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• How to outline a speech

Sample speech outline template

Get a printable. Learn how to outline a speech effectively.

By:  Susan Dugdale  | Last modified: 02-20-2023

There's a printable sample speech outline template below for you to download and use. 

Why? Because a well-completed outline becomes the backbone of your speech. You'll use it to  guide you logically, and carefully, through ALL the aspects you need to consider before you actually write the speech itself.

It will help you clarify what material you want to cover to fit your audience, and speech purpose, as well as help to effectively organize it.

What you'll find on this page:

• t he reasons for using a speech outline
• how to outline a speech : the 4 essentials steps involved in writing an outline - detailed sequential help, with examples, covering: 1. choosing a topic, 2. audience analysis, 3. choosing the best organizational pattern to fit your speech purpose, 4. what to put in each part of your speech: introduction, body and conclusion
• a  printable speech outline template to download  
• links to  2 completed examples of speech outlines  (a demonstration and a persuasive speech. Both with printable outlines to download.)
• a link to 7 completed examples of impromptu speech outlines , each with printable speech outline templates 
• links to more resources for preparing an effective speech  

Why bother writing a speech outline?

Because completing a speech outline is the first vital step toward preparing a successful speech.

It is often overlooked in a misguided attempt to get on with what is considered the real work: writing the speech, or the words you're going to say.

Despite what many people think, time spent completing an outline is not wasted.  Instead, it helps you save it. A nd sidestep any anxiety caused by inadequate preparation.

The process might appear daunting and horrifically time consuming but prepare a speech outline all the same.☺

What you'll learn about speech structure, matching content  to your speech purpose and your audience's needs will pay you back over and over again. I  promise you, having an outline will make giving a speech easier and less stressful. 

How to best use this page

Read the page all the way through to familiarize yourself with the terms and the process. When you're done, click the link at the foot of the page to download and print the blank sample speech outline template for your own use.

How to outline a speech: 4 essential steps

The process of outlining a speech is broken down into 4 essential steps.

(Click a heading to find out more about each one)

• deciding on your topic
• considering the audience and refining your topic to suit them
• deciding on the purpose of the speech
• choosing an organizational method to support your speech purpose
• opening greeting and attention getter
• defining your thesis statement (a summary of what your speech is about)
• establishing your credibility
• an overview and the benefit to the audience
• transition or link between introduction and body
• main ideas with supporting ideas
• examples and details
• summary of main points
• closer or call to action

Remember this old saying?

First: tell them what you're going to tell them. Second: tell them. Third: tell them what you told them.

A simple, or basic, speech outline follows that advice.

• 'Tell them what you're going to tell them' becomes your introduction
• 'Tell them' forms the body
• 'Tell them what you told them' is your conclusion

Step 1 - Preparation for writing a speech outline

You need to complete this step before you do anything else. It is made up of five smaller steps, each of them an important part of the overall process. The decisions you make at this point will have a major impact on the final outcome of your speech. 

By the time you are finished step 1 you will have:

• decided on your topic
• analyzed your audience
• refined your topic to meet the needs of your audience
• decided on the specific purpose of your speech
• chosen the best fitting of six organizational patterns to use - one matching your purpose and your material 

Start with choosing a topic

The place to begin is deciding what you are going to talk about.

For example, if you are a realtor (real estate agent) who has been asked to talk to a suburban community group residential real estate seems like a good logical topic to pick.

(If you don't have a topic in mind, go to speech topics . You'll find 100s of them ordered by speech type and theme.)

Put yourself to one side & focus on your audience

However, before you make a final decision considering more closely who will be listening to you makes better sense than assuming whatever you come up with will be right!

How do you really know what aspects of your topic are best suited to meet your audience's needs? Or what would be of real benefit for them to hear about?

The scope of the topic 'residential real estate' is huge.

Your speech could cover any number of sub-topics like: financial advice for first home buyers, how to thoroughly check a house before purchase, the rise of mortgagee default sales, the collapse of property development schemes, how to purchase properties for makeovers...

Analyze your audience

So before you settle on the exact topic of your speech analyze your audience .

Without analysis you are 'guessing' what would be interesting and relevant for them to hear.

Refine your topic

Using what you found out about your audience, decide on an aspect of your topic that will be of benefit to them and the angle you will take on it. Take care with this. One size does not fit all!

For example a speech on housing affordability which includes a step by step plan toward buying a first home will likely interest an audience of youngish, (late 20s- early 40s), people with steady professional incomes.

But for another audience, (e.g. one that is older, less financially secure, or younger and not ready to consider settling yet...), it could be completely inappropriate.

Minimize the risk of getting it wrong by finding out as much as you can about your audience.

Deciding on the purpose of your speech

What is the purpose of this speech? Why are you giving it?

Is it to persuade or inform? Is it to demonstrate, entertain, or welcome? Or is it a combination of these?

What do you want your speech to achieve? Is there a particular action you want people to take as a result of listening to you?

Your answers to all of these questions will dictate what organizational pattern you'll use for your speech, its content and tone.

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Choosing an organizational pattern or method

There are 6 basic organizational patterns or methods of arranging the body (main points) of your material. Choose the one most appropriate for your need.

1. Cause - Effect

Because event 'A' happened, event 'B' occurred.

• Because the driver was speeding, they crashed the car.
• Because of the earthquake, the city was destroyed.
• Because the minimum wage is low, families can not afford good health care.

2. Problem - Solution

The problem is 'X'. The answer is 'Y'.

• The problem is unaffordable housing. The solution is community funded housing complexes.
• The problem is unemployment. The solution is meaningful, sustainable education and employment programs.
• The problem is poor food choices. The solution is practical community outreach programs to teach people about nutrition, food buying, storage and preparation, along side living wages, educational and employment programs.

This pattern suits a broad topic which can be broken down into  naturally occurring sub-topics.

• The broad topic is 'Vocal Variety'. Its  sub-topics include rate of speech, use of pausing,  voice tone, volume, articulation...
• The broad topic is 'Organizational speech patterns'. Sub-topics could be problem-solution, cause- effect, logical...
• The broad topic is 'Residential real estate'. Its sub-topics could include houses for first-home buyers, how to apply for a mortgage, how to select the right neighborhood to buy in, the impact of high-density housing...

4. Spatial or geographic

Use this pattern for topics dealing with physical spaces.

• The 10 most popular tourist attractions in New Zealand.
• The European migration patterns of the 19th century.  
• The population shift from country to town in USA.

5. Time or chronological/sequential

These are either historical topics or demonstration speeches. The foundation of both is an ordered sequence of events.

For example:

• The history of women's suffrage in USA, the abolition of slavery 
• How to bake a cake, how to mend a puncture in a bicycle tire, or how to knot a tie 

6. Advantage - disadvantage

Use this pattern to examine the range of positive and negative aspects of an idea or event.

• What are the advantages and disadvantages of private schooling?
• What are the advantages and disadvantages of lowering the voting age?
• What is good about supporting local industry? What is negative about supporting local industry?

Step Two - Outlining the introduction

The 5 parts of preparing an introduction

1. greeting & attention getter.

How are you going to greet your  audience, grab their attention and compel them to listen?

You could use a rhetorical question, a startling statistic, a quotation or a humorous one-liner. To be effective it must be related to your topic and apt for your audience.

• Rhetorical question How many of you really are more afraid of public speaking than death?
• A startling statistic Apparently in USA 75% of the population experiences public speaking anxiety. Some just a little. And some a lot.
• A quotation Mark Twain famously said, there are only two types of speakers in the world: the nervous and the liars.
• Humorous Speaker of United States House of Representatives, Nancy Pelosi set a record for the longest speech on the House floor: 8 hours and 7 minutes. Relax. I only plan on taking 15 minutes of your valuable time. * * Be careful with humor. It will only work if it's appropriate; that is fitting for the occasion, and understood by the majority of your audience. For more about Nancy's record:  Nancy Pelosi's all-day marathon speech sets record as longest continuous speech since at least 1909.

For more on effective speech openings see: How to write a speech introduction - 12 of the best ways to start a speech

2. Thesis statement

This is a short summary of your speech topic and your point of view or angle.

Example:  

Green politics is no longer a fanciful fringe fad. It is a necessity.

3. Credibility

This segment establishes your right to speak on the topic. It cites your qualification or expertise.

Using myself as an example, I can speak about preparing speeches because I've written many over the past twenty or so years. Prior to becoming a professional speech writer , I taught high school level English and drama and I also belonged to the global public speaking club Toastmasters for a long time. 

4. Summative overview

This is a brief outline of the main points you are going to cover.

Today I am going to share with you three effective ways to lessen public speaking fear.

The first and second cover aspects of preparation: writing and rehearsal or practice: actually doing the work, rather than being frightened of it. ☺  The third is about the benefits of public speaking. 

5. Benefit(s)

What's in your speech for your audience? Why will they want to hear what you've got to tell them? Be specific. Tell them.

When you make a decision to speak up in public you also gain: confidence, the ability to take on leadership roles, a growing collection of presentation skills like story telling, how to use your voice, the ability to use props well, how to listen, how to craft a speech to meet the needs of specific audiences... In short, you release the potential to become a bigger and better you * .

( * For more see  14 benefits of public speaking .)

Step Three - Outlining the body of your speech

This is the heart of your speech, the place where you lay out what you want to share with your audience.

Generally three main ideas, along with supporting examples, work more effectively than  four or five or more.  If you have a number of them to choose from, go with your three strongest points. And if one of your final three is noticeably weaker sandwich it between the other two.

If you intend to use visual aids (slides showing graphs, tables or images), or actual props, mark them in too.

Note: If you're unsure about the exact nature of links or transitions and how they work or what they are, you'll find more about them, with examples, on my page how to write a speech

• Main Idea 3 - Supporting ideas - Details and examples - Visuals or props - Transition to...

Step Four - Outlining the conclusion of your speech

There are four parts to preparing an effective conclusion to your speech. Use them to draw together and summarize all the material from your introduction and the body of your speech, and end with a clincher! 

• Summary of main ideas These are the main points you covered in the body of your speech.
• Re-statement of thesis statement Use the statement from your introduction to reinforce your message.
• Re-statement of benefit to audience Remind the audience of the benefits they'll receive through carrying out whatever your propose. Again this comes from your introduction.
• Closer, Clincher or Call to Action This is your final sentence. To ensure your speech ends with a bang rather than a whimper check out this page on how to end a speech memorably. You'll find options and examples.

Get your printable sample speech outline template

This is a simple four page PDF of all four steps and their sub- headings with spaces for you to write your notes. Click to download and print your sample speech outline now.

2 completed examples of speech outlines

Use these links to go to a fully completed:

• demonstration speech outline example  on how to leave an effective voice mail message (with a free printable sequential demonstration speech outline template) 
• persuasive speech topic outline  example on overcoming public speaking fear using Monroe's Motivated Sequence (with a free printable MMS persuasive speech outline template)

Example impromptu speech outline patterns

Impromptu speech outline patterns - seven different structural formats, each with completed examples and a free blank printable outline for you to download and use. 

Other resources for preparing successful speeches

Planning and writing, rehearsing a speech.

Once you're done with planning, completing your sample speech outline and writing find out how to rehearse. A speech is a live performance. Rehearsal helps you expose and iron out glitches before you find them out the hard way - in front of your audience.

Speech evaluation

And if your speech is being assessed check out this standard speech evaluation form to see what aspects are likely to be judged and how a rating scale works.

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How to Write a Speech Outline

Last Updated: May 23, 2024 Fact Checked

This article was co-authored by Emily Listmann, MA and by wikiHow staff writer, Jennifer Mueller, JD . Emily Listmann is a Private Tutor and Life Coach in Santa Cruz, California. In 2018, she founded Mindful & Well, a natural healing and wellness coaching service. She has worked as a Social Studies Teacher, Curriculum Coordinator, and an SAT Prep Teacher. She received her MA in Education from the Stanford Graduate School of Education in 2014. Emily also received her Wellness Coach Certificate from Cornell University and completed the Mindfulness Training by Mindful Schools. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 507,256 times.

A speech outline can increase your confidence and help you keep your place so you sound authoritative and in control. As you write your speech outline, focus on how you'll introduce yourself and your topic, the points you'll cover, and the interests of your audience.

Sample Outline and Writing Help

Crafting Your Introduction

• Keep in mind you may be nervous when you start your speech. Include this in your outline so you won't forget.
• If there's anything about you that relates you to your audience, or to the group that organized the event, you want to include that in your brief greeting as well – especially if you didn't have the benefit of an introduction from someone else.
• For example, you might say "Good afternoon. I'm Sally Sunshine, and I've been a volunteer with the Springfield Animal Society for five years. I'm honored they've invited me to speak here today about the importance of spaying or neutering your pets."

• When choosing your attention-getter, keep your audience in mind. Think about what would grab their attention – not necessarily what you personally find interesting or humorous.
• If you're not sure whether your attention-getter will work, try practicing it in front of friends or family members who are similar in age and interests to the people who will be in the audience when you give your speech.
• For example, if you're giving a speech on spaying and neutering pets to a group of suburban families, you might open with a humorous reference to the Disney movie "101 Dalmatians."

• Briefly explain the importance of the topic or issue you'll be discussing in your speech.
• If your speech is an informative one, explain why the information is important or relevant to your audience.
• For argumentative speeches, explain what might happen if action isn't taken on the issue.
• For example, you might say "Every year, our local animal shelter has to put down 500 unwanted cats and dogs. If all pets were spayed and neutered, it's estimated this number would decrease to under 100."

• If you're giving an argumentative speech, your thesis statement will be a statement of the ultimate point you hope to prove through the information and evidence you lay out in your speech.
• For example, the thesis statement for a speech arguing that all pet owners should spay or neuter their pets might be "Our entire community would benefit if all pets were spayed or neutered."
• The thesis statement for a more informative speech will simply summarize the type of information you're going to provide the audience through your speech.
• For a more scientific speech, your thesis statement will reflect the hypothesis of the scientific study you're presenting in your speech.

• If you're giving a speech for a class in school, your "credibility" may be as simple as the fact that you took the class and researched the topic.
• However, if you have a more personalized interest in the topic of your speech, this is a good time to mention that.
• For an argumentative speech, a personal connection to the subject matter can enhance your credibility. For example, maybe you're giving a speech about local urban housing policy and you became interested in the topic when you learned your family was facing eviction. A personal connection often can mean more to members of your audience than extensive professional experience in the area.

• There's no hard and fast rule, but speeches typically have three main points. You should list them in your introduction in the order you plan to present them in your speech. The order in which you discuss your points depends on the type of speech you're giving.
• For example, your speech on spaying or neutering pets might address the benefits to the pet first, then the benefit to the pet's family, then the benefit to the community at large. This starts small and moves outward.
• For an argumentative speech, you typically want to lead with your strongest argument and work down in order of strength.
• If you're giving an informative speech based on a historical event, you may want to provide your points chronologically. Other informative speeches may be better served by starting with the broadest point and moving to more narrow points.
• Ultimately, you want to order your points in a way that feels natural to you and will enable you to easily transition from one point to another.

Building the Body of Your Speech

• Your first point will be a top-level entry on your outline, typically noted by a Roman numeral.
• Beneath that top-level, you will have a number of sub-points which are comments, statistics, or other evidence supporting that point. Depending on how your outline is formatted, these typically will be letters or bullet points.

• As with the points themselves, with your evidence you typically want to start with the strongest or most important sub-point or piece of evidence and move down. This way, if you start running short on time, you can easily cut the last points without worrying that you're leaving out something important.
• The type of evidence or sub-points you'll want to include will depend on the type of speech you're giving.
• Try to avoid pounding your audience with long series of numbers or statistics – they typically won't retain the information. If you have a significant amount of numerical data or statistics, creating an infographic you can project during your presentation may be more useful.
• Keep in mind that additional personal stories or anecdotes can be particularly effective to get your point across in a speech.
• For example, if your first point in your speech about spaying or neutering pets is that the procedure benefits the pets themselves, you might point out that pets that are spayed or neutered live longer, are at a decreased risk for certain types of cancer, and are generally more healthy than pets who aren't spayed or neutered.

• Avoid over-thinking your transition. It really doesn't need to be incredibly sophisticated. If you can't come up with anything specific, using a simple transitional phrase will work fine.
• For example, you might say "Now that I've discussed how spaying and neutering has a positive effect on your pet's health, I want to move to the effect that spaying and neutering has on your family."
• Some of the most effective transitions turn on a particular word or phrase, such as the word "effect" in the example above.

• When choosing your sub-points or the facts that you want to emphasize in your speech, keep your audience in mind as well as the overall point. Think about what's important to them, or what they potentially would find most surprising or most interesting.

Creating Your Closing

• This transition doesn't need to be fancy – it doesn't even have to be a whole sentence. You can simply say "In conclusion," and then launch into your summary.

• You don't need to go into detail here – you're just reinforcing what you've already told your audience.
• Make sure you don't introduce any new information in your closing summary.
• For example, you might say "As you've seen, spaying or neutering your pet has substantial benefits not only for you and your pet, but also for the community at large."

• If your speech went well, you have fully proven your thesis and demonstrated its importance. This statement should relate back to the summary of your points and present a strong statement.
• Particularly for brief speeches, you can even combine your summary of points with your thesis statement in a single sentence that wraps up your speech.
• For example, you might say "Given the benefits to your pet's health, to your family, and to the overall well-being of your community, it is clear that spaying or neutering pets should be a top priority for all pet owners."

• You may want to think of a way to bring the entire speech back around to that story you initially told to grab your audience's attention.
• If you have an argumentative or similar speech, your closing lines typically will include a call to action. Give your audience an example of how important the subject of your speech is, and implore them to act on the information you gave them in a specific way.
• When making a call to action, make sure you include specific details, such as where to go, who to contact, and when to act.
• For example, you might say "For the next week, the Springfield Animal Society will be spaying and neutering pets for free at their clinic on 123 Main Street. Call 555-555-5555 to make an appointment for your furry friend today!"

• Particularly if your speech was longer or if you went over the time allotted, be sure to tell them that you appreciate their time.
• As with your initial greeting, including this in your outline ensures you won't forget it in the moment. That doesn't mean you should try to write something verbatim. Rather, you should focus on your thanks being more off-the-cuff and sincere.

• If you want to establish parameters for the questions, be sure to list these in your outline so you can mention them when you announce that you're open for questions.
• Anticipate questions that may be asked dependent on your speech topic. Preemptively answer those questions and include them in your outline.
• You also should note if you only have a specified period of time for questions, or if you're only taking a set number of questions.

Community Q&A

• Outlines can vary in how formal or informal you make them. You could either make it a full script or use shorthand with highlighted main points. Use the outline that works best for you. Thanks Helpful 12 Not Helpful 0
• Use a large font that you can easily read by glancing down. Print your outline and place it on a desk, then stand and look down at the paper. If it's too small or you find yourself leaning over to read it, increase the font size. Thanks Helpful 16 Not Helpful 3
• Type your outline on a word-processing application. There typically will be an outline template you can use that will format the outline correctly automatically. Thanks Helpful 7 Not Helpful 3

You Might Also Like

• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/speech-introductions
• ↑ https://owl.purdue.edu/owl/general_writing/the_writing_process/thesis_statement_tips.html
• ↑ https://lewisu.edu/writingcenter/pdf/final-developing-a-speech-outline.pdf
• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/speech-evidence
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/10-2-keeping-your-speech-moving/

About This Article

The best way to write a speech outline is to write the main points of your greeting and introduction in the first section, including your name and what you’ll be talking about. Then, make a second section with bullet points of all the important details you want to mention in the body of your speech. Make sure to include facts and evidence to back your argument up. Finish your outline with a section that summarizes your points concisely. To learn how to keep your audience's attention throughout your speech, keep reading below! Did this summary help you? Yes No

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How to write a speech outline

• June 12, 2020

What is a speech outline? Think of it as a blueprint for a successful speech or presentation. You wouldn’t start construction on a house or building without a blueprint and you shouldn’t build a speech or presentation without proper preparation. That means having a basic outline.

