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Marketing Internship   Cover Letter

Marketing internship cover letter (with examples).

If you’re on the hunt for a rewarding and educational marketing internship opportunity, you’ll need to write a cover letter that illustrates your enthusiasm and qualifications.

Although many full-time jobs and paid professional opportunities require applicants to send a cover letter along with their resume during the application process, writing a cover letter is even more important for interns.

Since many students and entry-level employees seeking roles as an intern have little to no previous work experience, writing cover letters allows job-seekers to fill in the holes in their resume and explain why they’re the best candidate for the role.

Marketing internships are informational and educational positions for students or trainees looking to gain practical, hands-on experience in the marketing industry. Internships, both paid and unpaid, can be essential for satisfying graduation and meeting entry-level marketing job qualifications.

Therefore, writing a top-notch cover letter will directly affect your career prospects.

Job-hunting for an internship in the marketing industry isn’t always easy. The field is highly competitive, so you’ll need a well-structured resume and a perfect cover letter to land your dream role and break into the business.

Writing a solid cover letter for a marketing intern role can even help maximize your chances of being promoted or landing an internal position in the future.

By following a cover letter template you’ll stand-out to hiring managers and make a great first impression on marketing managers and prospective employers.

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Parts of a Marketing Intern Cover Letter

Writing a cover letter may seem like a daunting task, but if you successfully tackle each part of the letter, you’ll land your dream marketing internship in no time.

Your cover letter is your chance to highlight the skills and qualifications listed on your resume. It’s a great platform to discuss accomplishments that may not be included in your resume, tell anecdotes to stand-out and reiterate the qualifications and experiences listed on your resume, and convey your personality, work style, and professional goals.

Since many job-seekers looking for marketing internships are college students or have little to no professional experience in the industry, a successful cover letter should, generally, focus on education, classroom experiences, and skill sets.

Successful marketing intern cover letters should highlight a candidate’s creativity and the qualifications and skills listed in the job posting.

Some of the best marketing internship cover letters discuss excellent communication skills, experience reaching and developing marketing campaign strategies, knowledge of products and unique customer cultures, expert social media skills, and experience developing appropriate business plans.

The most effective marketing intern cover letters are written in a professional tone, easy to read, and properly formatted. Hiring managers are much more likely to call you in for an interview if your cover letter is clear and concise.

Professionals applying for marketing internships should make sure their cover letter is between three and four paragraphs long (and definitely less than one page ), is formatted with standard one-inch page margins, is written in a generic font, like Times New Roman, and is organized into grammatically correct sentences and paragraphs.

You don’t want to squash your chances of getting an internship because of a few typos.

Diving into the meat of the cover letter, you’ll need a professional header, a compelling introduction paragraph, a dense body paragraph that focuses on marketing skills, resume achievements, and interest in the position, a conclusion that offers a proposal or shows why you’re the best-suited candidate for the role, and, finally, a professional signature.

Marketing Internship Cover Letter Opening

The opening paragraph is, perhaps, the most important element of a marketing intern cover letter. The first few lines of a marketing internship cover letter should be interesting, informative, and attention-grabbing.

In the opening paragraph, your goal is to introduce yourself , state your interest in the role that you’re applying to, and convey your enthusiasm. The opening of a perfect cover letter should be clear, concise, and to the point.

The amount of time and consideration a hiring manager spends reviewing your application is often directly linked to the success of the opening lines of your cover letter.

A compelling introduction will impress the hiring manager, prompting them to read on and learn about the relevant skills summarized in the body of your letter. Contrarily, a lousy first few lines might result in a hiring manager tossing your application back into the pile, lowering your chances of being called in for an interview and landing your dream marketing internship.

In addition to perfectly curating the first few lines of your marketing internship cover letter, you’ll also want to make sure you include a correctly formatted header , as you would in any business or professional letter, and properly or professionally address the hiring manager.

If you’re unsure of the hiring manager’s name, you can address the letter “Dear Hiring Manager,” or one of its many alternatives .

For marketing internships, in particular, it’s important to highlight why you’re applying for the role or any education you have or are pursuing, in the field of marketing. Remember, the key to a successful marketing internship cover letter opening is introducing yourself and standing out among the pool of applicants.

Here’s a great example of what the opening sentences of a marketing internship cover letter might look like:

Max Alexander Marketing Manager Media Works 100 Bentley Road Oceanside, CA 92058 Dear Mr. Alexander, I am very interested in the opportunity to work as a Marketing Intern at Media Works. I hope you will agree that I am a good fit for this position. My background and training in business marketing, social media, and communication at UCLA — where I graduated with a cum laude Bachelor’s in Digital Marketing — has equipped me with the necessary skills to find success in this role and help grow and enrich Media Works’ brand. I am passionate about using modern marketing methods and strategies to boost sales, assist brand establishment, and develop calculated and successful business plans.

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Marketing internship cover letter body.

The body of your cover letter is where you emphasize your greatest skills and strengths. This is your chance to shine.

Discussing relevant skills, highlighting your qualifications, and citing examples that illustrate how you’ll be the best candidate for the internship are all great ways of tackling the body paragraphs of your marketing internship cover letter.

The body of a marketing internship cover letter should highlight key skills in communication, special events marketing, social media, content marketing — including conceptualized blog content and strategic brand distribution — analytics, graphic design, media relations, business plan development, and marketing strategies.

If you have a professional connection at the company who recommended you for the role or who can vouch for your skills, it might be a good idea to include that in the body of your cover letter. Adding an employee referral to your cover letter can result in a faster response rate and a more efficient hiring process.

Before writing the body of your cover letter you should closely read the specific job posting you're applying to, and work to tailor your cover letter to the skills, qualifications, and work responsibilities listed in the ad.

For instance, if the role requires expert social media marketing skills, you might want to include your knowledge of platforms like Facebook, Twitter, Instagram, and LinkedIn, and any experience, whether in a paying job or on a college campus, you have using social media platforms to promote or publicize a company, brand, or idea.

Here’s a strong sample that you can use as a template when writing the body paragraphs of your marketing internship cover letter:

While at UCLA, I worked as a student intern in the university’s Athletics Department, where I used my classroom knowledge and practical marketing skills to promote sporting events and increase athletic merchandise sales on campus. As a marketing intern, I was personally responsible for managing the department’s social media accounts, creating graphics and blog posts, drafting engaging department communications — including email blasts and press releases — collecting data on fan engagement, and assisting in the development of business plans and implementation of strategic marketing proposals. I am confident that the knowledge and skills I’ve learned, both in and out of the classroom, will be a great benefit to your marketing team. I am eager to begin a rewarding career as a marketing specialist and am confident that an internship with Media Works will be mutually beneficial to both your company’s marketing campaigns and my professional growth.

Marketing Internship Cover Letter Closing Lines

The closing lines of your marketing internship cover letter should tie up any loose ends and serve to bring the letter full circle by reinstating your interest in the job and summing up your qualifications .

An effective cover letter should conclude by asking for a phone or in-person interview . Conveying your interest in continuing in the hiring process and thanking the hiring manager for their time spent reviewing your cover letter and job application will up your chances of getting a callback.

The closing lines of a marketing internship cover letter are also a great place to include a proposal of a strategic marketing strategy you hope to assist the company implement or develop throughout the internship.

Sharing a proposal that’s too good to pass up can be a surefire way to pique a potential employer’s interest, land an interview, and get your dream marketing internship.

Lastly, make sure you close your marketing internship cover letter with a professional signature, which includes your contact information.

An excellent way of closing your marketing internship cover letter is like this:

My passion and excitement for this internship are rooted in a deep admiration for the marketing strategists used at Media Works. I understand how essential a marketing team is to a brand’s success, and there are no other industry professionals I’d like to work with than those leading Media Works’ cutting-edge marketing campaigns. I would love the opportunity to discuss this position and explain how I can help grow Media Work’s marketing campaigns. Thank you so much for your time and consideration. Kind regards, Elaine Smith (760) 543-8876 [email protected]

Example of a Professional Marketing Internship Cover Letter

If you’re in the market for a top-notch marketing internship, following a cover letter template could help you land your dream role and break into the business and marketing industry. Here’s a great example of a professional and properly formatted marketing internship cover letter:

Max Alexander Marketing Manager Media Works 100 Bentley Road Oceanside, CA 92058 Dear Mr. Alexander, I am very interested in the opportunity to work as a Marketing Intern at Media Works. I hope you will agree that I am a good fit for this position. My background and training in business marketing, social media, and communication at UCLA — where I graduated with a cum laude Bachelor’s in Digital Marketing — has equipped me with the necessary skills to find success in this role and help grow and enrich Media Works’ brand. I am passionate about using modern marketing methods and strategies to boost sales, assist brand establishment, and develop calculated and successful business plans. While at UCLA, I worked as a student intern in the university’s Athletics Department, where I used my classroom knowledge and practical marketing skills to promote sporting events and increase athletic merchandise sales on campus. As a marketing intern, I was personally responsible for managing the department’s social media accounts, creating graphics and blog posts, drafting engaging department communications — including email blasts and press releases — collecting data on fan engagement, and assisting in the development of business plans and implementation of strategic marketing proposals. I am confident that the knowledge and skills I’ve learned, both in and out of the classroom, will be a great benefit to your marketing team. I am eager to begin a rewarding career as a marketing specialist and am confident that an internship with Media Works will be mutually beneficial to both your company’s marketing campaigns and my professional growth. My passion and excitement for this internship are rooted in a deep admiration for the marketing strategists used at Media Works. I understand how essential a marketing team is to a brand’s success, and there are no other industry professionals I’d like to work with than those leading Media Works’ cutting-edge marketing campaigns. I would love the opportunity to discuss this position and explain how I can help grow Media Work’s marketing campaigns. Thank you so much for your time and consideration. Kind regards, Elaine Smith (760) 543-8876 [email protected]

Tips for Writing a Marketing Internship Cover Letter

At the end of the day, writing a cover letter is pretty similar across a wide range of professional industries. For a marketing internship cover letter in particular, though, there are a few things you need to keep in mind in order to write a professional and compelling cover letter.

Here are the top three tips all applicants should follow to write an effective cover letter and land a competitive and top-notch marketing internship:

Highlight your marketing education early on. If you just graduated or are pursuing a degree in marketing or a related field, you should highlight that early on in your cover letter. Holding a marketing degree from an accredited university or a certification from a top-notch marketing course will make you a highly-desirable intern.

Hiring managers prioritize education and industry knowledge when looking for successful marketing interns. It’s essential to disclose this information in the first few lines of your cover letter in order to stand out among other applicants and impress hiring managers .

Discuss key communication and business skills. Even though you might not be the most experienced professional in the marketing industry yet, that’s not to say you don’t still have some high-level and key skills to be successful as a marketing intern.

Internships are designed to be educational and help applicants gain experience in their field, so hiring managers won’t expect you to know every last detail about the industry, but they will expect you to have top-notch communication and business skills .

Highlighting your experience developing business plans, assisting with marketing strategies, and properly representing a brand or company through clear, concise, and influential written and verbal communication will help you land your dream marketing internship and meet your professional goals.

Emphasize your passion for marketing. Since the majority of professionals applying for marketing internships don’t have much experience, it’s essential to convey passion and enthusiasm to fill in this gap of professional expertise.

Sophisticated marketing internships cover letters highlight skills and education and emphasize passion by discussing long- and short-term career goals, avenues for growth and development at a specific marketing firm, and proficiency in completing tasks required of interns.

Final Thoughts

Your cover letter is your chance to get noticed and stand out among the stack of resumes sitting on a hiring manager’s desk. You only get one shot at making a positive and lasting first impression in your marketing internship cover letter.

By using the tips and template provided in this article, you’ll be well on your way to crafting a perfect cover letter. Highlighting your professional skills, marketing knowledge, and relevant education while clearly conveying your enthusiasm and passion is essential when writing a marketing internship cover letter.

Putting your best foot forward and using your cover letter to emphasize your strengths and career goals will help you make a solid first impression and land that marketing internship of your dreams.

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How to Write an Effective Marketing Intern Cover Letter and Resume

A great way to kick start your career in marketing is to get a marketing internship. Your marketing intern cover letter and resume can help you stand out in the competitive pool of eager new graduates. An effective cover letter can get an employer’s attention and help you get an internship interview to land an entry-level job in marketing. 

This guide shows you how to present yourself as the best candidate for a marketing intern role. A perfect cover letter and resume are critical if you want to impress a hiring manager. To use your application documents to your advantage, we’ll give you the best tips to articulate a great cover letter and resume.

