, where to begin?

As with any writing assignment, the best way to approach the personal essay is to brainstorm what it is you want the entire essay to communicate about you to the adcom that will be considering you for admission. Read on for 4 surprising brainstorming exercises that will lead you to an effective personal statement strategy.

1. Consider the four core questions.

When writing your personal statement, there are four questions that your essay should answer:

• “Who am I?”
• “Why am I here?”
• “What is unique about me?”
• “What matters to me?”

These questions are important because they help bring awareness to the kind of person you are and touch on things such as your personality traits, your journey throughout high school, the interests and skills that make you unique, and what’s important to you. Colleges want to understand how you became who you are, and where you’re going (successful alumni reflect well on their school, after all!).

2. Try freeform writing.

To help answer these questions and start brainstorming, freeform writing is a good place to start. Begin by writing down 3-5 aspects of your personality or experiences and spend some time constructing narratives out of these different combinations.

This process of getting some ideas on paper and seeing how they can relate to each other can help you better identify a prompt that works for you. For example, you might note that you enjoy tutoring students in STEM, and are now working with a local school to create a Women in STEM initiative in your school district. You may also have tried previous initiatives that failed. These experiences could be constructed and applied to a number of Common App prompts. You could address a specific identity or interest you have associated with STEM, discuss what you learned from your failed initiatives, explore how you challenged the lack of women in STEM programs in your school district, envision solving for the lack of women involved in the science and mathematics fields, etc.

3. Make a list of opinions you firmly hold and explain them.

This exercise requires you to think about aspects of your identity that you have actively chosen. While exercise #4 asks you to consider what parts of your identity you have struggled to overcome, this exercise asks you to consider what aspects of your identity you are most proud of—those opinions that you hold because you chose to believe in something specific of your own accord.

This is an important brainstorming exercise because it should get you thinking about things you are passionate about. Ultimately, you will want to write your personal statement about something that defines you, gets you excited, and can exhibit your ability to think and speak for yourself. So now, before you start writing, make a list of the things that you care about most, and explain why you feel that way about them.

This list can include everything from your political affiliation to your stance on McDonald’s decision in the past year to serve breakfast for longer. The point of this exercise is that there is no right or wrong way of going about it, no topic that is more worthwhile than any other so long as you are passionate about it.

4. Make a list of your character flaws.

While the ultimate goal of the personal essay is to present yourself in as positive a light as possible to adcoms, the challenge is to do so in a way that is realistic and genuine. To do this, you’ll need to do some serious thinking about what types of character flaws accompany your best traits.

There are two main reasons why we suggest that students not shy away from talking about their own shortcomings as well as their achievements. The first reason is quite simple: a personal statement that paints a picture of its writer as perfect and without flaws will come across as dishonest and unrealistic. Obviously, you want to avoid this at all costs. Second, and even more important, if you are able to write a personal statement that acknowledges your flaws and recognizes that you are imperfect, it will reflect positively on you and vouch for your maturity.

If it feels counterintuitive or scary to dwell on anything other than successes, do not fret: that is the expected reaction to this advice. But if done correctly, acknowledging that you are not perfect can add genuineness to any personal essay. So, how to discuss character flaws? There are several ways to go about this.

One way is to discuss a character flaw that you have always struggled with and worked to improve upon throughout your life. In this scenario, discussing flaws can help introduce a discussion about growth or maturation and give your personal statement a nice narrative arc. Yet another way to discuss your character flaws is to acknowledge how certain struggles or personal shortcomings have shaped your identity, allowing you to go into more detail about the ways in which you were able to better yourself by identifying a flaw in yourself and being willing to fix it.

The thinking here is that students have no difficulty remembering all of the accomplishments, productive experiences, and glowing achievements that they want to include in their personal statements. After all, it is easy to write about these things. It is much harder to force yourself to think about aspects of your identity that rankle, and to think about how these things have shaped you.

5. Reflect on your choices and why you made them.

Another brainstorming exercise that can help you think of a topic is to reflect on what choices you’ve made and why. Once you come up with a list, it will be easier to see what you value and the direction in which you can take your essay.

Think about some of these questions to get the juices flowing:

• Why are they my best friend?
• Under what circumstances did we become friends?
• When did we last fight?
• If I had to spend 10 days doing the same exercise or physical activity, what would I choose? Why?
• Say I had to pick one food, and my three closest friends or family members could only eat that food for one week. What would that food be and why?
• Say I had to start a business selling something, and I would achieve the average level of success (financially, socially, etc) within that business, what would I choose to do?
• What movie would I want to take the place of a character in and which character would I want to play? Why?
• What class or teacher did I like most, and why? What class or teacher did I dislike most, and why?
• If I had to choose between singing, doing standup comedy, or dancing in front of 18,000 people, what would I choose? Why?

6. Make a list of anecdotes, childhood memories, or stories about yourself. Then choose one and make it your “vehicle.”

Finally, you should conclude your brainstorming session by searching for a vehicle: an anecdote that you can use to frame your personal statement.

You can use anecdotes in your personal statement in a number of ways. Some students choose to open with one, others close with one, and still others will use two or three anecdotes in order to add color and rhetorical flair to the points they are trying to make about themselves. The best types of anecdotes are the ones that tell the most about you or give insight into your character.

When we help students write their personal statements, we usually begin by brainstorming a few potential anecdotes to use in your essay. But if you are wondering what the point is of using an anecdote— Why use one at all when I could save words and just talk about myself ?—it’s useful to first understand why telling a story or two makes your personal statement stronger.