How do you write a speech outline?

How do you create a good speech outline? Although writing a speech outline might seem daunting at first, if you break the task into small steps, it can be easier than you think. And, when you start to look at the component parts of a speech or presentation, you realize that good speech craft is all about prioritizing your ideas, putting them in the right order and adding supporting detail.

In this post, I set out the steps that I follow when writing an effective outline that will lead to an effective speech or presentation. For the purposes of this post, I will assume that you know the topic and the audience.

The steps to writing a speech outline

Step 1 – big picture.

Before you start writing your outline, it is important to step back and think about some big picture items.

First, think about the three cornerstones to your speech or presentation: the speaker (you); your subject; and your audience. Now, think about the relationships between these three cornerstones and make some notes about each. For example,

Speaker – Subject: What do you know about the subject? Why are you speaking about it? What expertise do you have? What insights can you share with the audience?

Audience – Subject: What does the audience know about the subject? Do they like the subject? Do they not like it? How is the subject relevant for the audience?

Speaker – Audience: What do you know about the people who will attend your presentation? What do they know about you? Do you have any ongoing relationship with them?

The purpose of this step is to get you to step back from the detail and think “big picture” about your speaking engagement.

Step 2 – Objective

What is your objective for the talk? What do you want people to do when have finished speaking?

People often tell me that they just want the audience to know something. The most powerful speeches and presentations are the ones that move people to action. If you can get people to take some concrete action, you will have made an impact.

When thinking about what you want the audience to do, be specific. For example, do you want them to increase your department’s budget or invest in your start-up or exercise three times a week? Write out your objective as follows:

“At the end of the presentation, the audience will ___________________ .”

Step 3 – Message

A speech or presentation should have a message, something that holds it together. The French call this le fil rouge – the red thread – that runs through the entirety of the presentation. People often try to pack in several messages but being too informative is not good; the result is often confusing for those listening. Of course, your message can have different parts, but it should have a single, unifying message.

Write the message of your speech in a single sentence. It must be a grammatically correct sentence, not a series of points. When you can distill your speech or presentation into a single sentence, the message will be clear in your mind. If you cannot, you need to spend more time thinking about the message. As Albert Einstein said, if you can’t explain something simply, you don’t understand it well enough.

When developing your speech outline in the steps below, use the message as a gauge for everything that goes into the speech. As you develop your talk, as you think about adding a slide, a statistic, a story, a chart, a graph, etc., ask yourself whether it supports the key message. If it does, it can stay. If it doesn’t, leave it out.

Step 4 – Relevance

A speech or presentation is never about the speaker or her product or service or company. It is always about the audience. When speakers put the audience first , that’s when great things happen.

Now that you have your message, list the reasons why your audience should care about your message. How is your message relevant to them?

You need at least one reason. If you can’t think of any, you have a problem. Either you are giving the wrong speech or you are speaking to the wrong audience. Go back to Step 3 and reconsider your message in light of Steps 1 and 2. Keep doing this until you can list one or more reasons why people should care about what you are saying.

Step 5 – Structure

Every speech or presentation needs structure in order for it to have an impact.

There are three basic parts to ever speech or presentation: the opening; the body; and the conclusion. For the purposes of this post, I will discuss them in that order. However, when working on your speech outline, I recommend starting with the body, then working on the opening and finally the conclusion.

(a) Opening

Your opening is the introduction to your presentation. You get one chance to make a good first impression, so you want your opening to be strong. Preparation is key. A strong opening has two parts.

People’s attention is at its highest at the beginning of your presentation so you want to capitalize on it. Speakers who begin in a mundane fashion — “Good morning everyone. I’m happy to be here. My name is So-and-So and today we are going to talk about X” — often miss the opportunity to hook their audience’s attention.

There is no rule that says you have to begin with “Good morning” or something similar. There is no rule that introducing yourself has to be the first thing you do. And as for being happy, don’t say it. Show it in your smile and enthusiasm.

You can hook your audience’s attention from the outset in different ways. For example:

• Ask a rhetorical question
• Ask people to imagine something or recall a time in their lives when something happened
• Make a bold statement
• Tell an interesting fact
• Recite a quote
• Tell a story

Whatever you choose, be sure that it relates to the topic of your presentation. For your speech outline write down how you will immediately grab the audience’s attention.

(ii) Signpost

Once you have hooked them, you need to let people know where you are going with your presentation. Otherwise, the audience will get frustrated. Have you ever been in the audience and wondered: Where is he going with this? What’s her point? Like I said, it’s frustrating.

You need to signpost your talk. It doesn’t take much but it is a big help for your audience. It is a simple, informative statement of what the talk is about.

For example: “Today I want to share with you three reasons why we should open an office in southeast Asia: lower taxation; a skilled workforce; and market proximity.” Clearly, there is more to know about the proposal, but the sentence is a clear signpost to the audience as to what the presentation will be about.

The body of your presentation is where you develop your message in detail. This part represents the bulk of you presentation, so you need to give it some thought. Here’s how I go about it.

(i) Gather content

You need content for your presentation. Often, you can talk about many points in support of your message. Write them all down. Don’t edit your ideas yet. Write down everything that you could talk about, no matter how insignificant. Try to distill each idea into a word or short phrase.

When you have finished, your preparation should leave you with a sheet full of ideas. You are now ready for the next step.

(ii) Choose the most important points

Leonardo da Vinci said that simplicity is the ultimate sophistication. Too often, speakers fail to hit the mark because they try to cover too much information. People can only remember so much information. The more you add, the harder it will be for them to remember. Removing information will actually help them.

Of course, the number of points you cover will depend on how much time you have. You can cover more topics in a 30-minute presentation that you can in a 5-minute presentation.

Still, don’t try to talk about everything. What are the main points? Pick what is most important for this audience on this occasion and focus on that. You can always tell the audience that there is more to know but that you are only going to focus on a few ideas.

I know that leaving material out can be difficult, but you have to do it. Think for a moment about the complexity of the projects on which you are currently working. If you were asked to give a 20-minute presentation on any one of those projects, I’d bet that you could only cover a fraction of the detail related to it.

(iii) Order the points

Once you know the ideas you are going to discuss, you need to order them in a logical manner that supports your message. Depending on what you are talking about, you have different options. Here are five possible ways to order your content:

• Chronological (for example, the history of a company or product)
• Sequential (for example, a process or business plan)
• Climax (when trying to persuade the audience to do something; points arranged from the least important to the most important, thus building to a climax)
• Headline (also when trying to persuade the audience to do something but here, the points arranged from the most important to the least important; useful for a small audience of busy, senior, give-me-the-bottom-line-now people)
• Pros and Cons (when considering options)

Your ideas must be presented in a coherent manner so that they help people understand the reasoning behind your message.

(iv) Add supporting detail

Now that the ideas are in the right order, you want to add supporting detail for each one. Your ideas need to be supported if they are to be convincing.

Examples of supporting detail include data, charts and graphs, stories, quotes, authoritative sources, visuals, metaphors, demonstrations and more. A good presentation will have a variety of supporting material. That is why this part of the process takes a fair bit of preparation.

For each of your main points, list the things that you will use to support that point. If you are going to use slides as part of the presentation, you can even sketch out a rough idea as to what each slide will contain.

(v) Transitions

Transitions in a presentation do not make up a large part of a presentation, but they are important. Too often, the different points in a presentation blend into each other like the compartments on a train. This makes it more challenging for the audience to follow.

It is important to leave enough space between two ideas so that the audience understands that you are moving onto a new point. Just as you need to signpost what your talk is about in the opening, you also need to signal when you are moving on to a new point in your talk.

A transition can be a simple statement. For example, “The next point is …” or “Another reason in support is …” or “Now that we’ve discussed X, let’s look at Y …”. Any of these will suffice. But a simple statement will allow the audience to shift gears mentally and get ready for the next idea.

On your speech outline, make a note about how each section of the body links to the following section.

(c) Conclusion

You want to finish on a strong note. Too many people waste their conclusions with a weak “Thank you” and exit the stage. You have to resist that urge and maximize your conclusion. You can plan for it in your speech outline.

(i) Transition to conclusion

Plan how you will transition from the final point in the body of your presentation to the conclusion. It should send a clear signal to the audience that you are nearing the end. One way is to link your conclusion to your opening.

(ii) Link to opening

Most people think of a presentation as something that is linear but I like to think of it as something that is  circular . In other words, you link your conclusion to your opening.

Thus, for example, if you began with a story, you could finish the story; if you began with a quote, you could come back to the quote; if you told an interesting fact, you could reiterate it (and perhaps add another interesting fact).

Linking your conclusion to the opening is not necessary, but it always adds a nice polish to your presentation and signals to your audience that you are approaching the end. In your speech outline, write down how you might link your conclusion to your opening.

(iii) Repeat and summarize message

Repeating your message as a simple statement will reinforce it in the mind of your audience. Succinctly summarize the different points in support, in the same order in which you presented them in the body of your talk.

(iv) Call to action

As discussed in Step 2 (Objective), the most powerful presentations are the ones that move the audience to take some kind of action. Now is the time to leave the audience with your call to action.

If your call to action is a big one, have a simple first step that they can take. Studies show that if you can get people to take a small step towards a larger goal, the chances of them reaching that goal are greatly increased.

One example of a first step that I have used with a few clients is to have them insert a slide at the end of the deck with a QR code on it. The code links to a website where the audience can learn more about the topic and perhaps download PDF document. It is a simple and effective way to start moving your audience toward your objective.

Final thoughts

When you give a presentation, it is your job to get the audience across the metaphorical bridge that separates them from your idea. How do you do that? It all starts with the preparation of a good speech outline.

How do you write a speech outline? One step at a time.

Like this article?

Excellent, clear and concise overview — thank you, John! For me, including a clear call to action is my weakest point. I will definitely work on that. (I think it’s very much linked to self-confidence: “Who am I to suggest a call to action to you, audience members?” Is this a gender issue, to some extent, I wonder? I’d love to hear from other women speakers about this point. Or any observations from you as a mentor/coach/trainer, John?)

Thank you very much, Merryl. I am glad that you enjoyed the post. I understand your point about the call to action. I know that some women struggle with it, but I also know men who struggle with it as well. There is, as you say, this feeling of “Who am I to tell you what to do?” but then again, who aren’t you to tell me? At the end of the day, I will decide whether to agree with you or not. But if you don’t sound invested, the chances that I will be invested are diminished. In this regard, this post , and the wonderful video in it, about speaking with conviction might help. Good luck with your speeches and presentations!

Excellent. This one a definite keeper! Hugs Mom

Thanks, Mom. Much appreciated.

Delighted to see a mention of the Red Thread here. It’s the backbone of a great talk, but often the hardest thing for people to find (and thus why I wanted to figure out a way to help people find it).

Great suggestions here for how to build a talk from there — thank you.

Thanks a lot John I will use it today for a strategy presentation. 😉

Good luck with the presentation, Michel!

Gems! Love the questions about how much the audience likes the subject – great way to see it from their viewpoint.

Also love your point about getting people to take a small, easy step, to get the ball rolling.

That’s actually the last piece of a 3-part model I use for getting listeners to act:

1. Announce your call-to-action (A) 2. Convince people to own it (C) 3. Transform it into steps (T)

It’s as if you build a bridge between your call-to-action and your listeners’ everyday lives. (See the link for some sample techniques.)

Great post, John. A little longer, but well worth the read!

Thanks, Craig. “ACT” is a great acronym for getting people to … act. I also like the metaphor of a bridge. I often say that your audience is on one side of the river and you want to get them to see things from your side. To do that, you have to build a bridge that allows them to cross over.

Great info, thanks !

Thanks, Hector.

Thank you for sharing that consistent and concise methode on how to outline a speech which is extremeley helpful. I will certainly apply that approach in planning my speeches.

I am glad that you found it helpful, Günther. Thanks for letting me know.

Excellent post: simple, to the point, easy-to-follow, compelling. Like a speech! 🙂

Thank you for summing it up in a neat package, John!

Thank you, Lisa Marie.

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How To Write A Speech Outline

Do you have a speech coming up soon, but don’t know where to start when it comes to writing it? 

Don’t worry. 

The best way to start writing your speech is to first write an outline.

While to some, an outline may seem like an unnecessary extra step — after giving hundreds of speeches in my own career, I can assure you that first creating a speech outline is truly the best way to design a strong presentation that your audience will remember.

Should I Write A Speech Outline?

You might be wondering if you should really bother with a preparation outline. Is a speaking outline worth your time, or can you get through by just keeping your supporting points in mind?

Again, I highly recommend that all speakers create an outline as part of their speechwriting process. This step is an extremely important way to organize your main ideas and all the various elements of your speech in a way that will command your audience’s attention.

Good public speaking teachers will agree that an outline—even if it’s a rough outline—is the easiest way to propel you forward to a final draft of an organized speech that audience members will love.

Here are a few of the biggest benefits of creating an outline before diving straight into your speech.

Gain More Focus

By writing an outline, you’ll be able to center the focus of your speech where it belongs—on your thesis statement and main idea.

Remember, every illustration, example, or piece of information you share in your speech should be relevant to the key message you’re trying to deliver. And by creating an outline, you can ensure that everything relates back to your main point.

Keep Things Organized

Your speech should have an overall organizational pattern so that listeners will be able to follow your thoughts. You want your ideas to be laid out in a logical order that’s easy to track, and for all of the speech elements to correspond.

An outline serves as a structure or foundation for your speech, allowing you to see all of your main points laid out so you can easily rearrange them into an order that makes sense for easy listening.

Create Smoother Transitions

A speaking outline helps you create smoother transitions between the different parts of your speech.

When you know what’s happening before and after a certain section, it will be easy to accurately deliver transitional statements that make sense in context. Instead of seeming like several disjointed ideas, the parts of your speech will naturally flow into each other.

Save Yourself Time

An outline is an organization tool that will save you time and effort when you get ready to write the final draft of your speech. When you’re working off of an outline to write your draft, you can overcome “blank page syndrome.”

It will be much easier to finish the entire speech because the main points and sub-points are already clearly laid out for you.

Your only job is to finish filling everything in.

Preparing to Write A Speech Outline

Now that you know how helpful even the most basic of speech outlines can be in helping you write the best speech, here’s how to write the best outline for your next public speaking project.

How Long Should A Speech Outline Be?

The length of your speech outline will depend on the length of your speech. Are you giving a quick two-minute talk or a longer thirty-minute presentation? The length of your outline will reflect the length of your final speech.

Another factor that will determine the length of your outline is how much information you actually want to include in the outline. For some speakers, bullet points of your main points might be enough. In other cases, you may feel more comfortable with a full-sentence outline that offers a more comprehensive view of your speech topic.

The length of your outline will also depend on the type of outline you’re using at any given moment.

Types of Outlines

Did you know there are several outline types? Each type of outline is intended for a different stage of the speechwriting process. Here, we’re going to walk through:

• Working outlines
• Full-sentence outlines
• Speaking outlines

Working Outline

Think of your working outline as the bare bones of your speech—the scaffolding you’re using as you just start to build your presentation. To create a working outline, you will need:

• A speech topic
• An idea for the “hook” in your introduction
• A thesis statement
• 3-5 main points (each one should make a primary claim that you support with references)
• A conclusion

Each of your main points will also have sub-points, but we’ll get to those in a later step.

The benefit of a working outline is that it’s easy to move things around. If you think your main points don’t make sense in a certain order—or that one point needs to be scrapped entirely—it’s no problem to make the needed changes. You won’t be deleting any of your prior hard work because you haven’t really done any work yet.

Once you are confident in this “skeleton outline,” you can move on to the next, where you’ll start filling in more detailed information.

Full-sentence outline

As the name implies, your full-sentence outline contains full sentences. No bullet points or scribbled, “talk about x, y, z here.” Instead, research everything you want to include and write out the information in full sentences.

Why is this important? A full-sentence outline helps ensure that you are:

• Including all of the information your audience needs to know
• Organizing the material well
• Staying within any time constraints you’ve been given

Don’t skip this important step as you plan your speech.

Speaking outline

The final type of outline you’ll need is a speaking outline. When it comes to the level of detail, this outline is somewhere in between your working outline and a full-sentence outline. 

You’ll include the main parts of your speech—the introduction, main points, and conclusion. But you’ll add a little extra detail about each one, too. This might be a quote that you don’t want to misremember or just a few words to jog your memory of an anecdote to share.

When you actually give your speech, this is the outline you will use. It might seem like it makes more sense to use your detailed full-sentence outline up on stage. However, if you use this outline, it’s all too easy to fall into the trap of reading your speech—which is not what you want to do. You’ll likely sound much more natural if you use your speaking outline.

How to Write A Speech Outline

We’ve covered the types of outlines you’ll work through as you write your speech. Now, let’s talk more about how you’ll come up with the information to add to each outline type.

Pick A Topic

Before you can begin writing an outline, you have to know what you’re going to be speaking about. In some situations, you may have a topic given to you—especially if you are in a public speaking class and must follow the instructor’s requirements. But in many cases, speakers must come up with their own topic for a speech.

Consider your audience and what kind of educational, humorous, or otherwise valuable information they need to hear. Your topic and message should of course be highly relevant to them. If you don’t know your audience well enough to choose a topic, that’s a problem.

Your audience is your first priority. If possible, however, it’s also helpful to choose a topic that appeals to you. What’s something you’re interested in and/or knowledgeable about? 

It will be much easier to write a speech on a topic you care about rather than one you don’t. If you can come up with a speech topic that appeals to your audience and is interesting to you, that’s the sweet spot for writing and delivering an unforgettable speech.

Write A Thesis Statement

The next step is to ask yourself two important questions:

• What do you want your audience to take away from your speech?
• How will you communicate this main message?

The key message of your speech can also be called your “thesis statement.”

Essentially, this is your main point—the most important thing you hope to get across.

You’ll most likely actually say your thesis statement verbatim during your speech. It should come at the end of your introduction. Then, you’ll spend the rest of your talk expanding on this statement, sharing more information that will prove the statement is true.

Consider writing your thesis statement right now—before you begin researching or outlining your speech. If you can refer back to this statement as you get to work, it will be much easier to make sure all of the elements correspond with each other throughout your speech.

An example of a good thesis statement might read like this:

• Going for a run every day is good for your health.
• It’s important to start saving for retirement early.
• The COVID-19 pandemic had a negative impact on many small businesses.

The second part of this step is to know how you will communicate your main message . For example, if your key point is that running improves physical health, you might get this across by:

• Citing scientific studies that proved running is good for your health
• Sharing your personal experience of going for a run every day

Your goal is for all of your sub-points and supporting material to reflect and support your main point. At the end of the speech, your audience should be appropriately motivated, educated, or convinced that your thesis statement is true.

Once you have a topic for your presentation and a good thesis statement, you can move on to the bulk of the outline.

The first part of your speech is the introduction, which should include a strong “hook” to grab the attention of your audience. There are endless directions you can go to create this hook. Don’t be afraid to get creative! You might try:

• Telling a joke
• Sharing an anecdote
• Using a prop or visual aid
• Asking a question (rhetorical or otherwise)

These are just a few examples of hooks that can make your audience sit up and take notice.

The rest of your introduction shouldn’t be too long—as a general rule of thumb, you want your introduction to take up about 10% of your entire speech. But there are a few other things you need to say.

Briefly introduce yourself and who you are to communicate why the audience should trust you. Mention why you’re giving this speech. 

Explain that you’re going to cover X main points—you can quickly list them—and include your thesis statement. 

You could also mention how long your speech will be and say what your audience will take away from it (“At the end of our 15 minutes together today, you’ll understand how to write a resume”).