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Marketing intern cover letter guide.

You want your cover letter to show your passion for marketing. Hiring managers want to see more than your profile information when they receive your cover letter from the application pool. Your cover letter should articulate why you’re the best-suited candidate for the marketing role. You should make sure to mention your practical marketing skills and professional goals.

Why Does Your Marketing Intern Cover Letter Matter? 

A marketing cover letter introduces you to the hiring manager or recruitment team. It allows you to show why you are excited about the marketing internship. A cover letter is your first impression to a potential employer, and you want to make it a good one. You must include how an internship in their company will help you reach your career goals.

To land your dream marketing internship, your cover letter should state how you plan to contribute to the company. You can mention any distinguishable accomplishments or even particular software skills that will invite them to read your resume. You can use your letter to show potential employers that they should hire you because of the value that you bring.

A stellar marketing intern cover letter must reflect your strong communication skills. If you can market yourself, you’ll prove that you have what it takes to become a great marketing professional. While a resume lists your credentials and technical skills, a cover letter can share your story on one page.

Essential Components of Your Marketing Intern Cover Letter

Below, we’ve detailed the essential components of your cover letter for a marketing intern. You’ll want to write these with care by double-checking the information for any errors.

• Salutation. After reading the job description and considering who you are sending it to, you must address the cover letter accordingly.
• Personal information. Add precise and up-to-date information about yourself, including your contact details.
• Skillset. Your opening should introduce your relevant skills to grab their attention to be considered for a marketing intern role.
• Capstone project. To make your case more substantial, include any projects or coursework you completed for which you performed important marketing tasks. Add the hard and soft skills that you demonstrated or a capstone project from your final year in school.
• Closing. You want to thank the hiring manager for the time they took to read your documentation. You can also briefly mention again why you are a good fit for the role. It should share your interest in proceeding to the next level of the recruitment process.

5 Tips for Writing a Strong Marketing Intern Cover Letter

No matter what position you plan on applying for, there are a few essential tips to help strengthen your cover letter and stand out from the crowd. You should always include a few crucial elements in a professional cover letter, even for an internship position.

• Professional formatting. At first glance, your cover letter should have a professional look. Templates are available online to help you draft your cover letter. You can also use a cover letter builder to ensure your cover letter has consistent formatting and gives a clean look. Each paragraph should be concise and clear.
• In-demand skills. Before you write your cover letter, look at sample cover letters and marketing intern job descriptions. Those will give you an idea of what skills are in-demand for a marketing intern role. Highlight critical skills in your cover letter to provide the hiring manager with a picture of your background.
• Focus on the job description. The job posting will tell you much about what the employer is looking for in a perfect candidate. You could lose the internship opportunity by not reading the description carefully. The skills mentioned on your cover should not only be popular, but relevant to the company’s position.
• Academic credentials. Some companies like to hire candidates from accredited universities and who have formal educational backgrounds. You can mention the academic institution you attended and what degree you earned.
• Show interest. Before you start to write your marketing cover letter, read about the company and what they do. Show your interest in their work and mission, and tell them how it resonates with you. Make sure they understand that you are willing to learn from them and would like to be part of their team.

Marketing Intern Cover Letter Example

As a marketing student, writing a marketing internship cover letter can be a daunting task. Below you will find an example to show you how the components of a marketing intern cover letter fit together.

Marketing Intern Cover Letter Sample

[Company name]

Dear [hiring manager’s name],

I am interested in the marketing intern position at your company. With a passion for marketing and future career goals in mind, it would be an excellent opportunity to get an internship with your company. I believe my qualifications and extracurricular experience will match perfectly with expectations for this internship role. 

I am applying for this internship because your company has adopted the most modern marketing campaign methods. In my previous role, I was involved in department communications related to marketing for all types of customers. I am a strong candidate for the marketing internship position because I have an analytical mind and a willingness to learn.

Thank you for your consideration of my application. My attached resume will describe my most significant accomplishments, community work, and involvement in marketing projects. I am looking forward to hearing from you. You can reach me at my email address, [your email address].

Best regards,

[Your name]

Marketing Intern Resume Guide

Along with a cover letter, professionals have to submit a resume for job applications. You’ll want to submit a cover letter and a matching resume tailored to each marketing role. Your resume lists your credentials and highlights your professional goals.

Why Does Your Marketing Resume Matter?

Hiring managers have a pool of applications and only a few seconds to glance at your resume to decide if they want to read it in its entirety. You want to present a catchy resume tailored to each position. If you are an entry-level candidate for marketing, your resume emphasizes your skills when you don’t have very much professional experience.

A resume reflects your past experiences and skills in marketing to show you are a deserving candidate for the internship role. Many internship candidates worry about their lack of knowledge. You don’t want to undersell yourself because your resume could get you a chance at an internship that will teach you a lot more.

Essential Components of Your Marketing Resume

You can use a resume builder to help you make a resume for marketing internships. When you’re writing your resume, make sure it contains the essential components we’ve listed below.

• Contact information. Add accurate personal information, including your full name, address, professional email address, phone number, and professional social media accounts. It is usually present at the top of the resume.
• Company information. Address the resume to the correct person by using the hiring manager’s name. Additionally, you need to research the company’s mission and vision to find out what they strive for as an organization.
• Coursework. You want to list coursework you completed that is related to marketing strategies. Social media marketing experience is often desirable. Share course projects that you are proud of that helped you gain professional skills.
• Work experience. If you have done social media campaigns and projects on social media platforms, describe what you did. Mention any training in business marketing or relevant subjects.
• Volunteer work. Recruiters like to see volunteering jobs and community work. It shows that you have a genuine interest in learning and growing, even when there are no financial incentives.

5 Tips for Writing a Strong Marketing Resume

You want to write a resume for your internship application that will impress the hiring managers and the rest of the marketing team. It is the first introduction before they see you in an interview.

• Formatting. You want to write a well-formatted resume by carefully choosing the fonts, colors, and style. Use consistent spacings and margins in the entire resume. Keep both the PDF and Microsoft Word document versions of your resume on hand at all times in case recruiters ask for a specific type of document.
• Brief length. Don’t get carried away with elaborate details of every course, experience, or accomplishment. As hiring managers often have many documents to go through, keep your resume to one page in length.
• Clear language. Write your resume in clear and understandable language. Use simple sentences and make use of a bullet list format to separate qualifications. Be clear in your description of projects and keep them simple. A clean resume gives the reader a broad view of what you can do and how they can use your potential.
• Proofread. Sometimes candidates don’t proofread their resumes. You’ll want to read it multiple times to avoid any grammatical mistakes. When employers read those errors, they doubt your seriousness about the job.
• Awards and certifications. Mention any awards or scholarships you received during your academic career. You can also mention any training or certifications you have completed. If you have received a professional certificate or participated in a MOOC related to the marketing firm’s products or services, don’t hesitate to mention that.

Marketing Intern Resume Examples

If you have followed our step-by-step guide to writing your resume, match it with the resume template below to further personalize it for a marketing intern position. The sample section below shows how to address the section most struggle with during the application process, as well as a template for the full resume. 

Marketing Intern Resume Sample: The Objective Section 

Objective: Graduate with a Bachelor’s Degree in Marketing looking for an internship opportunity. I initiated and managed multiple projects during my education at the University of Marketing. Along with excellent interpersonal skills, I have technical skills in data analysis and SEO. I have a passion for marketing that I wish to develop further by working at your company.

Sample Marketing Intern Resume Template

Personal/Contact Information

[Full name]

[Professional email address]

"Career Karma entered my life when I needed it most and quickly helped me match with a bootcamp. Two months after graduating, I found my dream job that aligned with my values and goals in life!"

Venus, Software Engineer at Rockbot

[Telephone number]

[LinkedIn profile]

[State why you’re submitting this resume]

Work Experience

[Job title, Company, Location, Duration of the experience]

• [Primary responsibilities]
• [Other relevant job duties]

[High school/University, location, GPA]

• [Certificate or degree]
• [Year of graduation]

[Project title, associated organization]

• [Key achievements]
• [Deliverables]

Volunteer Work

[Volunteering title, company/cause, location, and duration of the experience]

• [Main contributions]

Extracurricular ActivitIes

[Role, association, duration]

• [Tasks and contributions]

Marketing Intern Resume Template Resources

• CIEE: Council On International Educational Exchange . These tailored resources are ideal for internship and trainee roles. New graduates may find this helpful, especially if they’re at a loss during the overwhelming task of writing their resumes.
• Enhancv . This platform allows you to build creative and straightforward resumes for free. You will meet a virtual assistant to guide you in making a resume personalized for your career.
• University of Toronto . UTM offers resources to build cover letters and resumes. They have many valuable tips to craft a good cover letter and a toolkit to make it easier. There are many templates and samples to guide your application process.

Importance of a Marketing Intern Cover Letter and Resume

If you are a marketing graduate about to enter the marketing field, your cover letter and resume are your selling tool. A perfect cover letter and strong resume will show the hiring manager that you have great potential to work at their marketing agency. Your marketing skills and professional goals will make you an asset in their marketing firm.

Marketing Intern Cover Letter and Resume FAQ

If you have no previous experience, highlight any relevant skills and educational experiences you have. Thoroughly read the job description and explain how you can be the best candidate for that role.

You don’t want your cover letter to be more than one page. It should be enough to reflect your personality and any skills that will be an asset for the company. Make sure any cover letter templates you use aren’t too long. 

To get a job in digital marketing , you should have excellent communication skills, interpersonal skills, and organizational skills. Digital marketing interns will also need to know about search engine optimization (SEO), have a good grasp of CRMs, and have strong design skills.  Technical skills that you can include are things like writing marketing proposals and presentations. You can add soft skills like adaptability, creativity, and proactiveness.

First, you can write a simple, professional resume objective to show your interest in getting the internship. Give an idea of why you are the ideal candidate for the job because of your skills.

About us: Career Karma is a platform designed to help job seekers find, research, and connect with job training programs to advance their careers. Learn about the CK publication .

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How to Write an Internship Cover Letter [Expert Advice & Examples]

Published: May 31, 2024

It’s been a few years since I applied for my first internship, but I still remember the difficulties I encountered. After I finally crafted an eye-catching resume , I faced the daunting prospect of creating an internship cover letter for every application; I honestly didn’t know what to include or the tone I should strike.

Although I got the internship, in the end, I never found out whether my academic achievements, experience, or well-crafted cover letter got my foot in the door. However, I’ve always been curious.

With the benefit of hindsight — and some guidance from cover letter experts and hiring professionals — I’m here to help you write a winning internship cover letter. Let’s dive in.

Table of Contents

How to Write a Cover Letter for an Internship

Writing my own internship cover letter, internship cover letter examples, internship cover letter templates.

• Include your name, date, location, and contact information.
• Include the company name, department, and address.
• Address the hiring manager.
• Set the context for your application.
• Sell your experience and personalize your cover letter.
• Think about your cover letter’s readers (humans and machines).
• Close the letter with grace and a call to action.
• Proofread, proofread, and proofread.

I’ve seen some creatively designed cover letters, but in my opinion, you can’t go wrong with the traditional business letter format, which you’ll find in our free cover letter templates .

Download our cover letter templates …

Business professionals use this format style to apply for full-time roles and other purposes, so it’s something you can reuse in the future.

Remember to use formal terms such as “Dear” and “Sincerely,” and lean towards a professional tone in your body copy. Even if you know the recruiter personally, always use formal salutations instead of “Hey!” or Hi [name]. ”

1. Include your name, date, location, and contact information.

Ensure you provide your contact information, such as your phone number, email, and location, on your internship cover letter.

Since you’ll probably be sending your cover letter online (through an email or web form), you don’t need to provide your full home address — your city and state should be enough for most positions.

Your Address

Your City, State, Zip Code

Cell: 555-555-5555

Email: [email protected]

2. Include the company name, department, and address.

With your personal information out of the way, it’s time to showcase your research skills a little. Do an internet search to find the full name and address of the company you’re applying to. Try to dig deep to find the department name, but leave it out if you’re unsure.

If the internship will be remote, use the company’s general headquarters address if the internship will be remote.

City, State Zip

3. Address the hiring manager.

Tempted to type “To whom it may concern” or “Dear hiring manager” ? In your hunt for an internship position, you’ll stand out from the crowd by being resourceful. So, channel your inner sleuth by tracking down the hiring manager’s name.