Ultimately, you will want your personal statement to communicate something about your character and personality that is unique and appealing to schools. When an adcom reads your personal statement, they are looking to hear about you in general, they are looking to learn something unique or special about you (so they can differentiate you from other applicants), and they are also looking for evidence that you would be a valuable addition to their community. But the fact of the matter is that these are fairly broad and vague directives to write about if you don’t have something specific to focus on.

This is where the anecdotes come in to save the day! They help instigate a conversation about yourself, your personality, your identity, and your character while also giving you something concrete to talk about. This is why we call it a “vehicle”—it can exist in its own right, but it carries with it important information about you as well.

Now that you know what the purpose of this vehicle is, it should be a little easier to brainstorm the anecdote(s) that you choose to frame your personal statement with. If you are not yet sure what to write about in your personal statement, you can start brainstorming anecdotes from your childhood, from favorite family stories to fond memories, from hilarious vacation mishaps to particularly tender moments. Do your parents have favorite stories to tell about you? Write those into your list as well.

Once you have a collection of stories to work with, you may begin to see certain patterns forming. Perhaps all of your favorite stories take place in the same setting—a vacation home that meant a lot to you or in the classroom of your favorite teacher. Maybe, you will realize that all of your fondest memories involve a certain activity or hobby of yours. Or, alternatively, you may notice that one story from your childhood mirrors or foreshadows a like, dislike, or accomplishment that would come to fruition later in your life.

If you already know what you want to say about yourself, you can come at the same exercise from another angle: try to think of several anecdotes that could be potential vehicles for the message about yourself that you want to transmit. If you want to illustrate that you love to learn, try to think pointedly about where that love comes from or what you have done that proves this. In this case, remember that any given anecdote can reveal more than one thing about you.

It is hard to imagine all of the possible personal statements that could come out of this brainstorming session, but it is almost certain that this exercise will help you come up with several concrete points to make about yourself and provide you with a tangible way to say those things.

Final Thoughts

If after doing these six brainstorming exercises, you still don’t feel ready to write your personal statement, fear not! Writing a personal essay is daunting and won’t be done in three steps, or even three days! 

For more guidance, check out these blog posts:

How to Write a Personal Statement That Wows Colleges

How to Come Up With an Idea for a Personal Statement

How to Write the Common App Essays

Mastering the Personal Statement

5 Tips for Editing Your College Essays

Want help with your college essays to improve your admissions chances? Sign up for your free CollegeVine account and get access to our essay guides and courses. You can also get your essay peer-reviewed and improve your own writing skills by reviewing other students’ essays.

Related CollegeVine Blog Posts

With Bubbl.us you can  mind map your big idea. mind map your big idea.

Featured in, trusted since 2005, mind map examples, what our users say about us, from our users, use artificial intelligence to generate ideas, use ai to generate ideas.

Our AI is your creative companion, ready to jumpstart your ideas when you need it most. With a simple click, access a wellspring of ideas tailored to your project.

Get Started Instantly with Templates

Begin your journey with one of our ready-to-use templates, or unleash your creativity by crafting your own. Plus, share your personalized templates seamlessly with others!

Collaborate with your team in real time

Work on a mind map together, ensuring immediate visibility of all changes, and effortlessly determine who is actively contributing to or viewing your mind map.

The EASIEST way to mind map

Bubbl.us makes it easy to organize your ideas visually in a way that makes sense to you and others. Our editor is designed to help you stay on task and capture your thoughts quickly.

Thousands of people use Bubbl.us daily to take notes , brainstorm new ideas , collaborate , and present more effectively .

Focus on task

One of the most important things while brainstorming is avoiding distractions. Our user interface is designed to help you stay focused on task by keeping the number of visible buttons to a minimum as you work.

Collaborate and share

Bubbl.us lets you share your mind maps easily with people or on social media. Collaborate with friends or colleagues in real time in a classroom or a business meeting and see changes to the mind map immediately.

Why Bubbl.us?

• Browser-based No apps to download - works the same on mobile and desktop.
• Save as image and print Export your work as JPG, PNG, text, and print it on one or more pages.
• Easy sharing Share your work with a link, and work together at the same time.
• One-click presentation Enter full-screen presentation mode with a click of a button.
• Distraction-free editing User interface is designed to reduce distractions and increase focus.
• Team work Create and manage teams with multiple users. more info

About mind mapping

Mind mapping is a tool for visualizing connections between ideas or pieces of information. Ideas are linked by lines , creating a web of relationships that's easy to understand at a glance .

Benefits of Bubbl.us mind maps over text:

• Superior clarity of structured information Whether it's a family tree, a decision flow map, or an algorithm, mind maps have a huge advantage in presenting complexity clearly and concisely.
• Better retention of complex ideas. Visualizing complex ideas in shapes, lines, and pictures leads to much better recollection later than simple text.
• Creative collaboration with others. Visual brainstorming with a team can dramatically improve the quality of the final product because of diversity of perspectives and experiences.

Mind mapping helps EVERYONE

Just about everyone can benefit from mind mapping. The world constantly barrages us with information, and we are often tasked with organizing and presenting it to others. Bubbl.us makes it easy.

• Improve note taking with pictures, links, and formatting.
• Plan essays and project assignments.
• Use mind maps as a tool for memorizing.
• Present material in a more memorable format.
• Facilitate critical thinking.
• Apply collaborative learning in class.
• Make homework assignments more engaging.
• Keep track of found information, links, and connections.
• Collaborate with colleagues.
• Prepare findings for publication.
• Brainstorm for original ideas.
• Collaborate with other creatives for a better product.
• Plan complex projects quicker.
• Outline and facilitate team meetings.
• Keep track of tasks assigned to team members.
• Prepare reports and present objectives more effectively.
• Develop and explore business strategies.
• Lay out pros and cons for complex decisions.
• Organize business priorities.

Start using Bubbl.us today!