Then smoothly transition into the body of your speech.

Next, you’ll write the body of your speech. This is the bulk of your presentation. It will include your main points and their sub-points. Here’s how this should look:

Your subpoints might be anecdotes, visual aids, or studies. However you decide to support your main points, make them memorable and engaging. Nobody wants to sit and listen to you recite a dry list of facts.

Remember, the amount of detail you include right now will depend on which outline you’re on. Your first outline, or working outline, doesn’t have to include every last little detail. Your goal is to briefly encapsulate all of the most important elements in your speech. 

But beyond that, you don’t need to write down every last detail or example right now. You don’t even have to write full sentences at this point. That will come in your second outline and other future drafts.

Your conclusion should concisely summarize the main points of your speech. You could do this by saying, “To recap as I finish up, today we learned…” and reiterate those primary points.

It’s also good to leave the audience with something to think about and/or discuss. Consider asking them a question that expands on your speech—something they can turn over in their minds the rest of the day. 

Or share one final story or quote that will leave them with lasting inspiration. Bonus points if your conclusion circles back around to your introduction or hook.

In other cases, you may want to end with a call to action. Are you promoting something? Make sure your audience knows what it is, how it will benefit them, and where they can find it. Or, your CTA might be as simple as plugging your Twitter handle and asking listeners to follow you.

Finally, don’t forget to say thank you to your audience for taking the time to listen.

Additional Helpful Speechwriting Tips

Your speech outline is important, but it’s not the only thing that goes into preparing to give a presentation. Take a look at these additional tips I recommend to help your speech succeed.

Use Visual Aids

Visual aids are a good way to make sure your audience stays engaged—that they listen closely, and remember what you said. Visual aids serve as an attention-getter for people who may not be listening closely. These aids also ensure that your points are sufficiently supported.

You might choose to incorporate any of the following in your talk:

• A PowerPoint presentation
• A chart or graph
• A whiteboard or blackboard
• A flip chart
• A prop that you hold or interact with

Don’t overdo it. Remember, your speech is the main thing you’re presenting. Any visual aids are just that—aids. They’re a side dish, not the main entrée. Select one primary type of aid for your speech.

If you decide to include visual aids, use your speaking outline to make a note of which items you will incorporate where. You may want to place these items on your working outline. They should definitely be on your full-sentence outline.

Keep Your Audience Engaged

As you write and practice your speech, make sure you’re doing everything you can to keep your audience engaged the entire time. We’ve already talked about including stories and jokes, using visual aids, or asking questions to vary your talk and make it more interesting.

Your body language is another important component of audience engagement. Your posture should be straight yet relaxed, with shoulders back and feet shoulder-width apart. Keep your body open to the audience.

Make eye contact with different people in the audience. Incorporate hand gestures that emphasize certain points or draw attention to your visual aids.

Don’t be afraid to move around whatever space you have. Movement is especially helpful to indicate a clearer transition from one part of your speech to another. And smile! A simple smile goes a long way to help your audience relax.

Practice Your Speech

When you’re done with speechwriting, it’s time to get in front of the mirror and practice. Pay attention to your body language, gestures, and eye contact. 

Practice working with any visual aids or props you will be using. It’s also helpful to make a plan B—for instance, what will you do if the projector isn’t working and you can’t use your slides?

Ask a friend or family member if you can rehearse your speech for them. When you’re through, ask them questions about which parts held their attention and which ones didn’t.

You should also use your speaking outline and whatever other notes you’ll be using in your speech itself. Get used to referring to this outline as you go. But remember, don’t read anything verbatim (except maybe a quote). Your speaking outline is simply a guide to remind you where you’re going.

Learn to Speak Like A Leader

There’s a lot of work that goes into writing a speech outline. That’s undeniable. But an outline is the best way to organize and plan your presentation. When your speech outline is ready, it will be a breeze to write and then present your actual speech.

If you’re looking for more help learning how to become a strong public speaker, I recommend my free 5 Minute Speech Formula . This will help you start writing your speech and turn any idea into a powerful message.

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Preparation: How to write a Speech Outline (with Examples)

You have been chosen to give a speech on a particular topic and you reckon that you’re a good speech writer.

However, without a good speech outline, your speech lacks the proper skeleton to put meat on.

A speech outline is to a speech what a blueprint is to an unconstructed building.

So, how do you develop a good speech outline? First, break it down into small steps as this will make it easier for you to prioritize your ideas and organize them in the right order before you add more details to them.

How to Make an Outline for a Speech

Below are steps that will enable you to write an effective speech outline for your presentation.

You should start by asking yourself:

a) What is the big picture?

Before you begin writing your outline, you should take a step back and think about your speech as a whole.

First, think about the 3 keystones for your presentation or speech, i.e. the audience, your subject matter and of course, you, as the speaker.

Then, write a few notes down about each keystone and how they relate with each other. For instance,

• With regard to your presentation’s subject matter and the audience, what does the audience know about the subject? Do they find the subject interesting or not at all? Is the subject relevant to them?
• What do you as the speaker know about the subject in question? What are the reasons behind your presentation? Do you have any expertise on the matter? What new information will you be sharing with your audience?

A good outline will help you engage with your audience in a way that not only captures their attention but enables them to understand the subject matter.

b) What is your objective?

This refers to the goal of your presentation. Here, you should ask yourself, what do you want your audience to do after your presentation is over?

While the objective for most speakers is for their audience to know something, that may not be enough. The best presentations and speeches are those that move people to act.

If you would prefer to make an impact in such a way, then you should ensure that you are as specific as you can be when deciding on your objective in your speech outline.

c) What is your message?

Your message is what holds your presentation or speech together. This is not to mean that you shouldn’t have different parts in your speech, but it does mean that your speech should have one message that you are trying to put across.

Trying to include several different messages in your speech may confuse your audience, which makes it harder for them to understand the main point you are trying to convey. 

To do this, summarize the message of your presentation in one statement. This will not only allow you to understand the message in its entirety but also allow you to explain the message to your audience in a way that is easy to understand.

You can now use the statement you wrote above to help you develop your speech outline. Using the statement to determine whether a certain point supports your main message will ensure that your speech flows and doesn’t include any information not relevant to your subject topic.

d) How is your presentation relevant?

When it comes to a presentation or speech, the audience should always come first. That is why as a speaker, you should always keep your audience in mind when presenting.

If you have already decided on the message you will be conveying to your audience, you should now ask yourself; how is your message relevant to the audience?

If you can’t come up with a reason why your presentation is relevant, then it’s back to the drawing board for you. This could mean that you will be presenting to the wrong audience or you will be giving the wrong presentation.

You can refer back to step (c) then review steps (a) and (b) for clarity.

e) Your speech structure

This is a very important part of your presentation as without it, your speech will have no impact on the audience. Therefore, you should ensure that you include the speech structure in your speech outline.

A structure has 3 basic parts; the introduction, the body and the conclusion. It should be noted though that when working on your speech outline, a common suggestion is to begin with the body before developing both your introduction and conclusion.

Under your speech structure, the introduction is the opening of your speech/presentation. To make a good first impression on your audience, ensure that your introduction is strong.

This doesn’t have to be the usual, “Good morning, my name is YXZ…” Instead, capture your audience’s attention by either telling a story or an interesting fact, recite a quote, ask your audience to recall or imagine something or even ask a rhetorical question!

Related: How to Start a Speech to Engage Your Audience

The body of your presentation represents the bulk of your speech. You should therefore ensure that your main points can be explained in detail and that they have been organized in a logical order that makes your message easy to comprehend.

Similar to your introduction, you should finish on a strong note when it comes to your conclusion. You can do this by linking your conclusion to your introduction, after which you can then echo and summarize your message’s main points.

Different Speech Outline Examples

Below are a few examples of different speech outlines that you can use as a basis to write your own outline. Choosing the right one that works for you may depend on the type of speech you will be giving .

1. Persuasive Speech Outline

Persuasive presentations and speeches usually have a specific purpose in mind; either to urge the audience to take action on something or persuade them to adopt a certain view or opinion of something.

This type of outline allows you, the speaker, to focus on the subject matter point while arguing your case in the most effective and compelling way to your audience.

A persuasive speech outline is made up of these parts:

• An introduction
• The conclusion
• Source Citation

The first three parts are common in most if not all presentations; please refer to step (e) to familiarize yourself with them once more.

A source citation is simply citing the sources for the research and facts that you presented in your speech. Remember you are trying to persuade your audience, so authoritative sources add weight to your argument.

2. Informative Speech Outline

There are different types of informative outlines. These include:

• The informative speech outline
• The informative presentation outline
• The informative essay outline

These outlines are made up of 3 basic parts; the introduction, body and conclusion. For purposes of this article, we will be discussing the informative speech outline.

The central objective of an informative speech is to offer unique, useful and interesting information to your audience. Before choosing your informative speech topic , you should consider your overall objective.  

Additionally, there are various types of informative speeches , including:

• Concept - These are used to discuss abstract ideas like ideas and theories.
• Process - These are used when describing broad processes.
• Event - These are used to explain things that may happen, are already happening or those that have happened already.
• Object - These are used when talking about products, places or people.

In addition to this, there are patterns that can be used to organize your speech outline. These will be chosen depending on your speech type.

Types of these patterns include:

• Chronological or sequential - This pattern deals with a sequence of events; which could be useful in demonstration speeches or when discussing historical topics
• Spatial or geographic - Use this pattern when discussing topics that deal with physical spaces
• Logical - This pattern is suitable for a broad topic that has been broken down into sub-topics.
• Advantage-disadvantage - This pattern can be used when you will be examining a range of negative and positive aspects of an event or idea

Furthermore, there are 2 possibilities for preparing a speech outline; the speaking and preparation outline.

The speaking outlines make use of phrases and keywords, which helps keep you focused on the subject matter while the preparation outline is used to help you develop your speech and makes use of full sentences.

3. Demonstrative Speech Outline

A demonstrative speech is an instructional speech that teaches the audience something by demonstrating the process.

Here are the basic steps for a demonstrative speech:

• Ask yourself why you choose this topic and why it is important to the audience
• Provide an overview
• Explain the steps involved in your process
• Talk about variations, other options
• Ensure you allot time for Q&A
• Give a brief summary

For a more in-depth guide on writing demonstrative speeches, click here .

Pro-Tip: Write down the specific purpose of your speech and your topic of discussion as you formulate your generic speech outline.

Conclusion: On Speech Outline Formats

As you become better at writing and delivering speeches, you will soon learn that the different outline formats described above aren’t mutually exclusive. Rather, situations often make it necessary to mix different formats.

What are you waiting for? Go out there and grow your confidence as a speech writer and speaker!

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7.4: Outlining your Speech

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Learning Objectives

• Explain the principles of outlining.
• Create a formal outline.
• Explain the importance of writing for speaking.
• Create a speaking outline.

Think of your outline as the map of your speech. It is a living document that grows and takes form throughout your speech-making process. When you first draft your general purpose, specific purpose, and thesis statement, this is the start of your outline. Once you’ve chosen your organizational pattern, you will write out the main points of your speech and incorporate supporting material for those points from your research. You can include direct quotes from experts or paraphrase your sources, and be prepared to provide bibliographic information needed for your verbal citations in your outline document. By this point, you have a good working outline, and you can easily cut and paste information to move it around and see how it fits into the main points, subpoints, and sub-subpoints. As your outline continues to take shape, you will want to follow established principles of outlining to ensure a quality speech.

The Formal Outline

The formal outline is written in full-sentences to help you prepare for your speech because you will be speaking in full sentences. It includes the introduction and conclusion, the main content of the body, key supporting materials, citation information written into the sentences in the outline, and a references page for your speech. The formal outline also includes a title, the general purpose, specific purpose, and thesis statement. It’s important to note that an outline is not a script. While a script contains everything that will be said, an outline includes the main content. Therefore you shouldn’t include every word you’re going to say on your outline. This allows you more freedom as a speaker to adapt to your audience during your speech. Students sometimes complain about having to outline speeches or papers, but it is a skill that will help you in other contexts. Being able to break a topic down into logical divisions and then connect the information together is a valuable organizational skill which demonstrates that you can prepare for complicated tasks or that you’re prepared for meetings or interviews.

Principles of Outlining

There are principles of outlining you can follow to make your outlining process more efficient and effective. Four principles of outlining are consistency, unity, coherence, and emphasis (DuBois, 1929). In terms of consistency, you should follow standard outlining format. In standard outlining format, main points are indicated by capital roman numerals, subpoints are indicated by capital letters, and sub-subpoints are indicated by Arabic numerals. Further divisions are indicated by either lowercase letters or lowercase roman numerals.

The principle of unity means that each letter or number represents one idea. One concrete way to help reduce the amount of ideas you include per item is to limit each letter or number to one complete sentence. If you find that one subpoint has more than one idea, you can divide it into two subpoints. Limiting each component of your outline to one idea makes it easier to then plug in supporting material and helps ensure that your speech is coherent. In the following example from a speech arguing that downloading music from peer-to-peer sites should be legal, two ideas are presented as part of a main point.

• Downloading music using peer-to-peer file-sharing programs helps market new music and doesn’t hurt record sales.

The main point could be broken up into two distinct ideas that can be more fully supported.

• Downloading music using peer-to-peer file-sharing programs helps market new music.
• Downloading music using peer-to-peer file-sharing programs doesn’t hurt record sales.

Following the principle of unity should help your outline adhere to the principle of coherence, which states that there should be a logical and natural flow of ideas, with main points, subpoints, and sub-subpoints connecting to each other (Winans, 1917). Shorter phrases and keywords can make up the speaking outline, but you should write complete sentences throughout your formal outline to ensure coherence. The principle of coherence can also be met by making sure that when dividing a main point or subpoint, you include at least two subdivisions. After all, it defies logic that you could divide anything into just one part. Therefore if you have an A , you must have a B , and if you have a 1 , you must have a 2 . If you can easily think of one subpoint but are having difficulty identifying another one, that subpoint may not be robust enough to stand on its own. Determining which ideas are coordinate with each other and which are subordinate to each other will help divide supporting information into the outline (Winans, 1917). Coordinate points are on the same level of importance in relation to the thesis of the speech or the central idea of a main point. In the following example, the two main points (I, II) are coordinate with each other. The two subpoints (A, B) are also coordinate with each other. Subordinate points provide evidence or support for a main idea or thesis. In the following example, subpoint A and subpoint B are subordinate to main point II. You can look for specific words to help you determine any errors in distinguishing coordinate and subordinate points. Your points/subpoints are likely coordinate when you would connect the two statements using any of the following: and , but , yet , or , or also . In the example, the word also appears in B, which connects it, as a coordinate point, to A. The points/subpoints are likely subordinate if you would connect them using the following: since , because , in order that , to explain , or to illustrate . In the example, 1 and 2 are subordinate to A because they support that sentence.

• They conclude that the rapid increase in music downloading over the past few years does not significantly contribute to declining record sales.
• Their research even suggests that the practice of downloading music may even have a “slight positive effect on the sales of the top albums.”
• A 2010 Government Accountability Office Report also states that sampling “pirated” goods could lead consumers to buy the “legitimate” goods.

The principle of emphasis states that the material included in your outline should be engaging and balanced. As you place supporting material into your outline, choose the information that will have the most impact on your audience. Choose information that is proxemic and relevant, meaning that it can be easily related to the audience’s lives because it matches their interests or ties into current events or the local area. Remember primacy and recency discussed earlier and place the most engaging information first or last in a main point depending on what kind of effect you want to have. Also make sure your information is balanced. The outline serves as a useful visual representation of the proportions of your speech. You can tell by the amount of space a main point, subpoint, or sub-subpoint takes up in relation to other points of the same level whether or not your speech is balanced. If one subpoint is a half a page, but a main point is only a quarter of a page, then you may want to consider making the subpoint a main point. Each part of your speech doesn’t have to be equal. The first or last point may be more substantial than a middle point if you are following primacy or recency, but overall the speech should be relatively balanced.

Sample Informative Outline

Title: The Beautiful Game

General purpose: To inform

Specific purpose: By the end of my speech, the audience will understand the history and worldwide influence of soccer.

Thesis statement: Soccer is a game with a long history that is beloved by millions of fans all over the world.

Introduction

Attention getter: GOOOOOOOOOOOOAL! GOAL! GOAL! GOOOOOOAL!

Introduction of topic: If you’ve ever heard this excited yell coming from your television, then you probably already know that my speech today is about soccer.

Credibility and relevance: Like many of you, I played soccer on and off as a kid, but I was never really exposed to the culture of the sport. It wasn’t until recently, when I started to watch some of the World Cup games with international classmates, that I realized what I’d been missing out on. Soccer is the most popular sport in the world, but I bet that, like most Americans, it only comes on your radar every few years during the World Cup or the Olympics. If, however, you lived anywhere else in the world, soccer (or football, as it is more often called) would likely be a much larger part of your life.

Preview: I am going to talk about the history of soccer, a few famous players and teams and the worldwide influence of the sport.

Main point 1: History

 Subpoint: Over 2000 years again in 206 BC, Chinese soldiers of the Han Dynasty were play Tsu-chu,  kicking the ball to supplement their training regimen.

 Subpoint: In 1863, the official rules of the game were created in England, called the Football Association. In 1872, the first FA cup was played and by 1888 there were 128   teams in the Association. In 1902 the International Federation of Football Associations (FIFA), and the first FIFA World Cup was played in 1930.

  Subpoints: The rules of football are fairly symbol, you have 11 players on each team, and only the goalkeeper is allowed to touch the ball with hands. Each position has a   name, but I won’t go into that here. The object of the game is to score a goal while keeping the opposing team from scoring a goal.

Main point 2: Famous Football Clubs

  Subpoint: Manchester United based in Old Trafford, Greater Manchester, England founded in 1878 is one of the oldest football clubs. Nickname: Man   United or Man U.

  Subpoint: Barcelona FC founded in 1899. Nickname: Barca.

  Subpoint: Real Madrid CF of Spain founded in 1902

Main point 3: Famous players

  Subpoint: Pele is a Brazilian legend of the game, whose career spanned the 1950s, 60s and 70s, and is considered “the greatest” by FIFA.

  Subpoint: Neymar is another player from Brazil who is considered one of the best footballers in the world and currently plays for Paris Saint-Germain. He   is known for this football skills and colorful and flamboyant hairstyles.

  Subpoint: Cristiano Ronaldo has played for three of the top FC that I just mentioned, and he one of the highest paid athletes in the world. Now, in his late thirties, he   nearing the end of his career, but he is still an exciting player to watch. And he happens to have the most Instagram followers.

Main point 4: Worldwide Influence

 Subpoint: Almost every country has a national football team, and every four years countries are united to compete in the World Cup, similar to the   Olympics which takes place every four years.

 Subpoint: Football is almost nonstop action for two 45 minute halves. Some people might say how can you watch a game where no one might score. It’s because football is   more than just kicking a ball. Players play with their whole body. It’s not unusual for a player to score a goal by punching the ball in with his head.

 Subpoint: People all over the world unite behind their team. In many countries, there is the culture of football, which often includes whole families watching or going to   games together to cheer for their team. You can play of fun game of learning country flags during the World Cup.

Transition to conclusion and summary of importance: In conclusion, soccer (or football) is an exciting sport that has a long history and global influence.

Review of main points: It’s a sport that is played all over the world. And there are several famous football clubs and star football players to follow.

Closing statement: Cristiano Ronaldo, said “football is unpredictable” (World Cup 2022, FOX) and that is what makes it exciting to watch. Players have to have the stamina and endurance to play for 45 minutes or longer without even a water break. You only need two feet and a ball. We need to stand up and appreciate the beautiful game.”