You might find their role description on the company website, but if not, your best bet is to look through LinkedIn.

If you can’t find the hiring manager's name, or you’re unsure if you’re addressing the right person, leave the name out. I think it’s safe to say that sacrificing a bit of personalization is much better than addressing the wrong person in your cover letter.

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template

Entry-Level Cover Letter Template

• Data-Driven Cover Letter Template

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4. Set the context for your application.

The first paragraph can make or break your internship cover letter and your entire application.

I’ll admit: I’ve always found opening paragraphs tricky, whether they’re for a cover letter, regular email, or a blog post, but they’re essential for creating a strong first impression and engaging the reader.

First, explain how you found out about the company or position. If you know anyone at the company, you can mention them here. Next, express your interest in the company and how it relates to your goals and passions. Also, make sure you get your basic information down, like your name, education level, major, and interests.

Depending on the company and position, you could try a creative approach to get your reader’s attention. Here’s one that worked for me early in my career:

“Can I tell you a secret? I’ve been telling stories since I was five years old. No, not fibbing — real storytelling ...”

A word of warning, though: Be sure to research the company’s culture before taking an approach like this. While this opening statement worked well for startups and more laid-back companies, a big accounting firm might find it culturally off-beat.

Pro tip : Geoffrey Scott , hiring manager and certified professional resume writer at Resume Genius, says, “The cover letters that stand out to me are ones where the candidate’s excitement clearly comes through. Of course, the tone must stay professional, but it shouldn’t be dull. When you’re passionate about what you do, it comes through in your cover letter.”

5. Sell your experience and personalize your cover letter.

Your cover letter isn’t supposed to be a summary of your resume, so go deeper and personalize it for your internship application.

To start, read through the specific position’s description and pick out a few qualities that you think apply to you. I don’t recommend choosing all the descriptors mentioned, as it could appear disingenuous and make your cover letter too long.

For instance, if I see a company looking for someone who’s “outgoing, organized, hardworking, and willing to take criticism,” I would pick the qualities that best describe me and focus on providing examples in the body of my cover letter.

You should cover things like:

• Relevant coursework.
• Soft skills (e.g., teamwork, problem-solving).
• Extracurricular activities (e.g., volunteering).
• Work experience (if any).

That said, make sure you tie them to the internship opportunity. For example, you could say, “I understand that this role requires that I consistently meet deadlines. I held down a part-time job while keeping up with my college assignments, which demonstrates my time management skills.”

Pro tip : If you lack relevant experience, use your research and knowledge to show enthusiasm. Daniel Space , a human resources business partner who has worked with companies like Spotify and WebMD, told me he once hired a French major instead of an HR major for an HR internship.

Why? He explains, " Not only did she clearly articulate how she understood the role … she also spent a few sentences describing the company going through a merger and correctly assuming that her work would be in helping with that.”

6. Think about your cover letter’s readers (humans and machines).

According to Jobscan’s research , 487 out of 500 Fortune 500 companies (97.4%) used an Applicant Tracking System in 2023. If you’re not familiar, this is a tool used to streamline hiring tasks.

Why do they matter for internship cover letters? Well, companies use these systems to filter resumes and cover letters based on keywords.

Ben Lamarche , general manager at recruiting firm Lock Search Group, told me that his company screens internship applications using an application tracking system.

When I asked how applicants could get their cover letters seen by a human, he recommended “ avoiding excessive formatting, sticking to a basic text layout, and including a few important words from the internship description, such as the precise requirements for skills and knowledge.”

Pro tip: Wondering how long your internship cover letter should be? I recommend you limit it to under a page or around 250 to 400 words. Also, use shorter paragraphs to break up the text.

Here’s what Indrė Padegimienė , talent acquisition specialist at Omnisend, has to say on the matter: “Recruiters are pretty busy people with hundreds of applications to review, so clear and concise communication is key. A five-page cover letter won’t get you a job.”

7. Close the letter with grace and a call to action.

If the internship application does not explicitly state “ please do not contact, ” you might choose to conclude by specifying how you will follow up, such as, “I will call next week to see if my qualifications are a match,” or “I am eager to meet with you to discuss this opportunity, and am available for an interview at a mutually convenient time.”

In your closing paragraph, thank the hiring manager for taking the time to consider you, and end on a positive, confident note, such as, “I look forward to speaking with you soon.”

Pro tip : You may even go a step further and give the hiring manager a call to action . I don’t think it hurts to include a link to your online portfolio , website, or even a YouTube channel where you display your work and personality.

To see how often hiring managers follow through on your calls to action, track the number of clicks on your link using a URL tracker like Bitly .

8. Proofread, proofread, and proofread.

When I asked Scott (Resume Genius) about the cover letter pitfalls he encounters the most, applicants’ lack of proofreading stood out.

After describing the cover letter mistake of simply summarizing what’s in your resume, he shared, “Another common error that could end up costing you a position is having spelling and grammar mistakes, especially if the internship is for anything that requires close attention to detail, like data entry. This seems obvious, but you wouldn’t believe how often I see it.”

Even with the availability of spell-checking tools like Grammarly , internship applicants still submit cover letters riddled with typos. Let me put it this way: You’ve done the hard part of actually writing your internship cover letter, so don’t let small mistakes put employers off.

Pro tip : Some companies provide AI cover letter generators. You simply input your resume and the job description, and you should get a decent-looking cover letter in seconds.

Just remember that while AI generators can save you time, you should check over everything they produce to ensure the AI hasn’t told any tall tales about your hands-on experience or skill set or made any mistakes. As you’ll see in these ChatGPT-generated internship email examples , caution and revisions are advised.

If you’re still unsure after your check-up, get a friend or classmate to proofread your cover letter for clarity and spelling before you finally sign off on it and hit send.

Now, I’ll use the tips I gave you above to craft an internship cover letter. In this sample, I will be applying for an event planning position. I start by including my contact information. That includes an address, phone number, and email address.

I also included the recipient’s contact information including the department I’m applying for.

I start with a greeting and the hiring manager’s name. If you can find a direct contact, referring to the person by name is preferred. From there, I mention that I am a referral and mention my contact at the company. I can then introduce myself and discuss relevant school experience relating to the role.

In the next section, I refer to relevant professional experiences. While these may not apply to an event role in corporate, I mention club work that I’ve done that relates to the role. I also reference an orientation job I held at the university that matches the events skillset.

From there, it’s time to wrap up with a conclusion. I also used Preview’s signature function on my Mac to include a handwritten signature followed by a typed version of my name.

Now, let’s explore some other cover letter examples for inspiration.

To inspire you further, I’ve curated additional internship cover letter examples tailored to different industries and positions. I’ll also explain why each example works and what you can do to evoke a similar response.

1. Hospitality Internship Cover Letter

Why This Cover Letter Example Works

I like that this cover letter demonstrates the applicant’s passion, willingness to learn, and previous industry experience. If I were the hiring manager, I’d shortlist them based on their internship cover letter.

How to Incorporate That Into Your Internship Cover Letter

I recommend you start by analyzing your own transferable skills and experience and seeing how they relate to the internship you're applying for.

Do you have any examples, facts, or figures that you can include in your letter? This will help the hiring manager understand your interest in the position and give them more of a reason to hire you over the competition.

I often see applicants use statements like, “I helped increase my group’s scores by [X]%.” If you have any figures like this, use them, but be honest about the role you played.

2. Supply Chain Internship Cover Letter

I could easily tell that, like many internship applicants, this student had yet to gain professional experience in the field. However, the applicant does a great job of showing enthusiasm for taking on real-world experiences.

They also demonstrate their knowledge of three areas of supply chain management: forecasting, inventory management, and logistics.

Go through your course notes and write down a list of topics and terms relevant to the internship you’re applying for. After I’ve completed coursework, I sometimes need to remind myself of what I’ve covered.

3. Fashion Design Internship Cover Letter

The student wrote a great second paragraph discussing their experience participating in design projects with original pieces that show their “artistic vision.” I also like that the student highlights how their design philosophy aligns well with Sleeves and Thread’s commitment to “pushing boundaries.”

Do your research on the company you’re applying to. You can compliment them on awards they have won or mention how you would fit well within their company culture.

4. Finance Internship Cover Letter

Rebecca takes the time to highlight her skillset, but she also balances her cover letter with reasons why Banking Corporation will be a great fit for her career. She gives plenty of reasons why the company appeals to her, which helps balance the cover letter.

Don’t be afraid to explain what an internship will do for you . Yes, companies want to know how an intern can help them, but they know you’re mainly there to advance your career.

5. Marketing Internship Cover Letter

If you work in marketing or another creative industry, you’ll have more freedom when it comes to drafting your cover letter. Here, Robin takes a novel approach by weaving in colorful language that practically jumps off the page. With just enough pizazz, their personality shines through. I think any marketing hiring manager would be eager to learn more.

Let your creative side run free! On a blank page (a creative’s nightmare, I know!), type out plenty of eye-catching phrases and sentences to showcase your writing skills. Next, see if you can find the right places to add them to your internship cover letter.

If, instead of examples, you’d like a jump-off point, don’t worry — I’ve got you covered. Here are some internship cover letter templates to get your creative juices flowing.

Standard Internship Cover Letter Template

This highly customizable internship cover letter is generic but can serve as the foundation for all your applications.

Data-Driven Internship Cover Letter Template

If your major is data-driven, like STEM, marketing, or accounting, I think this is the internship cover letter template for you. With this template, you can include the data highlights of your class projects and assignments to show the hiring manager that you can support your experience with credible facts.

As you approach your senior year of college, you may be looking for entry-level roles rather than internships. Cover letters are just as important for full-time roles as they are for internships, so use this template to make the transition in your job search.

Wrapping Up Your Internship Cover Letter

Worried about not having enough experience or skills to get your preferred internship? Don’t stress over what you haven’t achieved yet — and remember, everyone starts somewhere.

Instead, take stock of your academic and extracurricular achievements and see how you can apply your skills and experience to an internship.

Then, you’re ready to craft a compelling cover letter that shows you’re competent, enthusiastic, and willing to go the extra mile for every position you apply for. Whether you get your preferred internship or not, you’ll be happy that you gave it your best shot.

Don't forget to share this post!

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Marketing Intern cover letter example

Introduction of a marketing intern cover letter

Cover letter body for a marketing intern.

Your marketing intern cover letter is one of your first chances to show off your skills professionally. If you can market yourself here, you have a much greater chance at success.

You know your product better than anyone, so don’t rely on jargony, generic language in your cover letter or your campaign for an internship may end in defeat. Get the click-through you need with a cover letter that grabs their attention and gets you that coveted interview.

How can a marketing intern cover letter turn your prospect into a sale? With clear messaging, passion and an eye-catching design.

Marketing intern full text-only cover letter example 

Dear Mr. Brooks,

I am writing to express my strong interest in the Marketing Intern position at Apple Inc. As a current student at the University of California, Berkeley, pursuing a Bachelor's degree in Business Administration with a concentration in Marketing, I am excited about the opportunity to contribute my skills and learn from one of the most innovative companies in the world.

Throughout my academic journey, I have developed a keen interest in marketing and have actively sought opportunities to apply my knowledge in real-world settings. Last summer, I had the privilege of interning at Google, where I worked closely with the marketing team on various projects, including market research, social media campaigns, and content creation. This experience not only enhanced my marketing skills but also taught me the importance of collaboration, creativity, and adaptability in a fast-paced environment.

In addition to my internship experience at Google, I have also been actively involved in several extracurricular activities that have honed my marketing and leadership skills. As the Vice President of the American Marketing Association chapter at UC Berkeley, I have organized various events, workshops, and networking opportunities for students interested in marketing. Through this role, I have developed strong organizational, communication, and project management skills that I believe will be valuable in a marketing internship at Apple.

I am confident that my passion for marketing, coupled with my academic background and relevant experience, make me a strong candidate for this position. I am excited about the opportunity to bring my creativity, enthusiasm, and willingness to learn to Apple and contribute to the company's marketing efforts.

Thank you for considering my application. I would welcome the opportunity to discuss further how my skills and experiences align with the requirements of the Marketing Intern position at Apple. I look forward to the possibility of joining your team and contributing to Apple's continued success.