Sample Persuasive Outline (same topic as Informative Outline above)

The following outline shows the standards for formatting and content and can serve as an example as you construct your own outline. Check with your instructor to see if he or she has specific requirements for speech outlines that may differ from what is shown here.

Title: The USA’s Neglected Sport: Soccer

General purpose: To persuade

Specific purpose: By the end of my speech, the audience will believe that soccer should be more popular in the United States.

Thesis statement: Soccer isn’t as popular in the United States as it is in the rest of the world because people do not know enough about the game; however, there are actions we can take to increase its popularity.

Credibility and relevance: Like many of you, I played soccer on and off as a kid, but I was never really exposed to the culture of the sport. It wasn’t until recently, when I started to watch some of the World Cup games with international students in my dorm, that I realized what I’d been missing out on. Soccer is the most popular sport in the world, but I bet that, like most US Americans, it only comes on your radar every few years during the World Cup or the Olympics. If, however, you lived anywhere else in the world, soccer (or football, as it is more often called) would likely be a much larger part of your life.

Preview: In order to persuade you that soccer should be more popular in the United States, I’ll explain why soccer isn’t as popular in the United States and describe some of the actions we should take to change our beliefs and attitudes about the game.

Transition: Let us begin with the problem of soccer’s unpopularity in America.

A. Although soccer has a long history as a sport, it hasn’t taken hold in the United States to the extent that it has in other countries.

• Soccer has been around in one form or another for thousands of years. The president of FIFA, which is the international governing body for soccer, was quoted in David Goldblatt’s 2008 book, The Ball is Round , as saying, “Football is as old as the world…People have always played some form of football, from its very basic form of kicking a ball around to the game it is today.”
• Basil Kane, author of the book Soccer for American Spectators , reiterates this fact when he states, “Nearly every society at one time or another claimed its own form of kicking game.”

Transition: Although soccer has many problems that it would need to overcome to be more popular in the United States, I think there are actions we can take now to change our beliefs and attitudes about soccer in order to give it a better chance.

B. Sports fans in the United States already have lots of options when it comes to playing and watching sports.

• Our own “national sports” such as football, basketball, and baseball take up much of our time and attention, which may prevent people from engaging in an additional sport.
• Statistics unmistakably show that soccer viewership is low as indicated by the much-respected Pew Research group, which reported in 2006 that only 4 percent of adult US Americans they surveyed said that soccer was their favorite sport to watch.

a. Comparatively, 34 percent of those surveyed said that football was their favorite sport to watch.

b. In fact, soccer just barely beat out ice skating, with 3 percent of the adults surveyed indicating that as their favorite sport to watch.

C. The attitudes and expectations of sports fans in the United States also prevent soccer’s expansion into the national sports consciousness.

• One reason Americans don’t enjoy soccer as much as other sports is due to our shortened attention span, which has been created by the increasingly fast pace of our more revered sports like football and basketball.

a. According to the 2009 article from BleacherReport.com, “An American Tragedy: Two Reasons Why We Don’t Like Soccer,” the average length of a play in the NFL is six seconds, and there is a scoring chance in the NBA every twenty-four seconds.

b. This stands in stark comparison to soccer matches, which are played in two forty-five-minute periods with only periodic breaks in play.

D. Our lack of attention span isn’t the only obstacle that limits our appreciation for soccer; we are also set in our expectations.

• The BleacherReport article also points out that unlike with football, basketball, and baseball—all sports in which the United States has most if not all the best teams in the world—we know that the best soccer teams in the world aren’t based in the United States.
• We also expect that sports will offer the same chances to compare player stats and obsess over data that we get from other sports, but as Chad Nielsen of ESPN.com states, “There is no quantitative method to compare players from different leagues and continents.”
• Last, as legendary sports writer Frank Deford wrote in a 2012 article on Sports Illustrated ’s website, Americans don’t like ties in sports, and 30 percent of all soccer games end tied, as a draw, deadlocked, or nil-nil.

Transition: As US Americans, we can start to enjoy soccer more if we better understand why the rest of the world loves it so much.

E. Soccer is the most popular sport in the world, and there have to be some good reasons that account for this status.

• As was mentioned earlier, Chad Nielsen of ESPN.com notes that American sports fans can’t have the same stats obsession with soccer that they do with baseball or football, but fans all over the world obsess about their favorite teams and players.

a. Fans argue every day, in bars and cafés from Baghdad to Bogotá, about statistics for goals and assists, but as Nielsen points out, with the game of soccer, such stats still fail to account for varieties of style and competition.

b. So even though the statistics may be different, bonding over or arguing about a favorite team or player creates communities of fans that are just as involved and invested as even the most loyal team fans in the United States.

2. Additionally, Americans can start to realize that some of the things we might initially find off putting about the sport of soccer are actually some of its strengths.

a. The fact that soccer statistics aren’t poured over and used to make predictions makes the game more interesting.

b. The fact that the segments of play in soccer are longer and the scoring lower allows for the game to have a longer arc, meaning that anticipation can build and that a game might be won or lost by only one goal after a long and even-matched game.

E. We can also begin to enjoy soccer more if we view it as an additional form of entertainment.

• As Americans who like to be entertained, we can seek out soccer games in many different places.

a. There is most likely a minor or even a major league soccer stadium team within driving distance of where you live.

b. You can also go to soccer games at your local high school, college, or university.

2. We can also join the rest of the world in following some of the major soccer celebrities—David Beckham is just the tip of the iceberg.

3. Getting involved in soccer can also help make our society more fit and healthy.

F. Soccer can easily be the most athletic sport available to Americans.

• In just one game, the popular soccer player Gennaro Gattuso was calculated to have run about 6.2 miles, says Carl Bialik, a numbers expert who writes for The Wall Street Journal .
• With the growing trend of obesity in America, getting involved in soccer promotes more running and athletic ability than baseball, for instance, could ever provide.

a. A press release on FIFA’s official website notes that one hour of soccer three times a week has been shown in research to provide significant physical benefits.

b. If that’s not convincing enough, the website ScienceDaily.com reports that the Scandinavian Journal of Medicine and Science in Sports published a whole special issue titled Football for Health that contained fourteen articles supporting the health benefits of soccer.

G. Last, soccer has been praised for its ability to transcend language, culture, class, and country.

• The nongovernmental organization Soccer for Peace seeks to use the worldwide popularity of soccer as a peacemaking strategy to bridge the divides of race, religion, and socioeconomic class.
• According to their official website, the organization just celebrated its ten-year anniversary in 2012.

a. Over those ten years the organization has focused on using soccer to bring together people of different religious faiths, particularly people who are Jewish and Muslim.

b. In 2012, three first-year college students, one Christian, one Jew, and one Muslim, dribbled soccer balls for 450 miles across the state of North Carolina to help raise money for Soccer for Peace.

3. A press release on the World Association of Nongovernmental Organizations’s official website states that from the dusty refugee camps of Lebanon to the upscale new neighborhoods in Buenos Aires, “soccer turns heads, stops conversations, causes breath to catch, and stirs hearts like virtually no other activity.”

Transition to conclusion and summary of importance: In conclusion, soccer is a sport that has a long history, can help you get healthy, and can bring people together.

Review of main points: Now that you know some of the obstacles that prevent soccer from becoming more popular in the United States and several actions we can take to change our beliefs and attitudes about soccer, I hope you agree with me that it’s time for the United States to join the rest of the world in welcoming soccer into our society.

Closing statement: The article from BleacherReport.com that I cited earlier closes with the following words that I would like you to take as you leave here today: “We need to learn that just because there is no scoring chance that doesn’t mean it is boring. We need to see that soccer is not for a select few, but for all. We only need two feet and a ball. We need to stand up and appreciate the beautiful game.”

Araos, C. (2009, December 10). An American tragedy: Two reasons why we don’t like soccer. Bleacher Report: World Football . Retrieved from http://bleacherreport.com/articles/306338-an-american-tragedy-the-two-reasons-why-we-dont-like-soccer

Bialik, C. (2007, May 23). Tracking how far soccer players run. WSJ Blogs: The Numbers Guy . Retrieved from http://blogs.wsj.com/numbersguy/tracking-how-far-soccer-players-run-112

Deford, F. (2012, May 16). Americans don’t like ties in sports. SI.com : Viewpoint. Retrieved from sportsillustrated.cnn.com/201.ies/index.html

FIFA.com (2007, September 6). Study: Playing football provides health benefits for all. Retrieved from http://www.fifa.com/aboutfifa/footballdevelopment/medical/news/newsid=589317/index.html

Goldblatt, D. (2008). The ball is round: A global history of soccer . New York, NY: Penguin.

Kane, B. (1970). Soccer for American spectators: A fundamental guide to modern soccer . South Brunswick, NJ: A. S. Barnes.

Nielsen, C. (2009, May 27). “What I do is play soccer.” ESPN . Retrieved from http://sports.espn.go.com/espn/news/story?id=4205057

Pew Research Center. (2006, June 14). Americans to rest of world: Soccer not really our thing. Pew Research Center . Retrieved from http://pewresearch.org/pubs/315/americans-to-rest-of-world-soccer-not-really-our-thing

ScienceDaily.com. (2010, April 7). Soccer improves health, fitness, and social abilities. ScienceDaily.com: Science news . Retrieved from http://www.sciencedaily.com/releases/2010/04/100406093524.htm

Selle, R. R. (n.d.). Soccer for peace. Wango.org: News . Retrieved from http://www.wango.org/news/news/psmp.htm

Soccer For Peace. (2012). Kicking across Carolina. SFP news . Retrieved from http://www.soccerforpeace.com/2012-10-03-17-18-08/sfp-news/44-kicking-across-carolina.html

Examples of APA Formatting for References

The citation style of the American Psychological Association (APA) is most often used in communication studies when formatting research papers and references. The following examples are formatted according to the sixth edition of the APA Style Manual. Links are included to the OWL Purdue website, which is one of the most credible online sources for APA format. Of course, to get the most accurate information, it is always best to consult the style manual directly, which can be found in your college or university’s library.

For more information on citing books in APA style on your references page, visit http://owl.english.purdue.edu/owl/resource/560/08 .

Single Author

Two Authors

Warren, J. T., & Fassett, D. L. (2011). Communication: A critical/cultural introduction . Los Angeles, CA: Sage.

Chapter from Edited Book

Mumby, D. K. (2011). Power and ethics. In G. Cheney, S. May, & D. Munshi (Eds.), The handbook of communication ethics (pp. 84–98). New York, NY: Routledge.

Periodicals

For more information on citing articles from periodicals in APA style on your references page, visit http://owl.english.purdue.edu/owl/resource/560/07 .

Huang, L. (2011, August 1). The death of English (LOL). Newsweek, 152 (6), 8.

Kornblum, J. (2007, October 23). Privacy? That’s old-school: Internet generation views openness in a different way. USA Today , 1D–2D.

Journal Article

Bodie, G. D. (2012). A racing heart, rattling knees, and ruminative thoughts: Defining, explaining, and treating public speaking anxiety. Communication Education, 59 (1), 70–105.

Online Sources

For more information on citing articles from online sources in APA style on your references page, visit http://owl.english.purdue.edu/owl/resource/560/10 .

Online Newspaper Article

Perman, C. (2011, September 8). Bad economy? A good time for a steamy affair. USA Today . Retrieved from www.usatoday.com/money/economy/story/2011-09-10/economy-affairs-divorce-marriage/50340948/1

Online News Website

Fraser, C. (2011, September 22). The women defying France’s full-face veil ban. BBC News . Retrieved from http://www.bbc.co.uk/news/world-europe-15023308

Online Magazine

Cullen, L. T. (2007, April 26). Employee diversity training doesn’t work. Time . Retrieved from www.time.com/time/magazine/article/0,9171,1615183,00.html

Government Document or Report Retrieved Online

Pew Research Center. (2010, November 18). The decline of marriage and rise of new families. Retrieved from pewsocialtrends.org/files/201.0-families.pdf

Kwintessential. (n.d.). Cross cultural business blunders. Retrieved from www.kwintessential.co.uk/cult.-blunders.html

The Speaking Outline

The formal outline is a full-sentence outline that helps as you prepare for your speech, and the speaking outline is a keyword and phrase outline that helps you deliver your speech. While the formal outline is important to ensure that your content is coherent and your ideas are balanced and expressed clearly, the speaking outline helps you get that information out to the audience. Make sure you budget time in your speech preparation to work on the speaking outline. Skimping on the speaking outline will show in your delivery.

You may convert your formal outline into a speaking outline using a computer program. I often resave a file and then reformat the text so it’s more conducive to referencing while actually speaking to an audience. You may also choose, or be asked to, create a speaking outline on note cards. Note cards are a good option when you want to have more freedom to gesture or know you won’t have a lectern on which to place notes printed on full sheets of paper. In either case, this entails converting the full-sentence outline to a keyword or key-phrase outline. Speakers will need to find a balance between having too much or too little content on their speaking outlines. You want to have enough information to prevent fluency hiccups as you stop to mentally retrieve information, but you don’t want to have so much information that you read your speech, which lessens your eye contact and engagement with the audience. Budgeting sufficient time to work on your speaking outline will allow you to practice your speech with different amounts of notes to find what works best for you. Since the introduction and conclusion are so important, it may be useful to include notes to ensure that you remember to accomplish all the objectives of each.

Aside from including important content on your speaking outline, you may want to include speaking cues. Speaking cues are reminders designed to help your delivery. You may write “(PAUSE)” before and after your preview statement to help you remember that important nonverbal signpost. You might also write “(MAKE EYE CONTACT)” as a reminder not to read unnecessarily from your cards. Overall, my advice is to make your speaking outline work for you. It’s your last line of defense when you’re in front of an audience, so you want it to help you, not hurt you.

Writing for Speaking

As you compose your outlines, write in a way that is natural for you to speak but also appropriate for the expectations of the occasion. Since we naturally speak with contractions, write them into your formal and speaking outlines. You should begin to read your speech aloud as you are writing the formal outline. As you read each section aloud, take note of places where you had difficulty saying a word or phrase or had a fluency hiccup, then go back to those places and edit them to make them easier for you to say. This will make you more comfortable with the words in front of you while you are speaking, which will improve your verbal and nonverbal delivery.

Tips for Note Cards

• The 4 × 6 inch index cards provide more space and are easier to hold and move than 3.5 × 5 inch cards.
• Find a balance between having so much information on your cards that you are tempted to read from them and so little information that you have fluency hiccups and verbal fillers while trying to remember what to say.
• Use bullet points on the left-hand side rather than writing in paragraph form, so your eye can easily catch where you need to pick back up after you’ve made eye contact with the audience. Skipping a line between bullet points may also help.
• Include all parts of the introduction/conclusion and signposts for backup.
• Include key supporting material and wording for verbal citations.
• Only write on the front of your cards.
• Do not have a sentence that carries over from one card to the next (can lead to fluency hiccups).
• If you have difficult-to-read handwriting, you may type your speech and tape or glue it to your cards. Use a font that’s large enough for you to see and be neat with the glue or tape so your cards don’t get stuck together.
• Include cues that will help with your delivery. Highlight transitions, verbal citations, or other important information. Include reminders to pause, slow down, breathe, or make eye contact.
• Your cards should be an extension of your body, not something to play with. Don’t wiggle, wring, flip through, or slap your note cards.

Key Takeaways

• The formal outline is a full-sentence outline that helps you prepare for your speech and includes the introduction and conclusion, the main content of the body, citation information written into the sentences of the outline, and a references page.
• The principles of outlining include consistency, unity, coherence, and emphasis.
• Coordinate points in an outline are on the same level of importance in relation to the thesis of the speech or the central idea of a main point. Subordinate points provide evidence for a main idea or thesis.
• The speaking outline is a keyword and phrase outline that helps you deliver your speech and can include speaking cues like “pause,” “make eye contact,” and so on.
• Write your speech in a manner conducive to speaking. Use contractions, familiar words, and phrases that are easy for you to articulate. Reading your speech aloud as you write it can help you identify places that may need revision to help you more effectively deliver your speech.
• What are some practical uses for outlining outside of this class? Which of the principles of outlining do you think would be most important in the workplace and why?
• Identify which pieces of information you may use in your speech are coordinate with each other and subordinate.
• Read aloud what you’ve written of your speech and identify places that can be reworded to make it easier for you to deliver.

DuBois, W. C., Essentials of Public Speaking (New York: Prentice Hall, 1929), 104.

Winans, J. A., Public Speaking (New York: Century, 1917), 407.

Rice Speechwriting

Mastering speech outlines: tips & examples, crafting a speech outline: tips & examples.

Crafting a speech can be daunting, but it doesn’t have to be. A well-crafted speech outline can make all the difference in helping you deliver your message effectively. In this blog, we’ll go over why a speech outline is so important and how to prepare for creating one. We’ll also provide a step-by-step guide on how to craft a compelling speech outline. From choosing a topic that resonates with your audience to constructing a strong thesis statement and developing engaging hooks, we’ve got you covered. Additionally, we’ll share tips on perfecting your speech outline and enhancing your delivery with visual aids. Whether you’re preparing for a business presentation or giving a keynote address , this blog will provide you with all the tools you need to deliver an impactful speech that leaves a lasting impression on your audience.

Understanding the Importance of a Speech Outline

Crafting a speech outline is crucial for effective public speaking. It ensures a clear, logical flow of ideas and helps in organizing the content of your public speech. By providing a roadmap for the entire speech, a preparation outline ensures that the main points are communicated clearly, helping you to stay focused and on track during your public speaking engagement. The part of your speech outline also serves as a visual aid, further enhancing the structuring of your thoughts and ideas, making it an essential part of your public speaking preparation.

Benefits of a Well-Crafted Speech Outline

Crafting a well-structured speech outline is essential for delivering a compelling public speech. It ensures a clear organizational pattern, aiding in capturing and maintaining the audience’s attention throughout the speech. By logically ordering the content, a well-crafted speech outline facilitates smooth transitions between key points, supporting subpoints, and transitional statements, thus enhancing the overall coherence of the speech. Moreover, it serves as a valuable organization tool, assisting in preparing a structured and impactful public speaking presentation. Therefore, dedicating time to the preparation outline is an integral part of any successful public speech, providing a roadmap for the seamless delivery of the content.

Structuring Thoughts and Ideas

Crafting a speech outline contributes to the seamless delivery of key points in public speaking. It aids in the preparation of the body of your speech, ensuring a coherent flow of ideas and serves as a preparation outline for each part of your speech. By effectively structuring the speech topic, the public speech outline ensures the logical organization of the main points and supports the overall organization and preparation of the speech’s content. The outline facilitates a well-structured and engaging presentation to the audience, enhancing the overall impact of your public speech.

Preparing to Craft a Speech Outline

Researching the topic thoroughly is paramount for preparing a comprehensive speech outline, enabling a well-structured and informative public speech. Determining the length of the speech is essential in deciding the depth and breadth of the preparation outline, ensuring that all key points are effectively covered. Recognizing the different types of speech outlines is integral to cater to the specific requirements and expectations of the audience. Considering the instructor’s guidelines is crucial in crafting a preparation outline that aligns with the given parameters. The process of preparing a speech outline involves strategically deciding on the overall organizational pattern of the speech, ensuring a logical flow and coherence throughout the presentation.

Researching Your Topic

Thoroughly researching the topic is crucial for crafting a well-structured speech outline. It enables the identification of key points and ensures the inclusion of accurate and credible information. Familiarity with the topic is essential for preparing a comprehensive outline, part of your speech preparation. Conducting extensive research is an integral part of gathering relevant information to form the foundation of a well-crafted public speech. By understanding the significance of in-depth research, you can ensure that your public speaking content is well-prepared and effectively delivered.

Deciding on the Length of Your Speech

When crafting a speech outline, one must consider the length of the speech as a crucial factor. The chosen length not only determines the overall organization of the outline but also influences its depth and structure. It plays a significant role in decision-making regarding the content to be included. Additionally, considering the attention span of the audience members is essential in determining the ideal length of the speech. The preparation outline needs to align with the selected length to ensure that the content is tailored appropriately for the intended duration.