Sections of a marketing intern cover letter

Every great marketing campaign contains elements designed with messaging in mind. Each section of a marketing intern cover letter builds on the message that you are the best candidate for this opportunity:

• Cover letter header . This contains all your contact details and the date in a neat package. It's your introduction and graphic element.
• Greeting . Target your audience by addressing your reader by name. This is especially important in marketing because if you don’t know who you’re aiming at, your campaign may miss its target.
• Introduction . Kick off your campaign by introducing yourself and demonstrate your eagerness to learn in a real-world setting.
• Body . They’ve clicked the first link. The bulk of your letter explains what you’re classes and experience up to now have taught you and how you will take advantage of the internship opportunity.
• Conclusion . Wrap it up with a summary and prove you know that a good marketer always leaves  the prospect with a call to action.
• Signature . Sign off with a “Respectfully yours,” or other professional ending and your full name.

Just as each piece of collateral in a marketing blitz builds up the image and value of the product or service, each section of a marketing intern cover letter builds up your image to present your value add to the internship director.

Do not go over a page, especially at the beginning of your career. Aim to create a connection between you and your reader that will encourage them to want to learn more about you.

Need more inspiration? View our other related cover letter examples from the marketing and education sector:

• Internship cover letter example
• Apprenticeship cover letter sample
• Student cover letter example
• Digital marketing cover letter sample
• Marketing cover letter example
• Brand ambassador cover letter sample

A general overview of cover letter writing can be found in our article: how to write a cover letter .

After designing your header and addressing the internship coordinator , it’s time to wow them with your intro paragraph.

What can you say about yourself that will impress your reader? If you haven’t worked in the field before, you may rely on a standout class project, or reveal the reason marketing speaks to you. Generate  audience engagement in part of your marketing intern cover letter or you’ll lose them.

Use your best pitch in your introduction to keep them reading.

Dear Mr. Martin Humano,

As a baseball player who began in T-ball and is now on my university squad, I know the youth sports world inside out. I am eager to turn my love of baseball and my strong foundation in marketing, branding and consumer behavior to use in the real world. This combination makes me an excellent fit for the internship at WeRSports. 

I am eager to learn real-life marketing skills in a sports company. I will be between my junior and senior year at college and this is a perfect time for me to accept an internship.

A great introduction connects immediately to the reader by explaining why you are writing to them and not just to anyone offering an internship. While you may not have quantifiable accomplishments in the field, you do have a reason for wanting the job. Telling the internship coordinator “I know the youth sports world from the inside” lends credence to your candidacy.

What knowledge or interest do you have in the product or company that distinguishes you from other intern prospects? If you have worked in the past, include a stellar accomplishment with supporting data.

The body of your cover letter follows a defined structure: 

• Showcase your skills and experience
• Present an image that gels with that of the company offering the internship
• Create a strong message for your conclusion
• End by giving the internship coordinator a compelling reason to contact you and a call to action

First body paragraph: your suitability for the role (skills & experience)

What makes you the best marketing student for the job? Your first body paragraph highlights all the skills and experience you have gained so far.

Without a wealth of marketing experience, you can still create a compelling narrative with these elements:

• Make the most of your education . Detail your classes, especially any upper level classes with a hands-on component or enhanced your marketing skills .
• Highlight marketing projects . Your schoolwork is fair game in your marketing intern cover letter. No one is expecting you to have directed multimillion-dollar marketing campaigns, but your class projects, whether individual or group, demonstrate an understanding of marketing principles and show your creative talents.
• Hobbies and extracurricular activities . Include any interests you have that relate to the internship. Creativity and innovative thinking add value so highlight any activities that demonstrate them. Holding an office in a club or organization shows leadership.
• Part-time jobs and volunteer work . Show that you are responsible and have transferable skills such as time management and organization through unrelated jobs.

Do your homework

Find out as much as you can about the company and the internship coordinator. Ask other marketing students if they’ve completed the internship to get more details about the company culture and expectations for interns.

Second body paragraph(s): alignment with the organization

Target your tone and style to each internship. There’s a gulf between a scrappy tech startup and a staid financial institution, so adjust appropriately. Within this portion of your marketing intern cover letter, you’re proving you not only have the skills, but the right outlook.

You may want to change the order of these paragraphs if you feel your affinity to the company makes a stronger argument than your experiences to date. 

For example, let’s say Pete and Gerry’s Organic Eggs is looking for a social media marketing intern. The “ our story ” section of its website makes it clear that the company doesn’t mind “ruffling a few feathers” to improve animal care standards.

You could include some of the following:

• Time working at a pet shelter or other animal welfare agency
• Activism for animal rights
• Why you changed your eating habits
• Values that include willingness to “ruffle a few feathers” to affect positive change (with examples)

Call to action & conclusion: sell your brand

Attention spans are short, especially when a reader is plowing through dozens of letters. Finish with a flourish by strongly restating your key message so they’re tempted to reach out or at least put you in the “to interview” pile.

End with a call to action such as, “I’m eager to discuss how my skills and interest can be of benefit to the internship program.”

Finally, sign off with “Sincerely,” “Best Regards,” or another professional goodbye followed by your full name.

Key takeaways

Prove you’ve got what it takes to move your skills from the classroom into the workplace by using marketing knowledge to sell your candidacy. A great marketing intern cover letter matches the tone and style of the company while highlighting your unique talents .

Our cover letter builder will guide you through the process of creating an outstanding letter that will get you noticed.

Free professionally designed templates

Marketing Intern cover letter examples

Marketing internships are a great way to gain valuable experience in the industry, provided you can beat out the competition, that is.

But if you’re not sure how to illustrate your enthusiasm and relevant skills effectively, this guide is for you.

Below, we’ll share all our top writing tips, along with some marketing intern cover letter examples to shape your own.

CV templates 

Marketing Intern cover letter example 1

Marketing Intern cover letter example 2

Marketing Intern cover letter example 3

The Marketing Intern cover letter examples above should give you a good idea of the type of content you need to include in your own cover letter, and how it should be structured.

But if you’re really looking to wow recruiters and get your CV in front of the very best employers, then check out our guidance on how to write your own effective cover letter below.

How to write a Marketing Intern cover letter

Here’s how you can write your own eye-catching cover letter, broken down into simple steps.

Write your cover letter in the body of an email/message

When writing your Marketing Intern cover letter, it’s best to type the content into the body of your email (or the job site messaging system) and not to attach the cover letter as a separate document.

This ensures that your cover letter gets seen as soon as a recruiter or employer opens your message.

If you attach the cover letter as a document, you’re making the reader go through an unnecessary step of opening the document before reading it.

If it’s in the body of the message itself, it will be seen instantly, which hugely increases the chances of it being read.

Start with a friendly greeting

To start building rapport with the recruiter or hiring manager right away, lead with a friendly greeting.

Try to strike a balance between professional and personable.

Go with something like…

• Hi [insert recruiter name]
• Hi [insert department/team name]

Stay away from old-fashioned greetings like “Dear sir/madam ” unless applying to very formal companies – they can come across as cold and robotic.

How to find the contact’s name?

Addressing the recruitment contact by name is an excellent way to start building a strong relationship. If it is not listed in the job advert, try to uncover it via these methods.

• Check out the company website and look at their  About page. If you see a hiring manager, HR person or internal recruiter, use their name. You could also try to figure out who would be your manager in the role and use their name.
• Head to LinkedIn , search for the company and scan through the list of employees. Most professionals are on LinkedIn these days, so this is a good bet.

Identify the role you are applying for

Once you’ve opened up the cover letter with a warm greeting to start building a relationship, it is time to identify which role you want to apply for.

Recruiters are often managing multiple vacancies, so you need to ensure you apply to the correct one.

Be very specific and use a reference number if you can find one.

• I am interested in applying for the position of Marketing Intern with your company.
• I would like to apply for the role of Sales assistant (Ref: 406f57393)
• I would like to express my interest in the customer service vacancy within your retail department
• I saw your advert for a junior project manager on Reed and would like to apply for the role.

See also: CV examples – how to write a CV – CV profiles

Highlight your suitability

The sole objective of your cover letter is to motivate recruiters into to opening your CV. And you achieve this by quickly explaining your suitability to the roles you are applying for.

Take a look at the job descriptions you are applying to, and make note of the most important skills and qualifications being asked for.

Then, when crafting your cover letter, make your suitability the central focus.

Explain why you are the best qualified candidate, and why you are so well suited to carry out the job.

This will give recruiters all the encouragement they need to open your CV and consider you for the job.

Keep it short and sharp

It is best to keep your cover letter brief if you want to ensure you hold the attention of busy recruiters and hiring managers. A lengthy cover letter will probably not get read in full, so keep yours to around 3-6 sentences and save the real detail for your CV.

Remember the purpose of your cover letter is to quickly get recruiters to notice you and encourage them to open your CV, so it only needs to include the highlights of your experience.

Sign off professionally

To round of your cover letter, add a professional signature to the bottom, giving recruiters your vital contact information.

This not only gives various means of contacting you, it also looks really professional and shows that you know how to communicate in the workplace.

Include the following points;

• A friendly sign off – e.g. “Warm regards”
• Your full name
• Phone number (one you can answer quickly)
• Email address
• Profession title
• Professional social network – e.g. LinkedIn

Here is an example signature;

Warm regards,

Gerald Baker Senior Accountant 07887500404 [email protected] LinkedIn

Quick tip : To save yourself from having to write your signature every time you send a job application email, you can save it within your email drafts, or on a separate document that you could copy in.

What to include in your Marketing Intern cover letter

Here’s what kind of content you should include in your Marketing Intern cover letter…

The exact info will obviously depend on your industry and experience level, but these are the essentials.

• Your relevant experience – Where have you worked and what type of jobs have you held?
• Your qualifications – Let recruiters know about your highest level of qualification to show them you have the credentials for the job.
• The impact you have made – Show how your actions have made a positive impact on previous employers; perhaps you’ve saved them money or helped them to acquire new customers?
• Your reasons for moving – Hiring managers will want to know why you are leaving your current or previous role, so give them a brief explanation.
• Your availability – When can you start a new job ? Recruiters will want to know how soon they can get you on board.

Don’t forget to tailor these points to the requirements of the job advert for best results.

Marketing Intern cover letter templates

Copy and paste these Marketing Intern cover letter templates to get a head start on your own.

I hope this email finds you well. My name is Jessica Black, and I am writing to apply for the Marketing Internship position at View Agency. As a driven and creative second year business student with a passion for marketing, I am eager to contribute my skills and knowledge to the agency and work alongside your esteemed team.

Throughout my studies, I have acquired a strong foundation in marketing principles and consumer behaviour, which I put into practice during my university’s marketing club. As the club’s social media manager, I successfully executed engaging campaigns, resulting in a 30% increase in followers and higher event attendance in 2022. I am well-versed in digital marketing tools and have experience with Google Analytics and social media analytics to measure campaign performance and make data-driven decisions. My ability to analyse data and generate actionable insights can help the agency develop targeted and effective marketing strategies for clients. Moreover, my proficiency in graphic design using Adobe Creative Suite allows me to create visually compelling content that resonates with audiences across various platforms.

Thank you for your consideration and I am available for an interview at your convenience.

Kind regards,

Jessica Black

I hope you’re well. I am thrilled to apply for the Marketing Internship at Bulb Solutions. As a marketing student at Queen Mary’s University with hands-on experience, I am confident that my dedication and innovative mindset align perfectly with the company vision.

During my current voluntary role at Beat the Streets Non-Profit, I have successfully coordinated and executed a social media campaign that raised £10,000 for their cause and set up a successful Tik Tok and Twitter account. My ability to craft compelling messaging and engage with the target audience resulted in increased online donations and community awareness. I am well-versed in SEO best practices and have implemented them during my university’s marketing class project, which led to a 20% increase in website traffic for the client. As an active member of my university’s marketing club, I have collaborated with cross-functional teams to organise 15 events and activations, showcasing my strong communication and project management skills. My proficiency in content creation and copywriting has allowed me to develop impactful blog posts and email newsletters.

I would be keen to discuss my skills further in an interview which I am available for at your convenience.

Good morning, Jon

As a Marketing student with a strong passion for creating compelling content and driving engagement, I am excited to apply for the Digital Marketing Intern position at L’Oreal.

During my 3-month internship at Lyne Ltd, I successfully orchestrated a social media giveaway campaign that resulted in a 40% increase in Instagram followers and a 25% boost in website traffic. Additionally, I played a key role in selecting influencers for the relaunch of the ‘Jaguar 3 Leggings,’ generating over 1 million impressions and a 15% increase in engagement.

Additionally, my coursework at Westminster University, including Digital Marketing Communications and Consumer Behaviour, has equipped me with a solid understanding of marketing principles and trends.