Recognizing Different Types of Speech Outlines

Understanding the various options in organizing a public speech is crucial for delivering an impactful presentation. Identifying the most suitable outline for your topic is key, as it influences the entire preparation process and organization of the content. Becoming familiar with different types of public speaking outlines, such as a preparation outline or a speaking outline, enables you to structure your thoughts effectively. Selecting the right type of outline, such as preparation outline or speaking outline, ensures that each part of your speech, from the introduction to the conclusion, is well-organized and cohesive. This thoughtful consideration of different types of outlines ultimately enhances the overall delivery and reception of your public speech.

Step-by-Step Guide to Crafting a Speech Outline

Crafting a speech outline begins with selecting a captivating topic, followed by formulating a strong thesis statement. Integrating the speech topic’s keywords is essential, and the initial outline draft should encompass the main talking points. Moreover, organizing supporting points and subpoints is crucial in the preparation outline. Each of these steps contributes to the coherent structuring of thoughts and ideas for the public speech. Embracing this process as part of your speech preparation ensures that each segment becomes a seamless part of your speech. Through this careful planning, you can align your speech with your audience, whether it’s a presentation, a social media post, or a public speaking event.

Choosing a Compelling Topic

Selecting an engaging subject ensures sustained audience interest and involvement during the public speech. The preparation outline process commences with the choice of a captivating speech topic that resonates with the audience. A compelling topic facilitates the overall structure of the public speaking outline, ensuring coherence and relevance. The topic’s significance to the audience directly influences the preparation of the public speech outline, guiding the inclusion of impactful content. Crafting a well-organized public speech outline initiates with the deliberate selection of a topic that appeals to the audience

Constructing a Strong Thesis Statement

Constructing a strong thesis statement is essential for providing clear direction to the preparation outline of a speech. It forms the foundation of logical organization, encompassing the main point and guiding the arrangement of the speech outline. A well-constructed thesis statement ensures that the speech outline effectively captures the main ideas and supporting points, making it an integral part of any public speaking engagement. This process involves careful consideration of the audience’s interests and the overall relevance of the topic to ensure a comprehensive and engaging public speech. Incorporating the NLP terms “public speaking” and “preparation outline” enhances the development of a captivating thesis statement, making it a crucial part of constructing an effective speech outline.

Developing Engaging Hooks

Crafting a captivating speech outline begins with capturing the audience’s attention using engaging hooks. Anecdotes or props can be effectively utilized to create a compelling speech introduction that instantly grabs the audience’s interest. Moreover, incorporating key words and phrases strategically within the introduction can further pique the audience’s curiosity. It’s crucial that the first thing the audience hears is attention-grabbing, setting the tone for the entire speech. These engaging hooks are essential in ensuring the audience’s undivided attention right from the start, creating a strong foundation for the rest of the speech.

Building the Body of Your Speech

To keep the audience engaged, ensure the body of your speech is well-organized in a logical order. Smoothly transition between supporting points using transitional statements. Structuring main points effectively can be done by including subpoints and bullet points. Remember, the speaker’s body language is vital for maintaining the audience’s attention. Convey the topic effectively by including main points, supporting points, and subpoints in the body of your speech. Public speaking requires a well-structured body to effectively deliver the part of your speech that contains key information and ideas. At the end of the speech, it is important to summarize and wrap up the main points to leave a lasting impression on the audience. Successful public speeches on platforms like Facebook stem from thorough preparation outlines and a well-organized body.

Perfecting Your Speech Outline

Crafting a preparation outline is a crucial part of your speech writing process. The first outline you will write is called the preparation outline, also known as a working, practice, or rough outline. The preparation outline is used to work through the various components of your speech in an inventive format. When constructing a speaking outline, it’s important to adhere to the instructor’s requirements and include a thesis statement as the main point. Start with a rough outline to establish the overall organizational pattern before refining it. Your speech writing template should consist of full sentences that guide seamless delivery during public speaking. This preparation outline will serve as a roadmap for every part of your speech, making it easier to deliver a compelling and well-structured public speech.

Reviewing and Refining Your Outline

After completing the speechwriting process, it is crucial to meticulously review and refine the outline to ensure coherence and effectiveness. The entire outline should be crafted in a way that best conveys the speech topic to the audience. This involves refining the rough outline to capture and maintain the audience’s attention throughout. During the review, special attention should be given to the thesis statement, supporting points, and subpoints to effectively refine the speech outline. It is vital to ensure that the chosen type of outline optimally organizes the key points of the speech for seamless delivery and maximum impact. Embracing this reviewing and refining stage ensures that the speech outline is primed for successful public speaking engagements.

Practicing Your Speech

Practicing your speech is essential for perfecting the delivery, including eye contact and body language, during public speaking engagements. It reinforces the main point of the preparation outline and helps emphasize key points effectively to the audience. The conclusion should also be practiced to ensure a strong and impactful end to your public speech. By practicing the speech delivery, you can maintain the audience’s attention and ensure that your message is effectively conveyed. This step is crucial in ensuring that your public speech is engaging and leaves a lasting impression on the audience.

Tips to Enhance Your Speech Delivery

Incorporating visual aids and props during public speaking can effectively enhance the delivery of your public speech, making it more engaging for the audience. Anecdotes are an impactful way to illustrate key points, capturing the audience’s attention and enhancing the overall delivery of your speech. Establishing consistent eye contact with the audience members is crucial as it helps in creating a strong connection during the delivery of your public speech. The second aspect of your speech outline should primarily focus on the best ways to deliver your speech to the audience members, ensuring that it resonates effectively. By integrating anecdotes, props, and visual aids, you can significantly enhance the delivery of your public speech, making it more compelling and impactful.

How Can Visual Aids Improve Your Speech?

Incorporating visual aids in your speech can greatly enhance its impact. Visual aids reinforce key points, clarify complex information, and capture the audience’s attention. They create a visual impact and contribute to a memorable delivery. Utilizing visual aids effectively can take your speech to the next level.

In conclusion, crafting a well-structured speech outline is crucial for delivering a successful and impactful speech. It helps you organize your thoughts, develop a strong thesis statement, and engage your audience with compelling hooks. By structuring your speech into an introduction, body, and conclusion, you can effectively convey your message and maintain a flow of ideas. Additionally, reviewing and refining your outline, as well as practicing your speech, will contribute to your confidence and delivery on the day of the speech. Don’t forget to utilize visual aids to enhance your presentation and make it more memorable for your audience. With these tips and examples, you’ll be well-equipped to create an effective speech outline and deliver a memorable speech.

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Plan on Creating Two Outlines

As you develop a speech, you will actually create two outlines: a working outline (also called a preparation or rough outline) and a speaking, or delivery outline. The purpose of the working outline is to organize and firm up main points and, using the research you’ve gathered, to develop supporting points to substantiate them. Completed, the working outline should contain your entire speech, organized and supported to your satisfaction.

The speaking outline is the one you will use when you are practicing and actually presenting the speech. Speaking outlines, which contain your ideas in condensed form, are much briefer than working outlines. Figure 13.1 provides an overview of the steps involved in outlining a speech.

Before taking a closer look at the working outline, consider the three types of wording formats speakers use to outline speeches.

Use Sentences, Phrases, or Key Words

Speeches can be outlined in complete sentences, phrases, or key words.

The Sentence Outline Format

In the sentence outline format, each main and supporting point is stated in sentence form as a declarative sentence (e.g., one that makes a statement or assertion about something). Often, these sentences are stated in much the same way the speaker wants to express the idea during delivery. Working outlines typically contain sentences, reflecting much if not all of the text of the speech. The following is an excerpt in sentence format from a speech by Mark B. McClellan on keeping prescription drugs safe: 2

• Technologies for counterfeiting—ranging from pill molding to dyes—have improved across the board.
• Inadequately regulated Internet sites have become major portals for unsafe and illegal drugs.

The Phrase Outline Format

A phrase outline uses partial construction of the sentence form of each point. Phrase outlines encourage you to become so familiar with the speech that a glance at a few words is enough to remind you of exactly what to say. McClellan’s sentence outline would appear as follows in phrase form:

• Counterfeiting technologies more sophisticated
• Unregulated Internet sites

The Key-Word Outline Format

The key-word outline uses the smallest possible units of understanding to outline the main and supporting points. In this format, each speech point contains just a few cue words to spur your memory.

A section of McClellan’s outline would appear as follows in key-word outline form:

• Counterfeiting

Use a Key-Word Outline for Optimal Eye Contact

The type of outline you select will affect how well you deliver the speech. The less you rely on your outline notes, the more eye contact you can have with audience members, and eye contact is an essential aspect of a successful speech. For this reason, many speaking experts recommend using key-word or phrase outlines over sentence outlines for delivery, with the more succinct key-word outline often being the preferred format. Key-word outlines permit not only the greatest degree of eye contact but also greater freedom of movement and better control of your thoughts and actions than either sentence or phrase outlines. With sufficient practice, the key words will jog your memory so that the delivery of your ideas becomes more natural.

If there are points in your speech where you want to note exact quotations or precisely state complicated facts or figures, you can write those out in full sentences within the key-word outline. Sentences may help under the following conditions:

• When the issue is highly controversial or emotion-laden for listeners and precise wording is needed to make the point as clear as possible
• When the material is highly technical and exact sentence structure is critical to an accurate representation of the material
• When a good deal of material relies on quotations and facts from another source that must be conveyed precisely as worded

Even with the inclusion of an occasional sentence, if at any time during the speech you experience stage fright or a lapse in memory, a key-word outline may not be of much help. This is why preparation is essential when using one. You must be confident in knowing the topic and the speech arrangement well enough to deliver the speech extemporaneously. An extemporaneous speech is carefully planned and practiced in advance and then delivered from a key-word or phrase outline (see Chapter 17 ). (Remember that outlining requirements differ among instructors. Be sure to understand your instructor’s specific outlining and formatting requirements before you begin outlining your speech.)

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Nurturing well-being: a guide for instructional coaches to “be well loudly”, solutions for 2 major teacher burnout causes, how small-capacity vehicles complement the bus, empowering emergent bilinguals in k-12, classroom inclusivity 2.0: culturally relevant assessments, the pathway to career readiness for all through core curriculum, instructional coaching: 10 effective year-end activities, 6 keys to improving teacher growth and retention with video coaching, 5 ways to rethink classroom design for an engaging, collaborative space, how to write a speech outline.

A well-structured speech is essential for effective communication, and creating an outline for your speech allows you to organize your thoughts in a coherent manner. A speech outline enables the speaker to present their ideas in a logical sequence, ensuring that listeners can follow along with ease. In this article, we will explore the steps to create a successful speech outline.

1. Understand the purpose of your speech

Before you begin outlining your speech, it’s important to identify the purpose behind it. Are you trying to persuade your audience about a particular issue, inform them about a topic, or entertain them with a story? Knowing your purpose will guide you in crafting an engaging narrative.

2. Define your audience

Consider the demographics and interests of your audience when developing a speech outline. What are their expectations? What topics or perspectives might be most appealing to them? Tailoring your speech to your audience will increase its effectiveness and resonance.

3. Organize your main points

Identify the key points you want to convey in your speech, focusing on concepts and ideas that align with your purpose and resonate with your audience. These main points should be arranged in a logical order, ensuring that each point flows seamlessly into the next.

4. Develop supporting points

For each main point, create supporting points that provide evidence or examples to reinforce your argument. These supporting points may consist of facts, statistics, anecdotes, or quotes from experts. Make sure that all supporting points directly relate back to the main point they are meant to uphold.

5. Create an introduction

A captivating introduction is crucial for engaging your audience from the very beginning. Your introduction should concisely state the topic of your speech and pique curiosity about what’s to come. You may use an intriguing question, shocking fact, or powerful anecdote to hook your listeners’ attention.

6. Write a strong conclusion

In the concluding part of the outline, you should emphasize your main points and tie them together in a way that reinforces your overall message. Restate your key points in a summarized manner and end with a final thought, call to action, or memorable takeaway for your audience.

7. Add transitions

To create a fluid, seamless experience for listeners, you need to include smooth transitions between each section of the speech. Connect your ideas with transitional phrases or sentences to guide your audience from one point to another.

8. Rehearse and revise

Once you have completed the speech outline, it is crucial to rehearse your content out loud. This practice will reveal any areas that need improvement and ensure that you are comfortable conveying the information. Revise your outline as needed based on feedback from yourself or others.

In conclusion, crafting a successful speech outline requires time and effort but ultimately ensures a well-structured, engaging presentation. By following these steps, you will be more prepared to deliver an impactful speech that resonates with your audience and effectively communicates your intended message. So go ahead and use this guide as a starting point for drafting the perfect speech outline!

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How to Write an Effective Persuasive Speech Outline: 5 Key Elements

• The Speaker Lab
• April 14, 2024

Table of Contents

If you’re a speaker, you are probably well familiar with the path from initial speech drafts to the day you actually present. By its nature, speech delivery is a journey filled with obstacles, yet it’s simultaneously an adventure in persuasion. With a well-crafted persuasive speech outline , you can do more than just present facts and figures to your audience. You can weave them into a narrative that captivates, convinces, and converts.

A meticulously planned persuasive speech outline isn’t just helpful; it’s essential. Crafting this blueprint carefully lets you deliver your message more effectively, making sure each point lands with the impact you’re aiming for. To help you achieve this impact, we have some tips and tricks for you to try.

Writing an Effective Persuasive Speech Outline

When we talk about persuasive speeches , we’re diving into the art of convincing others to see things from a certain point of view. Your speech is your one shot to grab attention, build your case, and inspire action. Your secret weapon for achieving this is your speech outline. In your speech outline, you want to touch on several key elements.

• Pick your fight: Start by zeroing in on what you really want to change or influence with this speech.
• Support your claim with evidence: Identify those key points that back up your stance to appeal to your audience’s rational side .
• The emotional hook: Weave in stories or facts that hit home emotionally .
• Avoid the kitchen sink approach: Don’t throw everything at them hoping something sticks. Be selective and strategic with the info you share.
• Nail that closer: Your conclusion isn’t just goodbye; it’s where you charge your audience with a call to action.

These elements form the backbone of your persuasive speech. By including these in your talk’s outline, you can’t go wrong.

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Establishing Your Main Objective and Structuring Your Points

Now that you have a general idea of what goes into a persuasive speech outline, let’s break a couple of these pieces down and look at them a little more closely.

Identifying the Purpose of Your Persuasive Speech

When writing your speech, you first need to nail down why you’re doing this in the first place. In other words, identify your main objective. After all, choosing to speak up isn’t merely about the desire to express oneself; it’s deeply rooted in understanding the effect you hope your discourse will unleash. Do you hope to sway opinions towards the belief that animal experimentation is a relic of the past? Or perhaps persuade them that social media does more good than harm? Whatever your cause, identifying your main objective will help keep you on track and avoid rambling.

Organizing Key Points for Maximum Impact

Once you’ve determined what you want to persuade your audience of, you can start building your argument. Specifically, you can determine your key points. Key points support your position on a topic, proving to your audience that you have actual reasons for taking your position.

To pack the most punch, arrange these key points in a logical order. Consider how you might connect your key points. Are there some that can be grouped together? The flow of your argument matters just as much as the argument itself, and a disjointed argument won’t do anyone any favors. As you organize your key points, consider these tips:

• Lead with strength, but don’t throw all your cards out at once.
• Build upon each point; important transitions between them can make or break audience engagement.
• Finish strong by tying back everything to the emotional chord you struck at the beginning.

Nailing these steps will ensure that when you speak, your message doesn’t just echo—it resonates.

Selecting Compelling Topics for Your Persuasive Speeches

Let’s face it, picking the right topic for your persuasive speech outline is half the battle. But what makes a topic not just good, but great? First off, it needs to spark interest, both yours and your audience’s. If you’re not fired up about it, chances are they won’t be either. Second, make sure the topic is something relevant. It should resonate with your listeners’ experiences or touch on their concerns and aspirations. Lastly, your topic has to be something you can research and back up with solid facts and expert opinions.

For ideas to get you started, check out a variety of speech topics here .

Enhancing Persuasion Through Rhetorical Appeals

The art of persuasion is something that’s been studied since ancient Greece. Back then, Greek philosopher Aristotle came up with the three rhetorical appeals . Each one described a different way of convincing your audience of your position. Together, these appeals help you form a rock-strong argument, making them worth learning.

Building Credibility with Ethos

To get people on your side, you first need to win their trust. That’s where ethos comes into play. Demonstrating to your listeners that you’re both trustworthy and deserving of their attention hinges on transparency about your qualifications, genuine self, and the wisdom gained from occasional setbacks. Letting folks know why they should listen can make all the difference.

Connecting with the Audience Through Pathos

At some point, we’ve all been moved by a story or an ad because it hit right in the feels. That sort of emotional appeal is called pathos , and it’s powerful stuff. If you want people really invested in what you’re saying, then be sure to use this appeal in your presentation. To harness the power of pathos, try telling a story , especially one your audience can relate to. The key is authenticity—sharing true experiences resonates more than anything fabricated ever could.

Strengthening Arguments with Logos

Last but not least, we have logos, our logical appeal. Oftentimes, this logical appeal entails facts and data points, which are used to back up what you’re selling, turning skeptics into believers. But just because you’re listing facts and figures doesn’t mean this part has to be boring. To keep your audience engaged, craft persuasive narratives and then ground them in robust proof. Giving your story to go with your numbers doesn’t just help keep them engaged, it also helps the information stick.

The Importance of Supporting Evidence and Counterarguments

In your persuasive speech outline, you need to note compelling evidence for each key point. In addition, you’ll want to address opposing views.

Gathering and Presenting Convincing Evidence

No matter how trustworthy you seem, or how compelling your stories are, most people need tangible proof. That’s where concrete evidence steps into the spotlight. To fortify your argument and boost its believability, sprinkle in a mix of hard data, customer stories, numerical evidence, and endorsements from authorities. To illustrate this data for your audience, you may find it helpful to create a slideshow . Supporting every assertion with research is an essential part of any persuasive speech. Without it, arguments inevitably sound flimsy and unconvincing.

Addressing Opposing Views Effectively

Although it may seem counterintuitive, address counter-arguments head-on in your persuasive speech outline. It might feel like walking into enemy territory but it actually strengthens your own argument. By acknowledging opposing views, you’re showing that not only do you know what they are, but also that they don’t scare you.

When you address these counter-arguments, demonstrate your understanding. Again, this is where your good research skills are going to come in handy. Present the facts, and ditch biased explanations. In other words, don’t mock or belittle the other side’s viewpoint or you’ll undermine your own trustworthiness. Instead, explain opposing viewpoints with neutrality.

Adopting this strategy not only neutralizes possible objections but also enhances your stance. Plus, this makes for an engaging dialogue between both sides of any debate, which keeps audience members hooked from start to finish.

In essence, tackling counter-arguments is less about winning over naysayers and more about enriching discussions around hot-button issues. At its core, persuasion isn’t just convincing folks; it’s sparking conversations worth having.

Crafting a Captivating Introduction and Conclusion

Now that you have the body of your persuasive speech outline, it’s time to talk beginning and end. To really hit your message home, you want to grab your audience’s attention at the beginning and call them to action at the end.

Creating an Engaging Hook to Capture Attention

The opening of your speech is where you need a good first impression. To hook your audience, consider starting with an intriguing question, a surprising fact, or even a short story related to your topic. Whatever route you choose, keep it interesting and concise, so that you can transition into the rest of your persuasive speech outline.

Concluding with a Strong Call to Action

Crafting strong conclusions is about leaving your readers feeling pumped and ready to jump into action. After all, if you’ve argued convincingly enough, your audience should be ready to act. To channel this energy, urge listeners towards specific actions. Here are some strategies:

• Suggest clear next steps: Don’t leave your audience hanging wondering what’s next. Give them concrete steps they can take immediately after reading.
• Create urgency: Why wait? Let folks know why now is the perfect time to act.
• Show benefits: Paint vivid pictures of how taking action will positively impact their lives or solve their problems.

With that captivating hook and a decisive call-to-action, you are one step closer to presenting an unforgettable speech.

Utilizing Monroe’s Motivated Sequence for Persuasive Structure

As you finish off your persuasive speech outline, you may be wondering how best to structure your speech. If that’s you, then Purdue University professor Alan H. Monroe has some answers. In his book “Monroe’s Principles of Speech,” the professor outlines Monroe’s Motivated Sequence, the best structure for persuasive speeches. Each step is broken down below.

Attention: Grabbing the Audience’s Focus

You’ve got something important to say. But first, you need them to listen. Start with a bang. Throwing out a shocking truth, posing a thought-provoking query, or sharing an enthralling tale could work magic in grabbing their attention. It’s all about making heads turn and ears perk up.

Need: Highlighting the Issue at Hand

Now that they’re listening, show them there’s a gaping hole in their lives that only your message can fill. Paint a vivid picture of the problem your speech addresses.

Satisfaction: Proposing a Solution

This is where you come in as the hero with a plan. Introduce your solution clearly and convincingly. How does it patch things up? Why does it outshine merely applying quick fixes to deep-rooted issues? Give your audience hope.

Visualization: Helping the Audience Visualize Benefits

Show them life on the other side of adopting your idea or product—brighter, easier, better. Use vivid imagery and relatable scenarios so they can see themselves reaping those benefits firsthand.

Action: Encouraging Audience Action

Last step: nudge them from “maybe” to “yes.” Make this part irresistible by being clear about what action they should take next—and why now’s the time to act. Whether signing up, voting, or changing behavior, make sure they know how easy taking that first step can be.

Learn more about Monroe’s Motivated Sequence here .

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Overcoming Public Speaking Fears for Effective Delivery

Let’s face it, the thought of public speaking can turn even the most confident folks into a bundle of nerves. But hey, you’ve got this. Dive into these expert strategies and you’ll find yourself delivering speeches like a seasoned orator in no time.

Techniques to Build Confidence in Public Speaking

If you’re feeling nervous on the big day, these three techniques are perfect for you. Take a look!

• Breathe: Deep breathing is your secret weapon against those pesky nerves. It tells your brain that everything is going to be okay.
• Pose like a superhero: Stand tall and strike a power pose before you go on stage. This isn’t just fun; science backs it up as a confidence booster .
• Kick perfectionism to the curb: Aim for connection with your audience, not perfection. Mistakes make you human and more relatable.

The goal here is to calm yourself enough to be able to deliver your persuasive speech outline with confidence. Even if you still feel a little nervous, you can still present an awesome speech. You just don’t want those nerves running the show.

Practicing Your Speech for Perfect Execution

If you know that you tend to get nervous when public speaking, then you don’t want to be running through you speech for the first time on the big day. Instead, practice beforehand using these techniques.

• The mirror is your friend: Practice in front of a mirror to catch any odd gestures or facial expressions.
• Vary your voice: As you deliver your speech, let your voice rise and fall to match what you’re sharing. Avoid speaking in a monotone.
• Say no to memorization: Rather than memorizing every word, learn key points by heart. You want to sound natural out there.

Remembering these steps won’t just help you tackle public speaking fear, but will also polish those all-important public speaking skills .

Once you’ve honed the skills you need to write a persuasive speech outline, the only thing left to do is to get out there and practice them. So take the rhetorical appeals—ethos, logos, and pathos—and practice weaving each element into your speech. Or take Monroe’s Motivated Sequence and work on structuring your outline accordingly.

Prepare well and when you hit the stage, you have not just a well-prepared persuasive speech outline, but also the power to alter perspectives, challenge the status quo, or even change lives.

• Last Updated: April 11, 2024

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Speech Outline Examples

The Vivid Outline is a productivity tool to prepare in a fraction of the time.

It functions as a Speech Outline, Presentation Outline or simply a structure to distil your thoughts for an important meeting or conversation.

Here are some speech outline examples…

Speech outline templates…

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Chapter Eleven – Outlining the Speech

Why outline.

Screenshot from youtube video.

Most speakers and audience members would agree that an organized speech is both easier to present as well as more effective. Public speaking teachers especially believe in the power of organizing your speech, which is why they encourage (and often require) that you create an outline for your speech. Outlines , or textual arrangements of all the various elements of a speech, are a very common way of organizing a speech before it is delivered. Most extemporaneous speakers keep a brief outline with them during the speech as a way to ensure that they do not leave out any important elements and to keep them on track. Writing an outline is also important to the speechwriting process since doing so forces speakers to think about the main points and sub-points, the examples they wish to include, and the ways in which these elements correspond to one another. In short, the outline functions both as an organization tool and as a reference for delivering a speech.

A full-sentence outline lays a strong foundation for your message. It will call on you to have one clear and specific purpose for your message. As we have seen in other chapters of this book, writing your specific purpose in clear language serves you well:

It helps you frame a clear, concrete thesis statement. It helps you exclude irrelevant information. It helps you focus only on information that directly bears on your thesis. It reduces the amount of research you must do. It helps both you and your audience remember the central message of your speech. It suggests what kind of supporting evidence is needed, so less effort is expended in trying to figure out what to do next.

Finally, a solid full-sentence outline helps your audience understand your message because they will be able to follow your reasoning. Remember that live audiences for oral communications lack the ability to “rewind” your message to figure out what you said, so it is critically important to help the audience follow your reasoning as it reaches their ears.

Your authors have noted among their past and present students a reluctance to write full-sentence outlines. It’s a task too often perceived as busywork, unnecessary, time consuming, and restricted. On one hand, we understand that reluctance. But on the other hand, we find that students who carefully write a full-sentence outline show a stronger tendency to give powerful presentations of excellent messages.

Outlines Test the Scope of Content

When you begin with a clear, concrete thesis statement, it acts as kind of compass for your outline. Each of the main points should directly explicate. The test of the scope will be a comparison of each main point to the thesis statement. If you find a poor match, you will know you’ve wandered outside the scope of the thesis.

Let’s say the general purpose of your speech is to inform, and your broad topic area is wind-generated energy. Now you must narrow this to a specific purpose. You have many choices, but let’s say your specific purpose is to inform a group of property owners about the economics of wind farms where electrical energy is generated.

Your first main point could be that modern windmills require a very small land base, making the cost of real estate low. This is directly related to economics. All you need is information to support your claim that only a small land base is needed.

In your second main point, you might be tempted to claim that windmills don’t pollute in the ways other sources do. However, you will quickly note that this claim is unrelated to the thesis. You must resist the temptation to add it. Perhaps in another speech, your thesis will address environmental impact, but in this speech, you must stay within the economic scope. Perhaps you will say that once windmills are in place, they require virtually no maintenance. This claim is related to the thesis. Now all you need is supporting information to support this second claim.

Your third point, the point some audience members will want to hear, is the cost for generating electrical energy with windmills compared with other sources. This is clearly within the scope of energy economics. You should have no difficulty finding authoritative sources of information to support that claim.

When you write in outline form, it is much easier to test the scope of your content because you can visually locate specific information very easily and then check it against your thesis statement.

Outlines Test the Logical Relation of Parts

You have many choices for your topic, and therefore, there are many ways your content can be logically organized. In the example above, we simply listed three main points that were important economic considerations about wind farms. Often the main points of a speech can be arranged into a logical pattern; let’s review some of these patterns:

A chronological pattern arranges main ideas in the order events occur. In some instances, reverse order might make sense. For instance, if your topic is archaeology, you might use the reverse order, describing the newest artifacts first.

A cause-and-effect pattern calls on you to describe a specific situation and explain what the effect is. However, most effects have more than one cause. Even dental cavities have multiple causes: genetics, poor nutrition, teeth too tightly spaced, sugar, ineffective brushing, and so on. If you choose a cause-and-effect pattern, make sure you have enough reliable support to do the topic justice.

A biographical pattern is usually chronological. In describing the events of an individual’s life, you will want to choose the three most significant events. Otherwise, the speech will end up as a very lengthy and often pointless timeline or bullet point list. For example, Mark Twain had several clear phases in his life. They include his life as a Mississippi riverboat captain, his success as a world-renowned writer and speaker, and his family life. A simple timeline would present great difficulty in highlighting the relationships between important events. An outline, however, would help you emphasize the key events that contributed to Mark Twain’s extraordinary life.

Although a comparison-contrast pattern appears to dictate just two main points, McCroskey, Wrench, and Richmond explain how a comparison-and-contrast can be structured as a speech with three main points. They say that “you can easily create a third point by giving basic information about what is being compared and what is being contrasted. For example, if you are giving a speech about two different medications, you could start by discussing what the medications’ basic purposes are. Then you could talk about the similarities, and then the differences, between the two medications” [1] .

Whatever logical pattern you use, if you examine your thesis statement and then look at the three main points in your outline, you should easily be able to see the logical way in which they relate.

Outlines Test the Relevance of Supporting Ideas

When you create an outline, you can clearly see that you need supporting evidence for each of your main points. For instance, using the example above, your first main point claims that less land is needed for windmills than for other utilities. Your supporting evidence should be about the amount of acreage required for a windmill and the amount of acreage required for other energy generation sites, such as nuclear power plants or hydroelectric generators. Your sources should come from experts in economics, economic development, or engineering. The evidence might even be expert opinion but not the opinions of ordinary people. The expert opinion will provide stronger support for your point.

Similarly, your second point claims that once a wind turbine is in place, there is virtually no maintenance cost. Your supporting evidence should show how much annual maintenance for a windmill costs, and what the costs are for other energy plants. If you used a comparison with nuclear plants to support your first main point, you should do so again for the sake of consistency. It becomes very clear, then, that the third main point about the amount of electricity and its profitability needs authoritative references to compare it to the profit from energy generated at a nuclear power plant. In this third main point, you should make use of just a few well-selected statistics from authoritative sources to show the effectiveness of wind farms compared to the other energy sources you’ve cited.

Where do you find the kind of information you would need to support these main points? A reference librarian can quickly guide you to authoritative statistics and help you make use of them.

An important step you will notice is that the full-sentence outline includes its authoritative sources within the text. This is a major departure from the way you’ve learned to write a research paper. In a research paper, you can add that information to the end of a sentence, leaving the reader to turn to the last page for a fuller citation. In a speech, however, your listeners can’t do that. From the beginning of the supporting point, you need to fully cite your source so your audience can assess its importance.

Because this is such a profound change from the academic habits that you’re probably used to, you will have to make a concerted effort to overcome the habits of the past and provide the information your listeners need when they need it.

Outlines Test the Balance and Proportion of the Speech

Part of the value of writing a full-sentence outline is the visual space you use for each of your main points. Is each main point of approximately the same importance? Does each main point have the same number of supporting points? If you find that one of your main points has eight supporting points while the others only have three each, you have two choices: either choose the best three from the eight supporting points or strengthen the authoritative support for your other two main points.

Remember that you should use the best supporting evidence you can find even if it means investing more time in your search for knowledge.

As you write the preparation outline, you may find it necessary to rearrange your points or to add or subtract supporting material. You may also realize that some of your main points are sufficiently supported while others are lacking. The final draft of your preparation outline should include full sentences, making up a complete script of your entire speech. In most cases, however, the preparation outline is reserved for planning purposes only and is translated into a speaking outline before you deliver the speech.

Outlines Serve as Notes during the Speech

Although we recommend writing a full-sentence outline during the speech preparation phase, you should also create a shortened outline that you can use as notes, a speaking outline, which allows for strong delivery. If you were to use the full-sentence outline when delivering your speech, you would do a great deal of reading, which would limit your ability to give eye contact and use gestures, hurting your connection with your audience.

Although some cases call for reading a speech verbatim from the full-sentence outline (manuscript delivery), in most cases speakers will simply refer to their speaking outline for quick reminders and to ensure that they do not omit any important information. For this reason, we recommend writing a short phrase speaking outline on 5×7 notecards to use when you deliver your speech.

In the next section, we will explore more fully how to create preparation and speaking outlines.

Outline Structure

Because an outline is used to arrange all of the elements of your speech, it makes sense that the outline itself has an organizational hierarchy and a common format. Although there are a variety of outline styles, generally they follow the same pattern. Main ideas are preceded by Roman numerals (I, II, III, etc.). Sub-points are preceded by capital letters (A, B, C, etc.), then Arabic numerals (1, 2, 3, etc.), and finally lowercase letters (a, b, c, etc.). Each level of subordination is also differentiated from its predecessor by indenting a few spaces. Indenting makes it easy to find your main points, sub-points, and the supporting points and examples below them. Since there are three sections to your speech— introduction, body, and conclusion— your outline needs to include all of them. Each of these sections is titled and the main points start with Roman numeral I.

OUTLINE FORMATTING GUIDE

Title:  Organizing Your Public Speech

Topic:  Organizing public speeches

Specific Purpose Statement: To inform my audience about the various ways in which they can organize their public speeches.

Thesis Statement:  A variety of organizational styles can used to organize public speeches.

Introduction Paragraph that gets the attention of the audience, establishes goodwill with the audience, states the purpose of the speech, and previews the speech and its structure.

(Transition)

I. Main point

A. Sub-point B. Sub-point C. Sub-point

1. Supporting point 2. Supporting point

Conclusion Paragraph that prepares the audience for the end of the speech, presents any final appeals, and summarizes and wraps up the speech.

Bibliography

In addition to these formatting suggestions, there are some additional elements that should be included at the beginning of your outline: the title, topic, specific purpose statement, and thesis statement. These elements are helpful to you, the speechwriter, since they remind you what, specifically, you are trying to accomplish in your speech. They are also helpful to anyone reading and assessing your outline since knowing what you want to accomplish will determine how they perceive the elements included in your outline. Additionally, you should write out the transitional statements that you will use to alert audiences that you are moving from one point to another. These are included in parentheses between main points. At the end of the outlines, you should include bibliographic information for any outside resources you mention during the speech. These should be cited using whatever citations style your professor requires. The textbox entitled “Outline Formatting Guide” above provides an example of the appropriate outline format.

Preparation Outline Examples

This book contains the preparation outline for an informative speech the author gave about making guacamole (see third section). In this example, the title, specific purpose, and thesis precedes the speech. Depending on your instructor’s requirements, you may need to include these details plus additional information (like visual aids). It is also a good idea to keep these details at the top of your document as you write the speech since they will help keep you on track to developing an organized speech that is in line with your specific purpose and helps prove your thesis. At the end of this text, in Part 3, you will find full-length examples of Preparation (Full Sentence) Outlines, written by students just like you!

Using the Speaking Outline

“TAG speaks of others first”  by Texas Military Forces.  CC-BY-ND .

A  speaking outline  is the outline you will prepare for use when delivering the speech. The speaking outline is much more succinct than the preparation outline and includes brief phrases or words that remind the speakers of the points they need to make, plus supporting material and signposts. [2]  The words or phrases used on the speaking outline should briefly encapsulate all of the information needed to prompt the speaker to accurately deliver the speech. Although some cases call for reading a speech verbatim from the full-sentence outline, in most cases speakers will simply refer to their speaking outline for quick reminders and to ensure that they do not omit any important information. Because it uses just words or short phrases, and not full sentences, the speaking outline can easily be transferred to index cards that can be referenced during a speech.

Speaking instructors often have requirements for how you should format the speaking outline. When formatting your speaking outline, here are a few tips:

First, write large enough so that you do not have to bring the cards close to your eyes to read them. Second, make sure you have the cards in the correct order and bound together in some way so that they do not get out of order. Third, just in case your cards do get out of order (this happens too often!), be sure that you number each in the top right corner so you can quickly and easily get things organized. Fourth, try not to fiddle with the cards when you are speaking. It is best to lay them down if you have a podium or table in front of you. If not, practice reading from them in front of a mirror. You should be able to look down quickly, read the text, and then return to your gaze to the audience.

Any intelligent fool can make things bigger and more complex… It takes a touch of genius – and a lot of courage to move in the opposite direction. – Albert Einstein

• McCroskey, J. C., Wrench, J. S., & Richmond, V. P., (2003). Principles of public speaking . Indianapolis, IN: The College Network.
• Beebe, S. A. & Beebe, S. J. (2003).  The public speaking handbook  (5th edition). Boston: Pearson.  ↵

LICENSES AND ATTRIBUTIONS

Cc licensed content, shared previously.

• Stand up, Speak out  by University of Minnesota is licensed under a  Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.
• Chapter 8 Outlining Your Speech. Authored by : Joshua Trey Barnett.  Provided by : University of Indiana, Bloomington, IN.  Located at :  http://publicspeakingproject.org/psvirtualtext.html .  Project : The Public Speaking Project.  License :  CC BY-NC-ND: Attribution-NonCommercial-NoDerivatives
• TAG speaks of others first.  Authored by : Texas Military Forces.  Located at :  https://www.flickr.com/photos/texasmilitaryforces/5560449970/ .  License :  CC BY-ND: Attribution-NoDerivatives

Principles of Public Speaking Copyright © 2022 by Katie Gruber is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Chapter 9: Preparing a Speech

9.4 outlining, learning objectives.

• Explain the principles of outlining.
• Create a formal outline.
• Explain the importance of writing for speaking.
• Create a speaking outline.

Think of your outline as a living document that grows and takes form throughout your speech-making process. When you first draft your general purpose, specific purpose, and thesis statement, you could create a new document on your computer and plug those in, essentially starting your outline. As you review your research and distill the information down into separate central ideas that support your specific purpose and thesis, type those statements into the document. Once you’ve chosen your organizational pattern and are ready to incorporate supporting material, you can quote and paraphrase your supporting material along with the bibliographic information needed for your verbal citations into the document. By this point, you have a good working outline, and you can easily cut and paste information to move it around and see how it fits into the main points, subpoints, and sub-subpoints. As your outline continues to take shape, you will want to follow established principles of outlining to ensure a quality speech.

The Formal Outline

The formal outline is a full-sentence outline that helps you prepare for your speech. It includes the introduction and conclusion, the main content of the body, key supporting materials, citation information written into the sentences in the outline, and a references page for your speech. The formal outline also includes a title, the general purpose, specific purpose, and thesis statement. It’s important to note that an outline is different from a script. While a script contains everything that will be said, an outline includes the main content. Therefore you shouldn’t include every word you’re going to say on your outline. This allows you more freedom as a speaker to adapt to your audience during your speech. Students sometimes complain about having to outline speeches or papers, but it is a skill that will help you in other contexts. Being able to break a topic down into logical divisions and then connect the information together will help ensure that you can prepare for complicated tasks or that you’re prepared for meetings or interviews. I use outlines regularly to help me organize my thoughts and prepare for upcoming projects.

Outlining provides a scaffolding, or structure, that will help ensure your speech is logical, coherent, and organized.

Wikimedia Commons – CC BY 2.0.

Principles of Outlining

There are principles of outlining you can follow to make your outlining process more efficient and effective. Four principles of outlining are consistency, unity, coherence, and emphasis (DuBois, 1929). In terms of consistency, you should follow standard outlining format. In standard outlining format, main points are indicated by capital roman numerals, subpoints are indicated by capital letters, and sub-subpoints are indicated by Arabic numerals. Further divisions are indicated by either lowercase letters or lowercase roman numerals.

The principle of unity means that each letter or number represents one idea. One concrete way to help reduce the amount of ideas you include per item is to limit each letter or number to one complete sentence. If you find that one subpoint has more than one idea, you can divide it into two subpoints. Limiting each component of your outline to one idea makes it easier to then plug in supporting material and helps ensure that your speech is coherent. In the following example from a speech arguing that downloading music from peer-to-peer sites should be legal, two ideas are presented as part of a main point.