With my knowledge of digital marketing strategy, content creation, and analytics, I am confident in my ability to support your L’Oreal’s multichannel online presence and brand awareness initiatives whilst building on my knowledge and expertise.

Thank for your consideration and I am available for an interview at your convenience.

Josh Hudson

Writing a strong attention-grabbing cover letter is a vital step in landing a good Marketing Internship.

Use the tips, strategies and examples above to get more responses from you job applications and start lining job interview up.

Good luck with your job search!

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How to Write a Cover Letter for an Internship? (+5 Real Internship Cover Letter Examples)

• Julia Mlcuchova , 
• Updated March 20, 2024 8 min read

Trying to figure out how to write a cover letter for an internship ? Look no further!

POV: After weeks and weeks of searching for the right internship opportunity, you've finally found it. But, at the end of the posting, there's a single short sentence that takes you aback:  “Please, attach a cover letter to your application .”

Although some consider cover letter writing to be a relic of the past, it still holds its rightful place in the professional world. 

Because a well-written and persuasive cover letter can sometimes make up for the lack of work experience on your resume . And if you're trying to apply for an internship , this is probably your case, too. 

So, continue reading this article and learn: 

• What is a cover letter for an internship;
• Whether you need to attach a cover letter to your internship application;
• How to write one in 7 steps;
• 5 real-life internship cover letter examples .

Table of Contents

Click on a section to skip

What is a cover letter for an internship?

Do you need a cover letter for an internship, how to write a cover letter for an internship in 7 steps, 5 real-life internship cover letter examples, key takeaways: how to write a cover letter for an internship.

Generally speaking, an internship cover letter is a formal document that accompanies your resume when applying for an internship. 

When it comes to its content, a cover letter for an internship falls somewhere between a traditional cover letter and a motivational letter . 

• A traditional cover letter , used by job applicants with years of experience, is supposed to underline some of the candidate's most relevant and impressive skills, qualifications, and work achievements . 
• A motivational letter , used mostly in academia, aims to communicate one's passion for the subject, their motivation, and personal goals . 

Hence, a cover letter for an internship combines the purpose of the traditional cover letter (convincing the recruiters that you're the right person for the job) with the tone and strategy of the motivational letter (writing about personal motivations and goals).

A truly successful internship cover letter should answer the following questions:

• Who are you? 
• Why are you interested in this particular internship?
• Why are you the best fit for this internship?
• What do you want to gain from this internship?

Absolutely! 

In fact, you should always attach a cover letter to your internship application , even if it isn't explicitly required from you.  

Why, you ask? 

Well, consider this: Internships are crucial stepping stones towards your dream career. And they're also incredibly competitive. A single internship opening can be answered by tens of applicants at a time. 

But how can you stand out from a crowd of equally inexperienced candidates? Certainly not by your non-existent professional accomplishments, right? 

When companies look for interns, they don't expect you to have a ton of real-life experience. They aren't looking for a “finished product,” but for someone with a genuine desire to learn and enthusiasm for the job. 

And these two are your weapons of choice!

How can a cover letter for an internship help you?

Apart from the reasons mentioned above, your internship cover letter is also responsible for: 

• Conveying first impression. Usually, recruiters will read your cover letter before looking at your resume. So, it's the perfect opportunity to introduce yourself to them in a memorable way. 
• Showing your efforts. Next, taking the time to craft a thoughtful cover letter shows that you're willing to put in that extra effort to stand out from the rest of the candidates. 
• Highlighting your communication skills. Also, a well-written cover letter demonstrates your ability to articulate your thoughts clearly and professionally. 
• Showing your professionalism. When you walk into a room, it's polite to introduce yourself and shake everybody's hand. This is exactly what a cover letter does! To attach one to your application is a common courtesy.

Now that you're familiar with the whats and whys , let's have a look at how to write a good cover letter for an internship step-by-step. 

For example : Application for [name of the internship] internship – Surname.

Then, place your contact information (your name; professional email address; phone number; link to your website / portfolio / social media accounts if relevant) directly into the header .

If you know the recipient's name, address them by “ Dear [full name] ,” or “ Dear Mrs/Mr [last name] ,”. If you don't know who to address the cover letter to , address it more generally to “Dear Hiring Manager,” .

In the first paragraph of your cover letter , start by stating your name and where you studied (including your current degree and year of study). Proceed by explaining how you came to know about the internship and what are your motivations for applying to it.

Since you don't have much work experience, you can talk about your academic achievements; relevant coursework; dissertation project; extracurricular activities; volunteering; membership in relevant societies, etc.

The closing paragraph of your cover letter should reiterate your desire to get the specific internship, express gratitude to the recipient for their time and consideration, and include a final call for action (i.e. "I look forward to discussing the next steps during an interview." )

Finally, based on how you greeted the recipient of your cover letter, you can sign off with either “ Yours sincerely ,” or “ Yours faithfully ,” . If you addressed the recruiter by their name, sign off with the former; if not, use the latter.

Don't feel like writing your internship cover letter by hand?

Let our AI cover letter writer create the first draft of your internship cover letter!

Undoubtedly, the best way to learn something is to look at specific examples . And that's exactly what we're going to do right now! 

Below, we've prepared 5 internship cover letters written by real people with the help of our cover letter templates .

And, each of them is accompanied by our internship cover letter writing tips that you can implement into your own cover letter! 

FYI, you can use each of these examples as the first draft for your very own internship cover letter – simply click on the red button and start personalising the text (or let AI handle it).

#1 Philips Marketing Intern Cover Letter Sample

Internship cover letter example:.

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

What can you take away?

• Eye-catching header.  Firstly, the header is visually clearly separated from the rest of the text. This makes the recruiters notice it immediately. Plus, the contact information of the company is also featured in the left-hand corner - just like it would be on an actual letter.
• Research the company before applying. Notice sentences like: “ I really like and relate to what Philips stands for … ” and “ Furthermore, it is very appealing that Philips operates on an international level… ”.This shows that the candidate’s done a thorough research of the company's philosophy and structure.

#2 Warner Bros. Public Relations Intern Cover Letter Example

• Share a personal story. This can help you establish a sentimental connection between you and the company. Show them that for you, working for their company means more than any old internship.
• Name-drop a referral. Now, this is a little bit of a cheat code. But, if you happen to know about anyone who has worked/currently works for the company, slip their name into your cover letter.

#3 University of Massachusetts Boston Intern Cover Letter Example

What can you take away  .

• Write about what you want to gain from the internship. It shows that you're not there just to have something to put on your resume; but that you’re motivated by the idea of gaining actual industry knowledge and skills.

#4 Audit/Tax Summer Internship at CohnReznick Cover Letter Sample

• Mention any relevant academic activities. If you're wondering how to write a cover letter for an internship with no experience whatsoever, this is your way to go! For example, notice how this candidate noted all of his relevant courses, skills, association membership, and competition participation.
• Focus on transferrable skills. Especially when your study programme doesn't necessarily fit the internship opening to a T. Instead, focus on any transferable skills you've picked up. 

#5 Intern at NBC Cover Letter Sample

• Keep your opening and closing paragraphs short and sweet. As you can see in this example, it helps keep a certain visual harmony of the overall document. And, despite the length, both paragraphs do exactly what they're supposed to. Besides, recruiters might be discouraged to read the rest of your cover letter if your introductory paragraph is too long.

To sum it all up, an internship cover letter is a formal document that you submit together with your resume when applying for an internship. Its content should be something between a traditional cover letter and a motivational letter.

Its purpose is to introduce yourself to the recruiters in a more personal way than the resume allows. 

The main things you want your internship cover letter to communicate are:

• who you are,
• why you're interested in this opportunity,
• what make you the best fit for the internship, 
• your motivation (your long-term professional goals),
• your desire to learn (what you want to gain from the experience).

To write a truly impactful and persuasive cover letter, we recommend following these 7 key steps: 

• Specify which internship you're applying for in the subject line.
• Include your contact information in a header.
• Address the recipient appropriately.
• Introduce yourself & your motivations in the opening paragraph.
• Elaborate on why you're a good fit and what motivated you in body.
• End your cover letter with a confident closing paragraph.
• Finish off with a polite sign off. 

Finally, if you feel that the examples provided in this article aren't enough, you can always find more in our cover letter database . 

Julia has recently joined Kickresume as a career writer. From helping people with their English to get admitted to the uni of their dreams to advising them on how to succeed in the job market. It would seem that her career is on a steadfast trajectory. Julia holds a degree in Anglophone studies from Metropolitan University in Prague, where she also resides. Apart from creative writing and languages, she takes a keen interest in literature and theatre.

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Student Internship Cover Letter Samples & Examples That Worked in 2024

Internships are an important step in any young professional’s career. These positions give you an entryway into the industry of your choice, helping you to learn the ropes and build industry connections that can lead to long-term jobs down the line.

In this guide, we teach you five essential steps for writing a cover letter for an internship application. Continue reading to learn all about:

• Formatting a header for your intern cover letter
• Tailoring your intern cover letter to specific employers
• Writing a strong introduction for your intern cover letter
• Selecting the right skills and accomplishments for your intern cover letter
• Ending your intern cover letter with a memorable conclusion
• Finding useful job search resources for interns 

1. How to properly format a header for your intern cover letter

The first step to writing an excellent cover letter that wins you the internship of your dreams is to create a professionally-styled header.

A cover letter header is the first block of text a reader will see when looking at your cover letter. It helps to not only give the letter structure but to also create a sense of visual flow.

In your header, you should include:

• Your name and professional title
• Your professional contact information
• The name of the company you are applying for an internship at
• The address of the company (this detail is especially important if a company has multiple locations)

Here is an example of a well-formatted intern cover letter header

Mack Jones , Engineering Student & Intern (123) 456-7890 | [email protected] | linkedin.com/in/mack-jones

To: Applejax Engineering Internship & Hiring Department 1234 Street Address Birmingham, AL

Create your cover letter fast with artificial intelligence.

2. how to tailor your intern cover letter to specific employers.

In addition to creating a header, another step to take is to research the employer thoroughly before beginning to write your cover letter.

Using the information you uncover in your research, you can tailor your cover letter to a specific company and employer. For instance, if a company is involved in a major project, you can highlight which of your skills can contribute to tasks associated with the project.

You should also look up who at a company is responsible for hiring, as this is the person most likely to read your cover letter. Once you discover who this person is, address them directly in your cover letter greeting.

Here are 3 examples of personalized cover letter greetings

Dear Intern Manager Jane Casey,

• Dear Ms. Jane Casey,
• Dear Hiring Manager Paul Newly

3. How to craft a strong introduction for your intern cover letter

Now that you have your header in place and your research ready to go, you can begin writing the body text of your cover letter.

The first paragraph you will write is your introduction . This should feature key information, such as:

• A brief overview of your professional and academic history

If you are a student applying for an internship, you likely lack extensive professional experience. Instead, you should focus on highlighting your relevant academic beckground.

• A statement on why you are enthusiastic about applying to this company
• A mutual acquaintance

Naming a mutual acquaintance when possible can go a long way in terms of giving you a competitive edge over others applying for an internship.

Here is an example of a strong introduction from an intern’s cover letter

As a senior at Appalachian State University, I have studied communications and public relations for more than three years. In my time at the university, I served as the Assistant Editor and later as the Chief Editor of the school newspaper. While working for the school paper, I met your company’s Head of PR, Mr. John Eggleston, whom I interviewed for a feature. Impressed with my professionalism, Mr. Eggleston strongly suggested I apply for this internship.

Find out your resume score!

4. How to select the best skills and accomplishments for your intern cover letter

After completing your introduction, you can now write the remaining body paragraphs of your letter.

The body paragraphs are where you will provide more in-depth insights into who you are, what skills you possess, and what accomplishments you have achieved that are relevant to the position.

Whenever possible, you should include quantifiable data points in your descriptions, such as statistics relating to a specific accomplishment. For instance, a customer service representative could list the exact percentage of sales they increased during a set timeframe.

Always aim to include the most relevant information possible and find ways to draw connections between your skills and the requirements of the internship.

Here are 6 examples of skills to describe in an intern cover letter

• Communication (describe your communication style)
• Collaboration and teamwork
• Independence
• Critical thinking
• Problem-solving
• Time management

Here is an example of how to describe an accomplishment in an intern cover letter

Developed and executed a successful social media campaign: During my marketing internship at XYZ Company, I took the lead in developing and executing a social media campaign aimed at increasing brand awareness and engagement. Through strategic content planning, targeted audience segmentation, and creative visuals, we achieved a 30% increase in social media followers and a 20% boost in overall engagement. This campaign not only expanded the company's online presence but also generated valuable leads and customer interactions.

Conducted market research to identify new target segments: As an intern at ABC Corporation, I was responsible for conducting market research to identify untapped target segments for a new product launch. Through surveys, focus groups, and competitor analysis, I gathered valuable insights into consumer preferences and market trends. Based on my research findings, I developed a comprehensive target segment profile and recommended strategic marketing initiatives to capture these segments. The insights provided by my research contributed to the successful launch and positioning of the product in the market.

Assisted in the development and execution of a successful email marketing campaign: During my internship at DEF Company, I actively contributed to the planning and execution of an email marketing campaign. I collaborated with the marketing team to create engaging email content, design visually appealing templates, and segment the target audience based on demographic and behavioral factors. As a result of the campaign, we achieved a 25% increase in email open rates and a 15% conversion rate, effectively driving sales and customer engagement.

5. How to end your intern cover letter with a memorable conclusion

Last but not least, the final step in writing an intern cover letter is to create a memorable conclusion .

Making a conclusion memorable ultimately comes down to letting the employer know how and when to contact you, as well as applying slight pressure by stating when you plan to follow up. This can encourage the employer to contact you quickly, increasing the chances of you earning an interview.

Don’t forget to include a formal sign-off (sincerely, many thanks, etc.) to keep your cover letter sounding professional through the very end.

Using email signature generators to create a polished and professional signature can also leave a lasting impression on the recipient.

Here is an example of a memorable conclusion from an intern cover letter

It is with great excitement that I submit this application and letter for your consideration. I am eager to hear from you and hope to speak directly within the next week. You may reach me any day of the week between the hours of 7 a.m. to 2 p.m., or from 5 p.m. to 7 p.m. in the evenings. If I have not heard back by next Monday morning, I plan to follow up via phone call at that time.

Best Wishes,

[Applicant Name]

6. Useful job search resources for interns 

Stepping into the professional world as an intern can be thrilling yet overwhelming. Navigating through job posts, company profiles, and application expectations can seem like a maze.

But don't fret, we've got your back. Here are some excellent resources to uncomplicate your internship hunt:

• Glassdoor: A one-stop shop to explore company reviews, salary insights, and potential interview questions. They also have a comprehensive section dedicated to internships across industries.
• LinkedIn:  The world's largest professional network can be a goldmine for internships. Leverage features such as job alerts and company pages to hone your search.
• Indeed:  Known for its robust job listings, Indeed makes finding internships straightforward with its user-friendly interface and advanced search options. 
• InternMatch:   A resource geared towards helping you find the perfect internship. You can filter by city, industry, and even specific skills.
• Your university's career services:  Often overlooked, but your institution's career centre can provide personalized advice, contact with potential employers, and insight into upcoming job fairs and networking events.

Remember, while these platforms can streamline your search, landing the perfect internship also hinges on a well-written cover letter. So be sure to stand out from the crowd and show your potential employer who they'd miss out on if they didn't bring you onboard!

Student Internship Cover Letter FAQ

What if the internship is unpaid. should the cover letter be different.

While the structure and core content of your cover letter should remain the same, an unpaid internship cover letter might include a section explaining why you're willing to forego pay. This could be due to the valuable experience it offers, the chance to work with specific professionals, or because the internship aligns with your career goals.

Should I mention academic projects in my intern cover letter?

Absolutely. If you lack professional experience, academic projects are a great way to showcase your skills and initiative. Just make sure to explain how the project is relevant to the internship you're applying for.

Can I reuse the same cover letter for different internships?

While it might save time, it's not the best strategy. Hiring managers can usually tell when a cover letter has been recycled. Customize your cover letter to match each position. Is it more work? Yes. But will it improve your chances of landing the internship? Absolutely.

What should I do if there's no named recipient for my cover letter?

If it's possible, try to find out the hiring manager's name – LinkedIn or the company's website can be good places to start your search. If not, it's safer to use a generic greeting like "Dear Hiring Manager" as opposed to "To Whom It May Concern," which can seem outdated.

Can I still apply for an internship if I lack some required skills?

Yes, you can. Remember that internships are learning experiences. What's critical is showcasing your willingness to learn and the skills you do have in your cover letter. Don't focus solely on what you lack, but more on what you'll bring to the company.

Martin Poduška

Martin is a resume expert and career advice writer at Kickresume. In his five years at Kickresume, he has written hundreds of in-depth, painstakingly researched resume advice articles and, as chief editor, he has also edited and revised every single article on this website. Tens of thousands of job seekers read Martin’s resume advice every month. He holds a degree in English from the University of St Andrews and a degree in Comparative Literature from the University of Amsterdam .

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Cover Letter Examples for Marketing Internship

Explore how you can increase your chances of landing a marketing job and why you need a carefully crafted cover letter to do it.

Melissa Vitiello

Jan 16, 2023

TABLE OF CONTENTS

If you’re looking for an opportunity to learn and grow, an internship is a great option. Not only will you gain valuable work experience, but you’ll also have the chance to develop new skills and knowledge. An internship can be a great way to transition into a full-time job, or simply to explore a new career path.

You'll have the chance to learn new skills and knowledge, gain valuable work experience, and develop important professional relationships. But is it hard to land one?

Well, it can be. If you’re looking for an internship, you already know the drill: scour job boards and company websites, submit endless applications and simply hope for the best. It can be a tough process, but landing an internship is definitely doable with some perseverance and a good presentation.

In this article we explain how you can increase your chances of landing an internship, why you need a carefully crafted cover letter to do it, and provide some examples on how to write one if you’re considering applying for a marketing internship.

If you’re ready, we can dive right in!

How to Land a Marketing Job

This section will be dedicated to give you some advice on how to become a great candidate for the internship you’re interested in. By following these easy steps, you’ll be sure to impress potential employers and land the internship of your dreams!

Know What You Want

Before you start applying for internships, it’s important to have a good idea of what you’re looking for. What kind of company do you want to work for? What type of position are you interested in? Answering these questions will make your search a lot easier and more focused. If you already have a company or position in mind, do a quick research about the company or organization you want to send your application to. A quick Google search can reveal a lot about a company or organization, including their mission statement, core values and recent news stories.

You can also check out websites like Glassdoor to read employee reviews and get an inside look at what it’s really like to work there. Learning as much as you can about your potential employer will help you decide if they’re the right fit for you – and it might just give you the upper hand in the interview process!

Start Early

The earlier you start your search, the better your chances will be of landing an internship. Many companies start recruiting interns months in advance, so it’s important to get your name out there as soon as possible.

Utilize Your Network

Tell everyone you know that you’re looking for an internship – they may have connections that can help you out. Attend career fairs and networking events and try to make as many industry contacts as possible. The sooner, the better!

Be Persistent

Applying for internships can be a numbers game – the more applications you submit, the better your chances are of hearing back from someone. Don’t get discouraged if you don’t hear back right away – keep plugging away and eventually someone will notice you.

Why a Cover Letter is Important

A cover letter is an important part of your internship application process. It’s your opportunity to introduce yourself to the employer and to demonstrate why you are a candidate that stands out compared with other applicants. A well-written cover letter will convince the employer to read your resume and consider you for an interview.

What Is a Cover Letter?

A cover letter is a document sent alongside your resume when applying for jobs or interviews. Its purpose is to introduce you to the employer and explain why you are a good fit for the role you’re applying for. 

It’s important to remember that your cover letter is not just a repeat of your resume - it’s an opportunity to sell yourself to the employer and convince them that you are the best person for the position. So take the time to write a well-crafted cover letter, and make sure it presents you in the best possible light.

Do Cover Letters Matter for Internships?

Yes. Even if they’re not jobs, internships can get pretty competitive. A well written cover letter can give you a consistent advantage so why miss the opportunity?

Cover letters aren’t just for telling employers why they should hire you, they’re also an opportunity to share what you believe you’ll get from the internship experience: whether it’s gaining a new skill or learning more about an industry, explaining your expectations and reasons for applying can be the key to make an impactful first impression.

Isn’t My Resume Enough?

A cover letter can be useful in addressing any gaps your resume may present (including lack of experience), it gives part of your personality the chance to show through your writing and, most importantly, it could allow you to you mention other specific elements that aren’t normally present in a resume (employees who currently work there and are recommending you, latest information about the company that you have heard, industry developments that are affecting the company that you may have ideas about, etc.)

How to Write a Cover Letter for a Marketing Internship

With the job market becoming increasingly competitive, it’s important to make sure your cover letter is as strong as possible. In this section we have gathered several tips and some examples to help you craft the perfect cover letter for a marketing internship application.

What Your Cover Letter Should Look Like

Before you start writing, it’s important that you have a general idea of how your final cover letter should look like.

• Keep it short and sweet. Your cover letter should be no longer than one page, so make sure to get to the point quickly.
• Highlight your relevant skills and experience. In your cover letter, be sure to mention any relevant skills or experience you have in marketing and sales. If you have any relevant coursework or extracurricular activities, don’t forget to mention those as well.
• Tailor it to the company/position. As mentioned before, take some time to research the company and position you're applying for and tailor your cover letter accordingly. Make it evident that you understand what the company is looking for and why you’re a good fit for the position.

Remember: as a marketing intern, you will be responsible for assisting with the planning and execution of marketing campaigns. Your cover letter should highlight your ability to think creatively and come up with new ideas to promote the company’s products or services.

‍ Elements Your Cover Letter Should Include

• Header with your contact information (name, last name, address, phone number, email address, a LinkedIn profile if you have one).
• Greeting that addresses the recruiter by their name.
• Strong opening statement: keep it brief but attention-grabbing. Introduce yourself and grab the chance to mention one or two key achievements right away.
• Body consisting of a few paragraphs highlighting your academic background, skills, interests and the reasons why you believe you and the company would benefit from each other on a professional level.
• Closing paragraph in which you thank the hiring manager for their time and include a call to action or anything important you may have left out.
• Salutation , clearly formal. Best options here are “sincerely”, “best regards” or “kind regards” followed by your first name and last name.

TextCortex to Help You Write the Perfect Cover Letter 

If you’re feeling like your creativity could use a little push, you’re in luck: our AI companion can elevate the standard of your writing and generate high-quality content of any type on the go. Guess what? It works on over 30+ online platforms (Google Docs, the Hemingway app, Notion, Facebook, Instagram, LinkedIn, Gmail & on many more). Trained with billions of lines of text, TextCortex provides a wide range of beneficial tools that will allow you to easily:

• Rewrite any sentence or paragraph.
• Expand existing paragraphs with new information and a better word flow.
• Reduce lengthy passages to their essential details.
• Modify the tone of your writing to convey the intended meaning.
• Create complete, coherent paragraphs and sentences from fragmented ideas.
• Provide accurate translations of your text into a dozen languages, just in case you’re trying to apply to an internship abroad!

Download our Chrome extension now and test it out yourself, we give you 10 free creations each day!

Cover Letter Examples for Marketing Jobs

[Your first name] [your last name]

[Your street address]

[City], [state] [zip code] [LinkedIn profile]

Dear [hiring manager],

My name is [your first name] [your last name] and I am writing to apply for the marketing internship with [company name]. I am a [student status] at [name of your institution] and am passionate about both marketing and the role it plays in business success.

Through my coursework, I have gained a strong foundation in marketing theory and practice. I have also had the opportunity to put my creative and proactive skills to work through projects, assignments and tasks I have been assigned throughout my academic experience in the [program name] program. These experiences have helped me develop strong research, communication, writing, and project management skills.

I am excited to put my potential and knowledge to work for [company name]. I am confident that I can make a positive contribution to your team and I look forward to discussing my qualifications in more detail. Thank you for your time and consideration.

Kind regards,

My name is [your first name] [your last name] and I am writing in regards to the marketing internship opening at your company. I am immensely excited about the possibility of working with your team and gaining valuable experience in a field I am so interested in. I am a recent graduate of [college name] and I believe that I have the skills and qualifications that would make me a perfect fit for this position.

Through my coursework, I have gained a strong understanding of marketing principles and how to apply them in real-world scenarios. I have also had the opportunity to hone my research, writing, and problem-solving skills. I have a strong background in communications and have been praised for my ability to think outside the box and come up with creative solutions.