• Downloading music using peer-to-peer file-sharing programs helps market new music and doesn’t hurt record sales.

The main point could be broken up into two distinct ideas that can be more fully supported.

• Downloading music using peer-to-peer file-sharing programs helps market new music.
• Downloading music using peer-to-peer file-sharing programs doesn’t hurt record sales.

Following the principle of unity should help your outline adhere to the principle of coherence, which states that there should be a logical and natural flow of ideas, with main points, subpoints, and sub-subpoints connecting to each other (Winans, 1917). Shorter phrases and keywords can make up the speaking outline, but you should write complete sentences throughout your formal outline to ensure coherence. The principle of coherence can also be met by making sure that when dividing a main point or subpoint, you include at least two subdivisions. After all, it defies logic that you could divide anything into just one part. Therefore if you have an A , you must have a B , and if you have a 1 , you must have a 2 . If you can easily think of one subpoint but are having difficulty identifying another one, that subpoint may not be robust enough to stand on its own. Determining which ideas are coordinate with each other and which are subordinate to each other will help divide supporting information into the outline (Winans, 1917). Coordinate points are on the same level of importance in relation to the thesis of the speech or the central idea of a main point. In the following example, the two main points (I, II) are coordinate with each other. The two subpoints (A, B) are also coordinate with each other. Subordinate points provide evidence or support for a main idea or thesis. In the following example, subpoint A and subpoint B are subordinate to main point II. You can look for specific words to help you determine any errors in distinguishing coordinate and subordinate points. Your points/subpoints are likely coordinate when you would connect the two statements using any of the following: and , but , yet , or , or also . In the example, the word also appears in B, which connects it, as a coordinate point, to A. The points/subpoints are likely subordinate if you would connect them using the following: since , because , in order that , to explain , or to illustrate . In the example, 1 and 2 are subordinate to A because they support that sentence.

• They conclude that the rapid increase in music downloading over the past few years does not significantly contribute to declining record sales.
• Their research even suggests that the practice of downloading music may even have a “slight positive effect on the sales of the top albums.”
• A 2010 Government Accountability Office Report also states that sampling “pirated” goods could lead consumers to buy the “legitimate” goods.

The principle of emphasis states that the material included in your outline should be engaging and balanced. As you place supporting material into your outline, choose the information that will have the most impact on your audience. Choose information that is proxemic and relevant, meaning that it can be easily related to the audience’s lives because it matches their interests or ties into current events or the local area. Remember primacy and recency discussed earlier and place the most engaging information first or last in a main point depending on what kind of effect you want to have. Also make sure your information is balanced. The outline serves as a useful visual representation of the proportions of your speech. You can tell by the amount of space a main point, subpoint, or sub-subpoint takes up in relation to other points of the same level whether or not your speech is balanced. If one subpoint is a half a page, but a main point is only a quarter of a page, then you may want to consider making the subpoint a main point. Each part of your speech doesn’t have to be equal. The first or last point may be more substantial than a middle point if you are following primacy or recency, but overall the speech should be relatively balanced.

Sample Formal Outline

The following outline shows the standards for formatting and content and can serve as an example as you construct your own outline. Check with your instructor to see if he or she has specific requirements for speech outlines that may differ from what is shown here.

Title: The USA’s Neglected Sport: Soccer

General purpose: To persuade

Specific purpose: By the end of my speech, the audience will believe that soccer should be more popular in the United States.

Thesis statement: Soccer isn’t as popular in the United States as it is in the rest of the world because people do not know enough about the game; however, there are actions we can take to increase its popularity.

Introduction

Attention getter: GOOOOOOOOOOOOAL! GOAL! GOAL! GOOOOOOAL!

Introduction of topic: If you’ve ever heard this excited yell coming from your television, then you probably already know that my speech today is about soccer.

Credibility and relevance: Like many of you, I played soccer on and off as a kid, but I was never really exposed to the culture of the sport. It wasn’t until recently, when I started to watch some of the World Cup games with international students in my dorm, that I realized what I’d been missing out on. Soccer is the most popular sport in the world, but I bet that, like most US Americans, it only comes on your radar every few years during the World Cup or the Olympics. If, however, you lived anywhere else in the world, soccer (or football, as it is more often called) would likely be a much larger part of your life.

Preview: In order to persuade you that soccer should be more popular in the United States, I’ll explain why soccer isn’t as popular in the United States and describe some of the actions we should take to change our beliefs and attitudes about the game.

Transition: Let us begin with the problem of soccer’s unpopularity in America.

• The president of FIFA, which is the international governing body for soccer, was quoted in David Goldblatt’s 2008 book, The Ball is Round , as saying, “Football is as old as the world…People have always played some form of football, from its very basic form of kicking a ball around to the game it is today.”
• Basil Kane, author of the book Soccer for American Spectators , reiterates this fact when he states, “Nearly every society at one time or another claimed its own form of kicking game.”
• Our own “national sports” such as football, basketball, and baseball take up much of our time and attention, which may prevent people from engaging in an additional sport.
• Comparatively, 34 percent of those surveyed said that football was their favorite sport to watch.
• In fact, soccer just barely beat out ice skating, with 3 percent of the adults surveyed indicating that as their favorite sport to watch.
• According to the 2009 article from BleacherReport.com, “An American Tragedy: Two Reasons Why We Don’t Like Soccer,” the average length of a play in the NFL is six seconds, and there is a scoring chance in the NBA every twenty-four seconds.
• This stands in stark comparison to soccer matches, which are played in two forty-five-minute periods with only periodic breaks in play.
• The BleacherReport article also points out that unlike with football, basketball, and baseball—all sports in which the United States has most if not all the best teams in the world—we know that the best soccer teams in the world aren’t based in the United States.
• We also expect that sports will offer the same chances to compare player stats and obsess over data that we get from other sports, but as Chad Nielsen of ESPN.com states, “There is no quantitative method to compare players from different leagues and continents.”
• Last, as legendary sports writer Frank Deford wrote in a 2012 article on Sports Illustrated ’s website, Americans don’t like ties in sports, and 30 percent of all soccer games end tied, as a draw, deadlocked, or nil-nil.

Transition: Although soccer has many problems that it would need to overcome to be more popular in the United States, I think there are actions we can take now to change our beliefs and attitudes about soccer in order to give it a better chance.

• Fans argue every day, in bars and cafés from Baghdad to Bogotá, about statistics for goals and assists, but as Nielsen points out, with the game of soccer, such stats still fail to account for varieties of style and competition.
• So even though the statistics may be different, bonding over or arguing about a favorite team or player creates communities of fans that are just as involved and invested as even the most loyal team fans in the United States.
• The fact that soccer statistics aren’t poured over and used to make predictions makes the game more interesting.
• The fact that the segments of play in soccer are longer and the scoring lower allows for the game to have a longer arc, meaning that anticipation can build and that a game might be won or lost by only one goal after a long and even-matched game.
• There is most likely a minor or even a major league soccer stadium team within driving distance of where you live.
• You can also go to soccer games at your local high school, college, or university.
• We can also join the rest of the world in following some of the major soccer celebrities—David Beckham is just the tip of the iceberg.
• Soccer can easily be the most athletic sport available to Americans.
• In just one game, the popular soccer player Gennaro Gattuso was calculated to have run about 6.2 miles, says Carl Bialik, a numbers expert who writes for The Wall Street Journal .
• A press release on FIFA’s official website notes that one hour of soccer three times a week has been shown in research to provide significant physical benefits.
• If that’s not convincing enough, the website ScienceDaily.com reports that the Scandinavian Journal of Medicine and Science in Sports published a whole special issue titled Football for Health that contained fourteen articles supporting the health benefits of soccer.
• The nongovernmental organization Soccer for Peace seeks to use the worldwide popularity of soccer as a peacemaking strategy to bridge the divides of race, religion, and socioeconomic class.
• Over those ten years the organization has focused on using soccer to bring together people of different religious faiths, particularly people who are Jewish and Muslim.
• In 2012, three first-year college students, one Christian, one Jew, and one Muslim, dribbled soccer balls for 450 miles across the state of North Carolina to help raise money for Soccer for Peace.
• A press release on the World Association of Nongovernmental Organizations’s official website states that from the dusty refugee camps of Lebanon to the upscale new neighborhoods in Buenos Aires, “soccer turns heads, stops conversations, causes breath to catch, and stirs hearts like virtually no other activity.”

Transition to conclusion and summary of importance: In conclusion, soccer is a sport that has a long history, can help you get healthy, and can bring people together.

Review of main points: Now that you know some of the obstacles that prevent soccer from becoming more popular in the United States and several actions we can take to change our beliefs and attitudes about soccer, I hope you agree with me that it’s time for the United States to join the rest of the world in welcoming soccer into our society.

Closing statement: The article from BleacherReport.com that I cited earlier closes with the following words that I would like you to take as you leave here today: “We need to learn that just because there is no scoring chance that doesn’t mean it is boring. We need to see that soccer is not for a select few, but for all. We only need two feet and a ball. We need to stand up and appreciate the beautiful game.”

Araos, C. (2009, December 10). An American tragedy: Two reasons why we don’t like soccer. Bleacher Report: World Football . Retrieved from http://bleacherreport.com/articles/306338-an-american-tragedy-the-two-reasons-why-we-dont-like-soccer

Bialik, C. (2007, May 23). Tracking how far soccer players run. WSJ Blogs: The Numbers Guy . Retrieved from http://blogs.wsj.com/numbersguy/tracking-how-far-soccer-players-run-112

Deford, F. (2012, May 16). Americans don’t like ties in sports. SI.com : Viewpoint. Retrieved from http://sportsillustrated.cnn.com/2012/writers/frank_deford/05/16/Americans-do-not-like-ties/index.html

FIFA.com (2007, September 6). Study: Playing football provides health benefits for all. Retrieved from http://www.fifa.com/aboutfifa/footballdevelopment/medical/news/newsid=589317/index.html

Goldblatt, D. (2008). The ball is round: A global history of soccer . New York, NY: Penguin.

Kane, B. (1970). Soccer for American spectators: A fundamental guide to modern soccer . South Brunswick, NJ: A. S. Barnes.

Nielsen, C. (2009, May 27). “What I do is play soccer.” ESPN . Retrieved from http://sports.espn.go.com/espn/news/story?id=4205057

Pew Research Center. (2006, June 14). Americans to rest of world: Soccer not really our thing. Pew Research Center . Retrieved from http://pewresearch.org/pubs/315/americans-to-rest-of-world-soccer-not-really-our-thing

ScienceDaily.com. (2010, April 7). Soccer improves health, fitness, and social abilities. ScienceDaily.com: Science news . Retrieved from http://www.sciencedaily.com/releases/2010/04/100406093524.htm

Selle, R. R. (n.d.). Soccer for peace. Wango.org: News . Retrieved from http://www.wango.org/news/news/psmp.htm

Examples of APA Formatting for References

The citation style of the American Psychological Association (APA) is most often used in communication studies when formatting research papers and references. The following examples are formatted according to the sixth edition of the APA Style Manual. Links are included to the OWL Purdue website, which is one of the most credible online sources for APA format. Of course, to get the most accurate information, it is always best to consult the style manual directly, which can be found in your college or university’s library.

For more information on citing books in APA style on your references page, visit http://owl.english.purdue.edu/owl/resource/560/08 .

Single Author

Two Authors

Warren, J. T., & Fassett, D. L. (2011). Communication: A critical/cultural introduction . Los Angeles, CA: Sage.

Chapter from Edited Book

Mumby, D. K. (2011). Power and ethics. In G. Cheney, S. May, & D. Munshi (Eds.), The handbook of communication ethics (pp. 84–98). New York, NY: Routledge.

Periodicals

For more information on citing articles from periodicals in APA style on your references page, visit http://owl.english.purdue.edu/owl/resource/560/07 .

Huang, L. (2011, August 1). The death of English (LOL). Newsweek, 152 (6), 8.

Kornblum, J. (2007, October 23). Privacy? That’s old-school: Internet generation views openness in a different way. USA Today , 1D–2D.

Journal Article

Bodie, G. D. (2012). A racing heart, rattling knees, and ruminative thoughts: Defining, explaining, and treating public speaking anxiety. Communication Education, 59 (1), 70–105.

Online Sources

For more information on citing articles from online sources in APA style on your references page, visit http://owl.english.purdue.edu/owl/resource/560/10 .

Online Newspaper Article

Perman, C. (2011, September 8). Bad economy? A good time for a steamy affair. USA Today . Retrieved from http://www.usatoday.com/money/economy/story/2011-09-10/economy-affairs-divorce-marriage/50340948/1

Online News Website

Fraser, C. (2011, September 22). The women defying France’s full-face veil ban. BBC News . Retrieved from http://www.bbc.co.uk/news/world-europe-15023308

Online Magazine

Cullen, L. T. (2007, April 26). Employee diversity training doesn’t work. Time . Retrieved from http://www.time.com/time/magazine/article/0,9171,1615183,00.html

Government Document or Report Retrieved Online

Pew Research Center. (2010, November 18). The decline of marriage and rise of new families. Retrieved from http://pewsocialtrends.org/files/2010/11/pew-social-trends-2010-families.pdf

The Speaking Outline

The formal outline is a full-sentence outline that helps as you prepare for your speech, and the speaking outline is a keyword and phrase outline that helps you deliver your speech. While the formal outline is important to ensure that your content is coherent and your ideas are balanced and expressed clearly, the speaking outline helps you get that information out to the audience. Make sure you budget time in your speech preparation to work on the speaking outline. Skimping on the speaking outline will show in your delivery.

Using note cards for your speaking outline will help you be able to move around and gesture more freely than using full sheets of paper.

Justin See (coming back) – My Pile of Index Card – CC BY 2.0.

You may convert your formal outline into a speaking outline using a computer program. I often resave a file and then reformat the text so it’s more conducive to referencing while actually speaking to an audience. You may also choose, or be asked to, create a speaking outline on note cards. Note cards are a good option when you want to have more freedom to gesture or know you won’t have a lectern on which to place notes printed on full sheets of paper. In either case, this entails converting the full-sentence outline to a keyword or key-phrase outline. Speakers will need to find a balance between having too much or too little content on their speaking outlines. You want to have enough information to prevent fluency hiccups as you stop to mentally retrieve information, but you don’t want to have so much information that you read your speech, which lessens your eye contact and engagement with the audience. Budgeting sufficient time to work on your speaking outline will allow you to practice your speech with different amounts of notes to find what works best for you. Since the introduction and conclusion are so important, it may be useful to include notes to ensure that you remember to accomplish all the objectives of each.

Aside from including important content on your speaking outline, you may want to include speaking cues. Speaking cues are reminders designed to help your delivery. You may write “(PAUSE)” before and after your preview statement to help you remember that important nonverbal signpost. You might also write “(MAKE EYE CONTACT)” as a reminder not to read unnecessarily from your cards. Overall, my advice is to make your speaking outline work for you. It’s your last line of defense when you’re in front of an audience, so you want it to help you, not hurt you.

Writing for Speaking

As you compose your outlines, write in a way that is natural for you to speak but also appropriate for the expectations of the occasion. Since we naturally speak with contractions, write them into your formal and speaking outlines. You should begin to read your speech aloud as you are writing the formal outline. As you read each section aloud, take note of places where you had difficulty saying a word or phrase or had a fluency hiccup, then go back to those places and edit them to make them easier for you to say. This will make you more comfortable with the words in front of you while you are speaking, which will improve your verbal and nonverbal delivery.

Tips for Note Cards

• The 4 × 6 inch index cards provide more space and are easier to hold and move than 3.5 × 5 inch cards.
• Find a balance between having so much information on your cards that you are tempted to read from them and so little information that you have fluency hiccups and verbal fillers while trying to remember what to say.
• Use bullet points on the left-hand side rather than writing in paragraph form, so your eye can easily catch where you need to pick back up after you’ve made eye contact with the audience. Skipping a line between bullet points may also help.
• Include all parts of the introduction/conclusion and signposts for backup.
• Include key supporting material and wording for verbal citations.
• Only write on the front of your cards.
• Do not have a sentence that carries over from one card to the next (can lead to fluency hiccups).
• If you have difficult-to-read handwriting, you may type your speech and tape or glue it to your cards. Use a font that’s large enough for you to see and be neat with the glue or tape so your cards don’t get stuck together.
• Include cues that will help with your delivery. Highlight transitions, verbal citations, or other important information. Include reminders to pause, slow down, breathe, or make eye contact.
• Your cards should be an extension of your body, not something to play with. Don’t wiggle, wring, flip through, or slap your note cards.

Key Takeaways

• The formal outline is a full-sentence outline that helps you prepare for your speech and includes the introduction and conclusion, the main content of the body, citation information written into the sentences of the outline, and a references page.
• The principles of outlining include consistency, unity, coherence, and emphasis.
• Coordinate points in an outline are on the same level of importance in relation to the thesis of the speech or the central idea of a main point. Subordinate points provide evidence for a main idea or thesis.
• The speaking outline is a keyword and phrase outline that helps you deliver your speech and can include speaking cues like “pause,” “make eye contact,” and so on.
• Write your speech in a manner conducive to speaking. Use contractions, familiar words, and phrases that are easy for you to articulate. Reading your speech aloud as you write it can help you identify places that may need revision to help you more effectively deliver your speech.
• What are some practical uses for outlining outside of this class? Which of the principles of outlining do you think would be most important in the workplace and why?
• Identify which pieces of information you may use in your speech are coordinate with each other and subordinate.
• Read aloud what you’ve written of your speech and identify places that can be reworded to make it easier for you to deliver.

DuBois, W. C., Essentials of Public Speaking (New York: Prentice Hall, 1929), 104.

Winans, J. A., Public Speaking (New York: Century, 1917), 407.

• Communication in the Real World: An Introduction to Communication Studies. Provided by : University of Minnesota Libraries Publishing edition, 2016. This edition adapted from a work originally produced in 2013 by a publisher who has requested that it not receive attribution.. Located at : https://open.lib.umn.edu/communication/ . License : CC BY-NC-SA: Attribution-NonCommercial-ShareAlike

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Israel-Gaza live updates: Netanyahu releases 1st public statement since Biden speech

A s the Israel-Hamas war crosses the seven-month mark, negotiations are apparently stalled to secure the release of hostages taken by the terrorist organization, and Israeli forces continue to launch incursions in the southern Gazan town of Rafah ahead of a possible large-scale invasion.

Latest Developments

White house: biden outlined israel’s cease-fire offer accurately.

President Joe Biden outlined Israel’s cease-fire proposal accurately in his Friday speech, the White House maintained Monday, pushing back on suggestions he miscommunicated the offer.

"The Israeli foreign minister himself acknowledged that this was the Israeli proposal ... and we're confident that it accurately reflects that proposal, a proposal that we worked with the Israelis on," White House national security communications adviser John Kirby told reporters.

Kirby also argued that Biden "felt it was important" to reveal details from ongoing cease-fire negotiations for the first time, saying it was meant to apply pressure on Hamas, not to corner Israeli Prime Minister Benjamin Netanyahu.

"We don't typically go through the details of these kinds of proposals," Kirby said. "But in this case, given where we are, given how much longer the hostages have now been held, given the fact that Hamas has reneged on several past occasions, on proposals that were sent to them, and given the fact that the Israelis really did work hard to come up with this proposal, and did so in good faith, the president felt it was important for the first time to publicly lay that out."

"This wasn't about jamming the prime minister or the war cabinet," Kirby added. "This was about laying bare for the public to see how well and how faithfully and how assertively the Israelis came up with a new proposal, how it shows how much they really want to get this done."