I am confident that I can be an asset to your team and contribute to the success of your marketing initiatives. I would welcome the opportunity to discuss my qualifications further with you at your earliest convenience. Thank you very much for your time and consideration.

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Our AI copilot learned how to write from more than 3 billion sentences and has the ability to create unique content. However, fact-checking is something which still requires a human approval.

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• Marketing Internship

Marketing Internship Cover Letter

An effective marketing internship cover letter will highlight the right mix of skills and competencies to secure you the marketing intern position.

7 top capabilities employers want from a marketing intern include:

• data management and analysis
• critical thinking and problem-solving
• excellent overall communication skills (verbal, written and technological)
• solid working knowledge of digital tools, platforms and channels
• creativity and innovation
• energy and enthusiasm
• wide-ranging commercial awareness

Marketing Internship Cover Letter Example

Your Name Your Address Your Contact details (phone and email)

Mr Joe Chambers Hiring Manager ABC Company 15 South Parkway Long Island, NY 11551

Dear Mr Chambers

As a results-driven and hard working individual committed to excelling in marketing I attach my resume with the goal of obtaining an internship with your company.

The following relevant details support my belief that I can effectively contribute to your marketing intern program:

• senior marketing student at Hofstra University with a cumulative GPA of 3.5
• strong data collection, analysis and interpretation skills evident in my course work assignments and professional experience conducting market research for a local beverage company
• skilled in exercising resourcefulness and self-direction to independently complete complex coursework projects while also able to collaborate effectively on group projects
• working knowledge of digital marketing channels including website development and content creation
• expertise in social media platforms with a strong understanding of social media trends - I currently coordinate several social media campaigns as a volunteer for the Civic Action Center
• proficient in Microsoft Office and Adobe Creative Suite
• keen participation in wide-ranging campus activities including Intramural Soccer, Photography Club, Student Journal and Student Leadership and Engagement

I am particularly enthusiastic about the cross-functional and hands-on marketing experience your internship offers. I would welcome the opportunity to put my passion to work for you while growing my marketing and critical thinking skills.

My resume expands on my coursework and experience and I trust you will find it of interest. Thank you for your time and consideration and I look forward to hearing from you soon.

Jane Intern

How do you write a cover letter for a marketing internship?

7 key steps to follow when writing a marketing internship cover letter include:

• address your internship cover letter to an individual not a job title or Dear Sir/Madam. Do your research to confirm the name and title of the person to whom the letter should be addressed. 
• customize your cover letter to the specific internship you are applying for
• highlight those skills, strengths and competencies that make you a suitable candidate for the internship by using the right keywords
• carefully consider the job description to ensure you focus on relevant details in your cover letter
• energy , commitment and motivation are key to success as an intern so clearly articulate your enthusiasm for the specific internship opportunity
• refer to relevant academic achievements, volunteer work, computer skills and extra-curricular activities to showcase your potential as an intern
• close your cover letter strongly with a call to action

Sample Internship Cover Letter

How to write a winning internship resume

Easy-to-personalize internship resume example .

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INTERNSHIP JOBS

Sample Internship Resume

Sample Entry Level Resumes

Internship Cover Letter

Your marketing internship job interview

Be ready for success in your internship interview with these excellent preparation tools.

Internship Interview Questions and Answers

Internship Interview Tips

Always follow up after your internship interview with a well written thank you letter.

Internship Interview Thank You

Entry Level Marketing Interview Questions

INTERNSHIP INTERVIEWS

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How do you write a cover letter for marketing?

Marketing Cover Letter

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Create a Cover Letter that gets the right results

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15 internship & entry level cover letter templates

Make a professional cover letter to land the perfect internship or entry-level job with these free easy to use templates.

When applying for a job, a well-written cover letter can be just as important as a strong resume. A cover letter is a document that accompanies your resume and provides additional context for your qualifications, experience, and interest in the position you are applying for. In this article, we will explore what a cover letter is and why it is an essential part of the job application process.

What is a Cover Letter?

A cover letter is a one-page document that serves as an introduction to your resume. It is typically addressed to the hiring manager or HR representative and provides additional information about your qualifications, experience, and interest in the position. A well-crafted cover letter can help you stand out from other applicants and showcase why you are the best candidate for the job.

Why is a Cover Letter Important?

A cover letter is important for several reasons. Firstly, it provides an opportunity to introduce yourself to the hiring manager and explain why you are interested in the position. This can help to establish a personal connection and demonstrate your enthusiasm for the job. Secondly, a cover letter allows you to highlight your relevant skills and experience, which may not be immediately apparent from your resume alone. Finally, a well-written cover letter can help to demonstrate your writing skills and attention to detail, both of which are valuable qualities in any job.

What Should be Included in a Cover Letter?

A cover letter should be tailored to the specific job you are applying for and should include the following elements:

• Introduction: Begin by introducing yourself and explaining why you are interested in the position.
• Body: The body of your cover letter should provide additional information about your qualifications and experience, as well as specific examples of how your skills align with the requirements of the job. Use this section to highlight your relevant accomplishments and demonstrate your understanding of the position.
• Closing: End your cover letter by thanking the hiring manager for their time and consideration, and expressing your enthusiasm for the opportunity to interview for the position. Be sure to include your contact information so that the hiring manager can easily reach you if they have any further questions.

In conclusion, a cover letter is an important part of the job application process. It provides an opportunity to introduce yourself to the hiring manager, highlight your relevant skills and experience, and demonstrate your enthusiasm for the job. By taking the time to craft a well-written cover letter, you can increase your chances of standing out from other applicants and securing the job of your dreams.

Cover letter templates for internships

Software development internship.

[Your Name] [Your Address] [City, State ZIP Code] [Your Phone Number] [Your Email Address] [Today's Date]

[Hiring Manager's Name] [Company Name] [Company Address] [City, State ZIP Code]

Dear [Hiring Manager's Name],

I am writing to apply for the Software Development Internship at [Company Name]. As a computer science student with a passion for programming, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or programming experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s software development initiatives.

[Your Signature] [Your Name]

Data Science Internship Template

I am writing to apply for the Data Science Internship at [Company Name]. As a computer science student with a strong interest in data analysis, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or data-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s data science initiatives.

Cybersecurity Internship Template

I am writing to apply for the Cybersecurity Internship at [Company Name]. As a computer science student with a strong interest in cybersecurity, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or cybersecurity-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s cybersecurity initiatives.

Marketing Internship Template

I am writing to apply for the Marketing Internship at [Company Name]. As a [Your degree program or field of study] student with a passion for marketing, I am excited about the opportunity to contribute to your team.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or extracurricular activities. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to learn and grow with [Company Name].

Finance Internship Template

I am writing to apply for the Finance Internship at [Company Name]. As a [Your degree program or field of study] student with a strong interest in finance, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or finance-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s financial initiatives.

Journalism Internship Template

[Hiring Manager's Name] [Publication Name] [Publication Address] [City, State ZIP Code]

I am writing to apply for the Journalism Internship at [Publication Name]. As a [Your degree program or field of study] student with a passion for journalism, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or journalism-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Publication Name]'s editorial team.

[Your Signature] [Your Name]Template for a Design Internship

Technology Internship Template

I am writing to apply for the Technology Internship at [Company Name]. As a [Your degree program or field of study] student with a strong interest in technology, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or technology-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s technology initiatives.

Public Relations Internship Template

I am writing to apply for the Public Relations Internship at [Company Name]. As a [Your degree program or field of study] student with a passion for communication, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or communication-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s public relations initiatives.

Education Internship Template

[Hiring Manager's Name] [School Name] [School Address] [City, State ZIP Code]

I am writing to apply for the Education Internship at [School Name]. As a [Your degree program or field of study] student with a passion for teaching, I am excited about the opportunity to gain hands-on experience in this field.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight any relevant coursework or teaching-related experience. In the final paragraph, express your enthusiasm for the internship and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [School Name]'s educational initiatives.

Cover letter templates for entry level jobs

Basic entry-level template.

I am writing to apply for the [Position Name] role at [Company Name]. As a recent [Your degree or educational program], I am excited to begin my career in [Industry] and believe that this position would be an excellent opportunity to do so.

[In the first paragraph, introduce yourself and explain your interest in the position. In the second paragraph, highlight your relevant coursework, internships, or extracurricular activities. In the final paragraph, express your enthusiasm for the position and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name].

Entry-Level Marketing Template

I am writing to apply for the [Position Name] role at [Company Name]. As a recent graduate with a degree in Marketing, I am excited to begin my career in this field and believe that this position would be an excellent opportunity to do so.

[In the first paragraph, introduce yourself and explain your interest in the position. In the second paragraph, highlight any relevant coursework or internships. In the final paragraph, express your enthusiasm for the position and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s marketing initiatives.

Entry-Level Human Resources Template

I am writing to apply for the [Position Name] role at [Company Name]. As a recent graduate with a degree in Human Resources, I am excited about the opportunity to begin my career in this field and believe that this position would be an excellent opportunity to do so.

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s HR initiatives.

Entry-Level Graphic Design Template

I am writing to apply for the [Position Name] role at [Company Name]. As a recent graduate with a degree in Graphic Design, I am excited to begin my career in this field and believe that this position would be an excellent opportunity to do so.

[In the first paragraph, introduce yourself and explain your interest in the position. In the second paragraph, highlight any relevant coursework or design projects. In the final paragraph, express your enthusiasm for the position and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to contribute to [Company Name]'s design initiatives.

General Cover letter templates

Job application template.

I am writing to express my interest in the [Position Name] role at [Company Name]. As a [Your current or most recent position] with [Number of years of experience], I am confident that I possess the skills and qualifications necessary to excel in this position.

[In the first paragraph, introduce yourself and express your interest in the position. In the second paragraph, highlight your relevant experience and skills. In the final paragraph, express your enthusiasm for the position and provide your contact information.]

Thank you for considering my application. I look forward to hearing from you soon.

Career Change Template

I am writing to express my interest in the [Position Name] role at [Company Name]. Although my background is in [Your previous career or industry], I am eager to pursue a new career path in [New career or industry] and believe that this position would be an excellent opportunity to do so.

[In the first paragraph, introduce yourself and explain your career change. In the second paragraph, highlight your transferable skills and any relevant experience. In the final paragraph, express your enthusiasm for the position and provide your contact information.]

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.

Find the right jobs for you. Get hired.

Related stories, most recent stories.

How to Write the Perfect Cover Letter for an Internship (Plus, an Example!)

As a student, you don’t have a lot of time in the day that isn’t already eaten up by classes, problem sets, essays, extracurriculars, sports, hackathons, research, dance performances…the list goes on. Applying for any kind of job is time consuming (not to mention nerve-racking), so when you see a job posting where the cover letter is optional, you might be tempted to skip it. Not so fast!

If you’re looking at internships , it probably means you don’t have a ton of work experience to set you apart from other candidates. Or perhaps you do have some experience, but it’s not the most relevant or as obviously related. The cover letter is exactly the place for you to make a case for yourself. This is where you can connect the dots for the recruiter and tell the story that your resume can’t on its own. (How does competitive ballroom dancing connect with being a management consultant?) And, if nothing else, it’s a chance to get across your excitement.

While it can certainly help to check out some general cover letter tips and read through some examples , here are some specific pointers on how to make the most of a cover letter for an internship.

1. Make It All About the Company

Step one is to introduce yourself and why you’re interested in this particular internship. As a student, you’ll probably instinctively want to write about all the things you’re excited to learn on the job. Including some of that is fine, but remember that applying for an internship at a company isn’t the same as applying for college. Companies are more invested in what you have to offer them than what they have to offer you . Or, put more bluntly, they have no reason to care about you yet. You have to give them one.

A better way to show your enthusiasm is to be specific about why you’re interested in this company. What makes it special? Is their product one of a kind or solving an important problem in a unique way? Are they working toward a particular mission that resonates with you?

Avoid being impressed in a generic way. If you can say the same thing about another company then you’re not being specific enough. In other words, don’t say: “I’m impressed that Company X is a market leader in clean-tech.” Instead, say: “Company X’s unique approach to removing plastic pollution from the ocean by using currents and robotic traps is fascinating.”

It can feel a little weird to be too fawning, but it’s fine in small doses. After all, companies have internships because they are trying to create a recruiting pipeline, so letting them know you’re a fan of their work or at least very interested in the industry is a good idea. You want them to know that you’re worth training and investing in—that you’re going to stick around.

2. Mention Relevant Projects, Extracurriculars, and Classes

In a typical cover letter, the next step would be to write about all your relevant experience. But perhaps this internship you’re applying for is the relevant experience you’re hoping you can write about one day. So what do you write about today?

It’s okay to have no directly relevant work experience . The next best thing is to choose two examples of things you’ve done that are as closely related to the role as possible and then to go into detail about the parts of the work that are most relevant. You’re trying to tell a story and you want the reader to understand that the next logical step in it is the exact internship you’re applying for. You want to give the reader an “It all makes sense!” moment.

Ideally, you’re choosing things that aren’t too far off from professional experience, like an independent project where you can show off some technical skills, or leadership experience in a student organization to get across those all-important soft skills. Experiences with a competitive element to them are great, too—think hackathons and case competitions.

If you must, you can mention coursework as well. In general, though, recruiters and hiring managers are less excited about projects where a clear solution already exists. There are always exceptions, of course. Class projects that are more creative and don’t involve a clean, preset answer might also be a good option.

3. Stitch Together Your Skills

Of course, there’s always the possibility that nothing you’ve done feels relevant. That’s fine, too. Everyone has to start somewhere! If you really can’t find any related work to write about, choose three experiences you feel comfortable talking about and then pick and choose the parts that illustrate the skills you bring to the table.

For example, if you worked a part-time job in high school as a lifeguard, you can write about how you were known for being reliable, how you’d always pick up other people’s shifts when they were out, and how great you were at being vigilant when you were on duty. You can write about the courses you’ve taken to showcase your interest in a particular subject area. Maybe they were quite advanced for a sophomore. That’d be worth mentioning to show not only your subject-matter interest, but also your ambition and ability to learn quickly. And if you served as an executive board member of a cultural group, you could write about your communication skills and how detail-oriented you needed to be to pull off a big show.

You might not have any professional work experience, but anyone recruiting interns will be interested in someone who is reliable, enthusiastic, detail-oriented, and a good communicator. Throw in that you’re a fast learner who has taken a few relevant classes and you’ll have a fair shot.

4. Don’t Apologize

So that’s all the stuff you should do. Here’s something you shouldn’t. Don’t apologize for your lack of experience. Don’t write, “Even though I’m only a freshman…” or “Despite my limited experience in fundraising…” This is one of the most common mistakes students make in their cover letters.

Instead, write something like, “I’m excited to bring my coursework alive by doing hands-on work in…” or “I’m looking forward to parlaying my campus event planning experience to fundraising for…” Basically, instead of homing in on your weaknesses, you want to highlight your strengths. You get to pick what to focus on, so choose wisely.

It can be tough to write from the perspective of what you have to offer a company when you don’t feel like you have very much work experience to lean on, especially when many of the applications you’ve worked on in the past (read: college applications) have been so focused on what you might have to gain from a particular experience. One way to increase your chances of getting a great internship is to think about the application process as more of a pitch. You’re not just applying, you’re pitching yourself, so submit a nice and tidy letter (make sure you edit it and catch any typos!) and keep it positive.

5. Read This Example to Help You Craft Your Own Cover Letter

All of this sounds nice in theory, but what does it look like all put together? Here’s a sample cover letter from a student with limited relevant experience who is applying for a product management internship. (Quick tip: Remember never to start off with “ To Whom It May Concern ”!)

Dear Hiring Manager,

I am excited to submit my application for the product management internship at BPM Tech. As a student at Big State University majoring in electrical engineering with a keen interest in environmental studies, I believe I would be a good fit for the role. BPM’s mission to design and manufacture the world’s most energy dense batteries while protecting our planet and not taking any shortcuts is inspiring, and I would be thrilled to be able to contribute to this mission.

In a recent hackathon, I demonstrated my ability to think on my feet and lead a team through designing and prototyping stages of a project. Competing as a team of three students with different academic backgrounds and working under a tight deadline, we were ultimately able to get a working prototype together and presented our work to a panel of industry experts who awarded us second place. I was particularly proud of how close we got to winning the audience favorite award. For me, the most exciting part of working on products comes from users and their reactions.

I’ve also been an active volunteer at my local animal shelter for over five years. As a more seasoned volunteer, I’ve taken the initiative to lead trainings, organize donation drives, and serve as a dog walker. This experience has strengthened my communication skills and confirmed my belief that my motivation skyrockets when my work supports a good cause. I would be delighted to bring my focus and dedication to another organization whose mission I believe in.

Through these experiences, along with my coursework in electrical engineering, I am confident that I would be able to successfully navigate the challenges of the PM internship program at BPM. I welcome the opportunity to speak with you about my qualifications and look forward to hearing from you. Thank you for your consideration.

Sincerely, Sarah Gunnarson

ATS Resume Templates

Download an ATS-friendly resume template for free. These templates can be edited in Microsoft Word and can be accurately scanned by an applicant tracking system.

If you’ve made it to this page, then you probably already know more about applicant tracking systems (ATS) than the average job seeker. That gives you an advantage! Why?

Many companies use ATS to manage resumes and applications. In fact, Jobscan research shows that over 97% of Fortune 500 companies use an ATS.

If an ATS can’t read or understand the information on your resume, then your application might not be seen when a recruiter searches for candidates with specific skills or experience – even if you have those skills or the experience!

Your resume needs to be ATS-friendly in order to give you the best chance of getting a job interview. That means that you need an ATS resume template.

We’ve designed 15 ATS resume templates that can be downloaded as Microsoft Word files and easily edited. Download one for free or use our free resume builder to get a customized ATS-friendly resume in minutes.

Free ATS Resume Templates

Executive and Management ATS-Friendly Resume Templates

As a leader, you want your experience and accomplishments to shine. These resume templates give you opportunities to show the measurable results you’ve achieved, as well as your hard and soft skills .

Using correct formatting is critical here. The ATS needs to be able to parse all of that vital information and categorize it correctly. You also need your resume to be searchable by an ATS so that when a recruiter filters candidates by skills, your application stays on the list.

Entry-Level ATS-Friendly Resume Templates

You might not think you have a lot to show on your resume, but you do! These templates provide sections where you can highlight your education, internships, volunteer experience , personal accomplishments, and more.

An ATS-friendly resume will help you get found by recruiters and hiring managers. This is important because an entry-level position could have hundreds of applicants! Use these templates to make sure the ATS picks up your skills and experience.

Make your resume faster with our free resume builder

Write your resume the free and easy way with the only resume builder designed specifically with ATS-compliant resume templates.

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ATS Resume Templates - What You Need to Know

How to make the perfect ats resume.

Remember, an ATS is just a computer filing system. It needs to be able to scan and understand the text on your resume in order to correctly parse the information and sort it properly.

An ATS will never auto-reject a resume, but an ATS optimized resume does make it easier for a recruiter to find you among the sea of applicants.

Even more importantly, an ATS-friendly resume naturally follows expert-recommended resume writing standards as well. That means that when the recruiter personally views your resume, it will include the relevant information they’re looking for and will be formatted in a way that makes it easier to read

Follow these tips for making the perfect ATS resume :

1. Tailor your resume to the job you are applying for

Focus on quality over quantity. Each job you apply for is unique, even if they all have the same title. Every company has different needs for that role. The job description will make it clear which hard skills, soft skills, experience, and education the company is looking for. So tailor your resume to show them that you are the perfect candidate.

Tailoring each and every resume can be time consuming, but it’s worth the effort!

You can speed up this process by using a tool like Jobscan’s resume scanner . Powered by AI-technology , this tool analyzes your resume against the job description and provides you with a resume score that tells you how closely your resume matches the job description. It also tells you exactly what you need to do to increase your score.

2. Match your resume keywords to skills found in the job description

Recruiters might use an ATS’ search function to find applicants with specific skills. How do you know what skills they will search for? By examining the job listing. Use a resume scanner to automatically pick out the hard and soft skills the recruiter might search for, and then include those on your resume.

Even if the recruiter doesn’t search applications for those skills, they’ll definitely be looking for mentions of them on each resume they review.

3. Use long-form and acronym versions of keywords

Some ATS will only return resumes with the exact keywords the recruiters would search for. For example, if you included “Search Engine Optimization” in your resume but the recruiter searched for “SEO,” your profile may not appear in the results. Try to include both the acronym and the unabbreviated form of the term.

Use a tool like Jobscan’s resume fixer to make sure your resume doesn’t contain mistakes that will eliminate you from consideration.

4. Use Chronological or Hybrid resume format to write your resume .

Recruiters do not like the functional resume format . Unless you’re making a career change, a functional resume is going to work against you. (And even then, we recommend you steer clear of the format for a career change resume .)

The best format for the ATS is traditional reverse chronological. You can also use chronological and hybrid resume formats as these are familiar to most recruiters.

5. Use an easy-to-read, traditional font

For readability, use a traditional serif or sans serif font. Untraditional or “fancy” fonts can cause parsing errors, which means the full text of your resume won’t be searchable.

6. Use standard resume section headings

Section headers like “Where I’ve Been” in place of “Work Experience” will confuse applicant tracking systems, causing them to organize information incorrectly.

7. Save your file as a .docx if possible

A docx file is most compatible with ATS.

What is the best resume format for ATS?

There are three standard resume formats to choose from in your job search. They shape your first impression and determine the way recruiters and hiring managers view your fit as an applicant.

Your resume formatting can also determine how well your resume is parsed within an applicant tracking system (ATS) and how likely you are to be noticed as a result.

Regardless of the format you use, the most important thing is to use standard section headings like Experience, Skills, and Education. That will make it easier for the ATS to categorize the text.

How to tailor your ATS-friendly resume to a job

Tailoring your resume proves to recruiters that you’re an experienced professional. Most importantly, it shows them that you’re the perfect fit for this role.

Follow these three steps for tailoring your resume to a job description:

1. Examine the specific job description of the position

Go line by line through the job description and ask yourself these questions:

• “Does my resume experience section clearly state that I can do what’s required of this role?”
• “Am I using the same language found in the job description or job posting?”

You might find several different or missing skills and keywords in your generic resume.

2. Match skills and keywords from the job description

Mirroring the language, keywords, and buzzwords found within the job description is the easiest way to demonstrate you’re a better match than the competition.

The best way to show you’re the best fit for the position is to take words from the job posting and strategically put them in your job descriptions and other resume sections. A resume scanner will automatically pull out these keywords in seconds and speed up this process.

3. Write your job title clearly

Recruiters might search for people who have done the job they’re hiring, so list your job titles clearly and match the titles to the one in the job posting when possible. If you haven’t held the job before, list it under your name at the top or as part of your summary section.

What is Applicant Tracking Software (ATS)?

An applicant tracking system (ATS) is software used to assist with human resources, recruitment, and hiring. While each system offers a different package of features, applicant tracking systems are primarily used to help hiring companies organize and navigate large numbers of applicants.

For example, an ATS stores job candidate information like resumes, cover letters, references, and other recruitment and hiring data that HR teams can easily access and organize. It will also track job candidates and their application status throughout the hiring pipeline.

Ultimately, an ATS automates time-consuming administrative tasks such as manually screening applicants, reading resumes, scheduling interviews, and sending notifications and emails to job candidates and employees.

Can you add graphics to your resume?

When it comes to creating an ATS-friendly resume , the rule is: The simpler, the better. ATS are improving at scanning different formatting features, but not all of them are good at this.

Adding graphics and images could cause ATS parsing errors , which means the text on your resume won’t be fully searchable or accurately categorized by an ATS. We recommend that job seekers err on the side of caution. Avoid graphics, images, and photos.

Are Google Docs or Microsoft resume templates ATS-friendly?

They can be. We talked about some formatting features to avoid on your resume – fancy graphics and non-traditional fonts. Those features can trip up an ATS, even if they’re on a Word document or Google Docs file.

However, as long as you follow the guidelines on this page, or use one of these ATS resume templates, you’ll be fine.

How to get your cover letter past the ATS?

To increase your cover letter’s chances of passing an ATS, focus on using a clean format without complex formatting, incorporate relevant keywords and phrases from the job description, and ensure that your content is easy for the ATS to parse.

Consider using a tool like Jobscan’s cover letter generator to help you create an ATS-friendly cover letter. If you already have a cover letter, run it through our cover letter checker tool to get personalized feedback on how to improve your cover letter and make it more compelling to employers.

More Resume Resources

Google Docs Resume Templates

Professional Resume Templates

Resume Builder

Resume Writing Guide

Score your resume and start optimizing it to get more job interviews

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