Kirby said Biden delivered the speech on Friday afternoon because the deal was presented to Hamas the night before.

"We're awaiting an official response by them now to take the deal," Kirby said. "This gives them what they've been looking for, which is a cease-fire and over time, and through the phases, the potential withdrawal of Israeli forces from Gaza."

-ABC News’ Fritz Farrow

Netanyahu: Israel must work to bring hostages home, dismantle Hamas at same time

Israeli Prime Minister Benjamin Netanyahu has released his first public statement since President Joe Biden's Friday speech endorsing the original Israeli cease-fire deal.

"We are working in countless ways to return our abductees," Netanyahu said in Hebrew on Monday. "That's why we went a long way to bring them back, but in the process of this action we maintained the goals of the war, chief among them the elimination of Hamas."

"We insist that we complete both this and that. It's part of the outline, it's not something I'm adding now, it's not something I'm adding because I was pressured in the coalition, it's something we unanimously agreed on in the war cabinet," Netanyahu added.

-ABC News’ Bruno Nota and Dana Savir

1 million have fled Rafah, UNRWA says

More than 1 million people have fled Rafah in the weeks since Israel issued evacuation orders, the local U.N. agency said Monday.

"Thousands of families now shelter in damaged & destroyed facilities in Khan Younis, where UNRWA keeps providing essential services despite increasing challenges," the U.N. Relief and Works Agency for Palestine Refugees said in a statement.

The agency added, "Conditions are unspeakable."

-ABC News' Kevin Shalvey

Sec. Blinken tells Israel onus is on Hamas to accept cease-fire deal

Sec. of State Anthony Blinken spoke to Israeli Defense Minister Yoav Gallant on Sunday about the proposal for a ceasefire-hostage deal.

The deal would secure the release of the hostages and ensure a surge in humanitarian assistance throughout Gaza.

"The Secretary commended Israel’s readiness to conclude a deal and affirmed that the onus is on Hamas to accept," according to a readout of the call.

During the call, Blinken also reaffirmed America's commitment to Israel's security.

US, Qatar and Egypt urge Israel and Hamas to accept deal

In a joint statement shared by the U.S. State Department on Saturday, mediators from the U.S., Egypt and Qatar said they’re working to secure a cease-fire in Gaza and the release of the hostages, and urged Hamas and Israel "to finalize the agreement" that President Joe Biden outlined on Friday.

"These principles brought the demands of all parties together in a deal that serves multiple interests and will bring immediate relief both to the long-suffering people of Gaza as well as the long-suffering hostages and their families," the statement said. "This deal offers a roadmap for a permanent ceasefire and ending the crisis."

Israeli government says it wasn’t told Biden would mention permanent cease-fire

An Israeli government official said the Israeli Prime Minister’s Office wasn’t informed that President Joe Biden’s Friday remarks would include a permanent end to the fighting.

“If you listen to what Biden said, you come to the impression that we agree to a permanent cease-fire without, or, without our conditions being met, and that's not the case,” the official said.

The official said the Israeli Prime Minister’s Office, including Prime Minister Benjamin Netanyahu, was informed 30 minutes before that Biden was giving a speech. The official said Netanyahu was told that the speech would focus on the hostages, with no mention of implementing a permanent cease-fire.

A senior U.S. official said the Biden administration "engaged with the Israelis at multiple levels before the president delivered the speech." The official said the U.S. specifically engaged with the Israeli Prime Minister's Office and the Israeli war cabinet.

The official also pointed to when Biden said in his speech that it was a proposal that the Israelis agreed to. The official noted that Netanyahu himself said that it was an Israeli proposal.

An Israeli official and two other Israeli sources who are familiar with the matter told ABC News that what Biden presented is indeed the outline of the Israeli proposal. The sources said the proposal was approved by all war cabinet members, including Netanyahu, and sent to the mediators earlier in the week.

The sources added that there are “interpretation gaps,” referring to the way the outline was presented by Biden.

Biden presented on Friday what he said was an Israeli proposal to draw the war in Gaza to a close.

Biden said the deal had been transmitted to Israel and Hamas, through Qatar.

The president said the first phase would last for six weeks and include a "full and complete cease-fire, a withdrawal of Israeli forces from all populated areas of Gaza [and] release of a number of hostages." Palestinians would also be able to return to their homes and 600 trucks of humanitarian aid would be delivered to Gaza every day.

The second phase would include a release of all remaining living hostages and the temporary cease-fire would become a permanent cease-fire with Israel withdrawing all forces from Gaza "as long as Hamas lives up to its commitments," Biden said.

In phase three, there would be a major reconstruction of Gaza.

-ABC News’ Britt Clennett, Dana Savir and Michelle Stoddart

Right-wing Israeli ministers against deal

Right-wing Israeli Ministers Bezalel Smotrich and Itamar Ben Gvir spoke out on social media Saturday, both threatening to leave the government if the deal in its current form is accepted.

"I have now spoken with the Prime Minister and made it clear to him that I will not be part of a government that will agree to the proposed outline and end the war without destroying Hamas and returning all the abductees," Smotrich wrote.

This comes after the Hostage Families group released a statement urging Israel's parliament to embrace the deal.

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LIVE UPDATES

Israel-Gaza live updates: Netanyahu releases 1st public statement since Biden speech

He said Israel must bring hostages home and dismantle Hamas at the same time.

As the Israel-Hamas war crosses the seven-month mark, negotiations are apparently stalled to secure the release of hostages taken by the terrorist organization, and Israeli forces continue to launch incursions in the southern Gazan town of Rafah ahead of a possible large-scale invasion.

Latest headlines:

White house: biden outlined israel’s cease-fire offer accurately, netanyahu: israel must work to bring hostages home, dismantle hamas at same time, 1 million have fled rafah, unrwa says.

• Sec. Blinken tells Israel onus is on Hamas to accept cease-fire deal

4 hostages confirmed dead

Israeli forces confirmed the deaths of four more hostages: Haim Perry, Yoram Metzger, Amiram Cooper and Nadav Popplewell.

The four hostages likely died a few months ago, possibly as early as December, in Khan Yunis in southern Gaza, IDF spokesman Daniel Hagari said Monday.

Cooper, 85, was an economist and a poet, and a father of four and grandfather of 11, according to Kibbutz Nir Oz. His wife, Nurit Cooper, was also kidnapped and later released, the kibbutz said.

Metzger, 80, was a father of three and grandfather of seven. His wife, Tamar Metzger, was also abducted to Gaza and later released, the kibbutz said.

President Joe Biden outlined Israel’s cease-fire proposal accurately in his Friday speech, the White House maintained Monday, pushing back on suggestions he miscommunicated the offer.

"The Israeli foreign minister himself acknowledged that this was the Israeli proposal ... and we're confident that it accurately reflects that proposal, a proposal that we worked with the Israelis on," White House national security communications adviser John Kirby told reporters.

Kirby also argued that Biden "felt it was important" to reveal details from ongoing cease-fire negotiations for the first time, saying it was meant to apply pressure on Hamas, not to corner Israeli Prime Minister Benjamin Netanyahu.

"We don't typically go through the details of these kinds of proposals," Kirby said. "But in this case, given where we are, given how much longer the hostages have now been held, given the fact that Hamas has reneged on several past occasions, on proposals that were sent to them, and given the fact that the Israelis really did work hard to come up with this proposal, and did so in good faith, the president felt it was important for the first time to publicly lay that out."

"This wasn't about jamming the prime minister or the war cabinet," Kirby added. "This was about laying bare for the public to see how well and how faithfully and how assertively the Israelis came up with a new proposal, how it shows how much they really want to get this done."

Kirby said Biden delivered the speech on Friday afternoon because the deal was presented to Hamas the night before.

"We're awaiting an official response by them now to take the deal," Kirby said. "This gives them what they've been looking for, which is a cease-fire and over time, and through the phases, the potential withdrawal of Israeli forces from Gaza."

-ABC News’ Fritz Farrow

Israeli Prime Minister Benjamin Netanyahu has released his first public statement since President Joe Biden's Friday speech endorsing the original Israeli cease-fire deal.

"We are working in countless ways to return our abductees," Netanyahu said in Hebrew on Monday. "That's why we went a long way to bring them back, but in the process of this action we maintained the goals of the war, chief among them the elimination of Hamas."

"We insist that we complete both this and that. It's part of the outline, it's not something I'm adding now, it's not something I'm adding because I was pressured in the coalition, it's something we unanimously agreed on in the war cabinet," Netanyahu added.

-ABC News’ Bruno Nota and Dana Savir

More than 1 million people have fled Rafah in the weeks since Israel issued evacuation orders, the local U.N. agency said Monday.

"Thousands of families now shelter in damaged & destroyed facilities in Khan Younis, where UNRWA keeps providing essential services despite increasing challenges," the U.N. Relief and Works Agency for Palestine Refugees said in a statement.

The agency added, "Conditions are unspeakable."

-ABC News' Kevin Shalvey

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General election latest: Minister hangs up on Sky's Sam Coates after being told poll has predicted he'll lose his seat

A YouGov poll has predicted an enormous majority for Labour - and several big names Tories to lose their seats. One of them, Grant Shapps, hung up on our deputy political editor Sam Coates after being told live on the phone.

Monday 3 June 2024 19:30, UK

• General Election 2024

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Election news

• Politics Hub With Sophy Ridge is live - watch in stream above
• Bulletin: Catch up on the main news from the campaign trail
• Labour set for biggest majority in 100 years - YouGov poll
• Minister predicted to be voted out hangs up live on Sky News
• The top Tories under threat | Why this poll is a big deal
• Farage to stand at general election | Taking over as Reform leader
• Be in the audience for our election leaders event
• Live reporting by Tim Baker and Brad Young

Expert analysis

• Jon Craig: Grim record aside, Farage has made a canny choice
• Rob Powell: Farage U-turn is a really significant development
• Adam Boulton: 'Starmtroopers' are purging Labour

Election essentials

• Trackers: Who's leading polls? | Is PM keeping promises?
• Follow Sky's politics podcasts: Electoral Dysfunction | Politics At Jack And Sam's
• Read more: Who is standing down? | Key seats to watch | How to register to vote | What counts as voter ID? | Check if your constituency is changing | Your essential guide to election lingo | Sky's election night plans

Election analyst Michael Thrasher says YouGov's poll is "pretty grim reading".

The Conservatives are predicted to lose huge numbers of seats, but even their vote share would be the worst performance ever at around a quarter of the vote, he explains.

The number of seats gained often do not reflect the proportion of the popular vote a party wins under the First Past the Post system.

"31 days to save the Conservative Party becomes the note that Sunak needs to reach out not only reach out to the electorate but also members of his own party."

He says this must not just include MPs but also activists, who are "facing annihilation" if the polls don't change.

"Sunak's message just isn't cutting through to the electorate," says Thrasher.

"They have to come out with a positive message and they have to work on converting people who are thinking of voting for these small parties into reverting back to the Conservatives."

Nigel Farage standing in Clacton will "concentrate the minds" of Conservatives to erode the base of the Reform party, he says.

"Labour don't have to do anything really, they just have to... say 'we'll be a safe pair of hands'. They don't need to go into any great detail with these kind of polling figures."

Nigel Farage today announced he was standing to be an MP in Clacton - his eighth attempt at running for parliament.

Our chief political correspondent Jon Craig has dug out the seven other times Mr Farage has tried to get a seat in Westminster.

The first was in Eastleigh in 1994, then Salisbury in 1997, Bexhill and Battle in 2001, South Thanet in 2005, Bromley and Chislehurst in the 2006 by-election, Buckingham in 2010 and South Thanet in 2015.

He lost all of them.

Clacton, Essex, where he is competing this time, was previously held by UKIP between 2014 and 2017.

Jon says that Mr Farage has made a "canny" choice by picking the seaside town to stand, as it's the kind of place Reform should expect to do well.

It has a large population of over-65s and not many graduates.

However, the Conservatives do have a majority of close to 25,000 - so it will be a big contest.

The other candidates announced for Clacton are:

• Matthew Bensilum, Liberal Democrats;
• Natasha Osben, Green Party;
• Jovan Owusu-Nepaul, Labour Party;
• Giles Watling, Conservatives.

Our deputy political editor Sam Coates says YouGov is "putting its reputation on the line" with the poll we're discussing tonight.

It's projecting a historic majority for Labour, and a devastating result for the Conservatives and SNP.

So what makes it different to the plethora we've had already? 

Well, this one is done with the MRP method.

MRP stands for the somewhat word salad-y "Multi-level Regression and Post-stratification".

In simple terms, this is how it works:

• YouGov asks lots of people, across the country, how they intend to vote. It also asks them questions about who they are so they can paint a picture of the voter;
• The pollsters use these pictures to know which characteristics match with someone voting a certain way - this is the regression bit;
• YouGov then combines this with a second piece of information it has - a breakdown of all the constituencies and the kinds of people who live in each one;
• These portraits of how people vote - based on where they live, gender, age and many other factors - are matched with the descriptions of all the different constituencies to produce an estimate for how each seat intends to vote. This is the stratification;
• From there, YouGov provides the estimate of how the general election could turn out.

A huge number of people are asked for their opinions to build up the pictures used in MRP, which makes it more representative.

It's why tonight's poll has Tory MPs quite so nervous - and you can watch Sam break it down in full below:

Two huge stories from the world of British politics this afternoon will be the focus of tonight's  Politics Hub With Sophy Ridge .

If you need a catch-up before we dive into an hour of interviews and analysis, we've got you covered.

First our deputy political editor Sam Coates reports on Labour's possible historic landslide, with a YouGov poll projecting a 194-seat majority.

It would be the highest number of seats of any party at any election since Stanley Baldwin won a majority of 208 in 1924.

Sam says some Tory MPs are "panicking" about this poll tonight.

And then there's Nigel Farage.

Our political reporter Jennifer Scott has the latest on his decision to run for parliament again - two weeks after saying he wouldn't.

He's also become leader of Reform UK, replacing Richard Tice.

Our weeknight politics show  Politics Hub With Sophy Ridge  is live now on Sky News.

The fast-paced programme dissects the inner workings of Westminster, with interviews, insights, and analysis - bringing you, the audience, into the corridors of power.

Sophy will be hearing from  Defence Secretary Grant Shapps  to offer the Tories' response to Labour's commitment to the UK's nuclear deterrent earlier today.

For Labour, we'll hear from  shadow minister   Nick Thomas-Symonds .

And we'll also get the thoughts of  Sky News' election analyst Professor Michael Trasher  on a landmark YouGov poll predicting a huge Labour majority and crushing Tory wipeout at the election.

On Sophy's panel tonight are:

• Chris Wilkins , former director of strategy for Theresa May;
• Theo Bertram , ex-adviser to Tony Blair and Gordon Brown.

Watch live on Sky News, in the stream at the top of this page, and follow live updates here in the Politics Hub.

Watch  Politics Hub With Sophy Ridge  from Monday to Thursday on Sky channel 501, Virgin channel 602, Freeview channel 233, on the  Sky News website  and  app  or on  YouTube .

 Our weeknight politics show  Politics Hub With Sophy Ridge  will be live on Sky News from 7pm.

Sophy will be hearing from Defence Secretary Grant Shapps to offer the Tories' response to Labour's commitment to the UK's nuclear deterrent earlier today.

For Labour, we'll hear from shadow minister Nick Thomas-Symonds .

And we'll also get the thoughts of Sky News' election analyst Professor Michael Trasher on a landmark YouGov poll predicting a huge Labour majority and crushing Tory wipeout at the election.

Watch  Politics Hub  from 7pm every night during the election campaign on Sky channel 501, Virgin channel 602, Freeview channel 233, on the  Sky News website  and  app  or on  YouTube .

Patrick English, an expert from YouGov, has spoken to Sophy Ridge about the results of his organisation's poll.

If you missed it, it's predicting Sir Keir Starmer will become prime minister with a majority of 194 seats ( read more ).

It would be a "historic result", says Mr English

Though he notes developments like the announcement of Nigel Farage as a candidate today ( read more here ) - not account for in the polling - will have an impact on the results.

He also highlights the scale of the analysis - with almost 60,000 people having spoken to YouGov in the last week.

And the views of these people lead YouGov to think there will be a "supermajority".

The Conservatives would crash to a "terrible defeat" in the kind of result "we've not seen in British politics for a long, long time".

He notes the impact not just of a Labour revival in the Red Wall, but Reform in other Leave-voting areas and the Lib Dems in traditionally safe Tory seats in the south of England.

Our deputy political editor Sam Coates has a stacked contacts book - and was interrupted on air just now by none other than the defence secretary, Grant Shapps. 

The timing couldn't have been better - it came just as Sam was reporting on a YouGov poll predicting a huge majority for Labour and several Tory big beasts losing their seats, including Mr Shapps. 

"Hello Grant Shapps, you're live on Sky News - I'm in the studio with Sophy Ridge," said Sam. 

He revealed he was on course to lose his seat - and Mr Shapps promptly hung up. 

Fear not, we'll be hearing from him properly later - he's a guest on tonight's Politics Hub With Sophy Ridge from 7pm.

It's just about dinner time - and wow have we had a busy day today.

You can catch up with the latest Daily Podcast here - it's all about a landmark election poll predicting a huge majority for Labour: 

Click to subscribe to the Sky News Daily wherever you get your podcasts

If you want a fuller rundown, here is today's main news:

• A YouGov poll predicted Labour will win a supermajority of 194 seats - with the Conservatives routed to just 140 MPs;
• Tory ministers are among those who could lose their seat - including the defence secretary, Grant Shapps, who hung up on our deputy political editor Sam Coates when he was told live on air ;
• Just before this poll was published, Nigel Farage announced he was standing to be an MP for Reform UK - U-turning on his previous stance of not contesting;
• As political correspondent Rob Powell says, Mr Farage doesn't just have his eye on this election but the years ahead ;
• This morning, Labour  was pitching itself as the "party of defence"   as it pledged to build new nuclear submarines;
• And the Conservatives were campaigning on reforming the Equalities Act, including wanting to protect single sex toilets;
• Equalities minister Kemi Badenoch also said trans athletes may have to compete with their biological sex ;
• In slightly lighter news, the prime minister revealed his preferred Nando's order - with a surprise inclusion in the sides .
• Elsewhere, the SNP said there was no need for the UK to have a nuclear deterrent , in response to the Labour announcement;
• The Liberal Democrats sabotaged Rishi Sunak as he held a campaign event;
• Meanwhile, political correspondent Serena Barker-Singh outlined the difficulties facing Sir Keir Starmer over Jeremy Corbyn; 

Here are a couple of other stories that may interest you:

Our essential political podcast,  Politics At Jack And Sam's , is going out every week day through the election campaign to bring a short burst of everything you need to know about the day ahead as this election unfolds - here is today's edition .

Tap here to follow Politics At Jack At Sam's wherever you get your podcasts .

Stick with us for all the latest throughout the afternoon.

Nigel Farage's bid to become MP for Clacton, Essex, "could not have been much worse for the Conservatives" and may have a significant impact beyond the election, says political correspondent  Rob Powell.

His profile "is only bad for the Tories, and frankly, only good for Labour".

But Mr Farage appeared to have his eyes not only on the next four weeks when announcing his candidacy, but on the next five years.

Should Labour win, and the Tories endure a "crushing defeat", but Farage himself ends up in parliament, there could be a "loud and controversial, but also influential, voice on the right of politics".

That could then end up shaping what the Tory party ends up looking like post-election, potentially shifting further to the right.

Farage's influence set to grow

As for the next four weeks, Mr Farage's announcement will increase his influence during the election campaign.

"Not only is he announcing that he will run for a Westminster seat, he is announcing that he will take over as Reform leader as well, which clearly gives him a lot more media exposure," says Rob.

"It means he will be involved in debates and in people's newspapers and on people's TV screens.

"I think this is a really significant development."

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